Subcategory

Bath & Body

This index adds up the scores of 9 questions. 313 brands are ranked.

Edition
Nov 12, 2026
Methodology
v5.0
Panel
6 AI surfaces

AI Visibility Ranking

Brands across every question in this category, ordered by GenRank score.

#BrandScore
  1. 1Native158.1
  2. 2CeraVe Moisturizing Cream99.4
  3. 3Dove99.4
  4. 4La Roche-Posay Lipikar Triple Repair AP+M Moisturizing Cream92.2
  5. 5Salt & Stone80.0
  6. 6Bath & Body Works74.0
  7. 7L’Occitane 20% Shea Butter Hand Cream73.6
  8. 8KP Bump Eraser Body Scrub73.0
  9. 9O’Keeffe’s Working Hands72.6
  10. 10Dove Deep Moisture Body Wash68.9
Show all 50
  1. 11Dove Advanced Care antiperspirant63.7
  2. 12Vanicream Gentle Body Wash60.5
  3. 13Vanicream57.7
  4. 14Tree Hut Shea Sugar Scrub57.5
  5. 15Lume Whole Body Deodorant55.2
  6. 16Ursa Major53.2
  7. 17Cetaphil Ultra Gentle Body Wash52.3
  8. 18CeraVe Hydrating Body Wash51.8
  9. 19Nécessaire The Body Exfoliator51.4
  10. 20La Roche-Posay Lipikar AP+ Gentle Foaming Moisturizing Wash48.1
  11. 21Bioderma Atoderm Shower Oil47.9
  12. 22Sol de Janeiro46.8
  13. 23Dove Exfoliating Body Polish45.1
  14. 24Vanicream Moisturizing Cream44.3
  15. 25Kosas Chemistry; Kosas Chemistry AHA Serum Deodorant38.4
  16. 26Dove Sensitive Skin Body Wash38.0
  17. 27CeraVe Therapeutic Hand Cream37.2
  18. 28CeraVe37.2
  19. 29Aveeno Daily Moisturizing Lotion36.8
  20. 30La Roche-Posay Cicaplast Hands36.5
  21. 31CeraVe Soothing Body Wash34.6
  22. 32Eucerin Advanced Repair Hand Cream34.6
  23. 33Aveeno Daily Moisturizing Body Wash32.0
  24. 34Neutrogena Hydro Boost Body Gel Cream30.5
  25. 35La Roche-Posay Lipikar Wash AP+30.2
  26. 36Eucerin Advanced Repair Body Lotion30.0
  27. 37Primally Pure Charcoal Deodorant30.0
  28. 38Native Sensitive29.9
  29. 39Megababe; Megababe Rosy Pits / Daily Deodorant28.7
  30. 40Secret Clinical Strength Invisible Deodorant28.0
  31. 41Gold Bond Ultimate Healing Hand Cream28.0
  32. 42Certain Dri27.9
  33. 43Nécessaire27.8
  34. 44Salts of the Earth Body Scrub27.7
  35. 45AmLactin Daily Moisturizing Body Lotion27.4
  36. 46Aesop26.9
  37. 47Dr. Bronner's26.7
  38. 48Eos Shea Butter Vanilla Cashmere body lotion25.7
  39. 49OSEA24.9
  40. 50Nécessaire The Body Wash24.8

The GenRank score sums each brand’s question-level visibility inside this category. Higher means AI names the brand more often and earlier. It is not bounded, so compare brands within one category, not across categories. Methodology

The questions behind this index

9

Each question with its top three brands by GenRank score and how many brands its answers named.

Rank trend

Rank trends are drawn once two weekly editions under the same methodology exist. Only the first edition is in so far.

Named by surface

Each cell: of the surface's 9 answers, how many named the brand. Darker means named more often.

Window
Oct 18, 2026 ~ Nov 8, 2026
Named by surface
BrandGoogle AI OverviewsChatGPTClaudeGeminiGoogle AI ModeMicrosoft Copilot
1Native314221
2CeraVe Moisturizing Cream122201
3Dove122210
4La Roche-Posay Lipikar Triple Repair AP+M Moisturizing Cream210210
5Salt & Stone201122
6Bath & Body Works112111
7L’Occitane 20% Shea Butter Hand Cream111110
8KP Bump Eraser Body Scrub111111
9O’Keeffe’s Working Hands111111
10Dove Deep Moisture Body Wash101211
11Dove Advanced Care antiperspirant110110
12Vanicream Gentle Body Wash012101
13Vanicream220010
14Tree Hut Shea Sugar Scrub110101
15Lume Whole Body Deodorant002201

Named alongside

Brands named in the same answers in the last four weeks. Circle size: answers naming the brand. Line width: answers naming both.

Named alongsideBrands named in the same answers in the last four weeks. Circle size: answers naming the brand. Line width: answers naming both.Native: named in 14 answersNativeCeraVe Moisturizing Cream: named in 12 answersCeraVe Moisturizing CreamDove: named in 10 answersDoveLa Roche-Posay Lipikar Triple Repair AP+M Moisturizing Cream: named in 6 answersSalt & Stone: named in 10 answersSalt & StoneBath & Body Works: named in 10 answersBath & Body WorksL’Occitane 20% Shea Butter Hand Cream: named in 5 answersL’Occitane 20% Shea Butter Hand CreamKP Bump Eraser Body Scrub: named in 6 answersKP Bump Eraser Body ScrubO’Keeffe’s Working Hands: named in 6 answersDove Deep Moisture Body Wash: named in 9 answersDove Deep Moisture Body WashDove Advanced Care antiperspirant: named in 4 answersDove Advanced Care antiperspirantVanicream Gentle Body Wash: named in 6 answersVanicream Gentle Body WashVanicream: named in 7 answersVanicreamTree Hut Shea Sugar Scrub: named in 4 answersTree Hut Shea Sugar ScrubLume Whole Body Deodorant: named in 5 answersLume Whole Body DeodorantUrsa Major: named in 5 answersUrsa MajorCetaphil Ultra Gentle Body Wash: named in 6 answersCeraVe Hydrating Body Wash: named in 6 answersCeraVe Hydrating Body WashNécessaire The Body Exfoliator: named in 4 answersLa Roche-Posay Lipikar AP+ Gentle Foaming Moisturizing Wash: named in 4 answersLa Roche-Posay Lipikar AP+ Gentle Foaming Moisturizing WashBioderma Atoderm Shower Oil: named in 4 answersSol de Janeiro: named in 6 answersSol de JaneiroDove Exfoliating Body Polish: named in 4 answersDove Exfoliating Body PolishVanicream Moisturizing Cream: named in 6 answersVanicream Moisturizing CreamKosas Chemistry; Kosas Chemistry AHA Serum Deodorant: named in 3 answersDove Sensitive Skin Body Wash: named in 4 answersCeraVe Therapeutic Hand Cream: named in 4 answersCeraVe: named in 10 answersCeraVeAveeno Daily Moisturizing Lotion: named in 5 answersAveeno Daily Moisturizing LotionLa Roche-Posay Cicaplast Hands: named in 3 answers
  • Answers naming the brand
  • 3
  • 6
  • 14
  • Answers naming both
  • 1
  • 7
Named alongsideBrands named in the same answers in the last four weeks. Circle size: answers naming the brand. Line width: answers naming both.Native: named in 14 answersNativeCeraVe Moisturizing Cream: named in 12 answersDove: named in 10 answersDoveLa Roche-Posay Lipikar Triple Repair AP+M Moisturizing Cream: named in 6 answersSalt & Stone: named in 10 answersSalt & StoneBath & Body Works: named in 10 answersBath & Body WorksL’Occitane 20% Shea Butter Hand Cream: named in 5 answersL’Occitane 20% Shea Butter Hand CreamKP Bump Eraser Body Scrub: named in 6 answersO’Keeffe’s Working Hands: named in 6 answersDove Deep Moisture Body Wash: named in 9 answersDove Advanced Care antiperspirant: named in 4 answersVanicream Gentle Body Wash: named in 6 answersVanicream: named in 7 answersVanicreamTree Hut Shea Sugar Scrub: named in 4 answersLume Whole Body Deodorant: named in 5 answersUrsa Major: named in 5 answersUrsa MajorCetaphil Ultra Gentle Body Wash: named in 6 answersCeraVe Hydrating Body Wash: named in 6 answersNécessaire The Body Exfoliator: named in 4 answersLa Roche-Posay Lipikar AP+ Gentle Foaming Moisturizing Wash: named in 4 answersBioderma Atoderm Shower Oil: named in 4 answersSol de Janeiro: named in 6 answersDove Exfoliating Body Polish: named in 4 answersVanicream Moisturizing Cream: named in 6 answersVanicream Moisturizing CreamKosas Chemistry; Kosas Chemistry AHA Serum Deodorant: named in 3 answersDove Sensitive Skin Body Wash: named in 4 answersCeraVe Therapeutic Hand Cream: named in 4 answersCeraVe: named in 10 answersCeraVeAveeno Daily Moisturizing Lotion: named in 5 answersLa Roche-Posay Cicaplast Hands: named in 3 answers
  • Answers naming the brand
  • 3
  • 6
  • 14
  • Answers naming both
  • 1
  • 7
Named alongside
BrandAnswers naming the brandNamed alongside
Native14Salt & Stone (6), Lume Whole Body Deodorant (5), Dove (4)
CeraVe Moisturizing Cream12CeraVe Hydrating Body Wash (5), Vanicream Moisturizing Cream (5), Dove Sensitive Skin Body Wash (4)
Dove10Bath & Body Works (7), Vanicream (5), CeraVe (5)
La Roche-Posay Lipikar Triple Repair AP+M Moisturizing Cream6CeraVe Moisturizing Cream (3), Bioderma Atoderm Shower Oil (2), La Roche-Posay Lipikar AP+ Gentle Foaming Moisturizing Wash (2)
Salt & Stone10Native (6), Lume Whole Body Deodorant (3), Ursa Major (3)
Bath & Body Works10Dove (7), CeraVe (7), Sol de Janeiro (5)
L’Occitane 20% Shea Butter Hand Cream5O’Keeffe’s Working Hands (5), CeraVe Therapeutic Hand Cream (3), La Roche-Posay Cicaplast Hands (2)
KP Bump Eraser Body Scrub6Dove Exfoliating Body Polish (4), Nécessaire The Body Exfoliator (4), Tree Hut Shea Sugar Scrub (4)
O’Keeffe’s Working Hands6L’Occitane 20% Shea Butter Hand Cream (5), CeraVe Therapeutic Hand Cream (4), La Roche-Posay Cicaplast Hands (3)
Dove Deep Moisture Body Wash9CeraVe Moisturizing Cream (4), Cetaphil Ultra Gentle Body Wash (3), Vanicream Gentle Body Wash (3)
Dove Advanced Care antiperspirant4Native (3), Vanicream (2), Salt & Stone (2)
Vanicream Gentle Body Wash6CeraVe Hydrating Body Wash (3), Dove Deep Moisture Body Wash (3), Cetaphil Ultra Gentle Body Wash (2)
Vanicream7Dove (5), CeraVe (5), Bath & Body Works (4)
Tree Hut Shea Sugar Scrub4KP Bump Eraser Body Scrub (4), Dove Exfoliating Body Polish (3), Nécessaire The Body Exfoliator (3)
Lume Whole Body Deodorant5Native (5), Salt & Stone (3), Kosas Chemistry; Kosas Chemistry AHA Serum Deodorant (2)
Ursa Major5Native (3), Salt & Stone (3), Dove (1)
Cetaphil Ultra Gentle Body Wash6CeraVe Moisturizing Cream (3), Dove Deep Moisture Body Wash (3), CeraVe Hydrating Body Wash (2)
CeraVe Hydrating Body Wash6CeraVe Moisturizing Cream (5), Vanicream Moisturizing Cream (3), Vanicream Gentle Body Wash (3)
Nécessaire The Body Exfoliator4KP Bump Eraser Body Scrub (4), Dove Exfoliating Body Polish (3), Tree Hut Shea Sugar Scrub (3)
La Roche-Posay Lipikar AP+ Gentle Foaming Moisturizing Wash4CeraVe Moisturizing Cream (3), Bioderma Atoderm Shower Oil (2), CeraVe Hydrating Body Wash (2)
Bioderma Atoderm Shower Oil4CeraVe Moisturizing Cream (3), CeraVe Hydrating Body Wash (2), La Roche-Posay Lipikar AP+ Gentle Foaming Moisturizing Wash (2)
Sol de Janeiro6Bath & Body Works (5), Dove (4), CeraVe (4)
Dove Exfoliating Body Polish4KP Bump Eraser Body Scrub (4), Nécessaire The Body Exfoliator (3), Tree Hut Shea Sugar Scrub (3)
Vanicream Moisturizing Cream6CeraVe Moisturizing Cream (5), CeraVe Hydrating Body Wash (3), Bioderma Atoderm Shower Oil (2)
Kosas Chemistry; Kosas Chemistry AHA Serum Deodorant3Native (3), Lume Whole Body Deodorant (2), Dove Advanced Care antiperspirant (1)
Dove Sensitive Skin Body Wash4CeraVe Moisturizing Cream (4), Bioderma Atoderm Shower Oil (2), CeraVe Hydrating Body Wash (2)
CeraVe Therapeutic Hand Cream4O’Keeffe’s Working Hands (4), L’Occitane 20% Shea Butter Hand Cream (3), La Roche-Posay Cicaplast Hands (2)
CeraVe10Bath & Body Works (7), Dove (5), Vanicream (5)
Aveeno Daily Moisturizing Lotion5CeraVe Moisturizing Cream (3), Dove Deep Moisture Body Wash (2), CeraVe Hydrating Body Wash (1)
La Roche-Posay Cicaplast Hands3O’Keeffe’s Working Hands (3), CeraVe Therapeutic Hand Cream (2), L’Occitane 20% Shea Butter Hand Cream (2)

Most cited sources

Sites cited by the answers to this category's questions and its subcategories'. Counts are citing answers. All of this week's questions. Earlier ranks appear once two weekly runs of the same methodology exist.

Most cited sources
RankSourceCiting answers
1shopping.google.comshopping16
2nbcnews.com10
3today.com7
4youtube.comsocial7
5reddit.comcommunity7
6ulta.com7
7aad.org6
8allure.com6
9consumerreports.org5
10dermondemand.com5

Sources and brands

Which cited sources appear in the answers that name each brand, counted in answers.

Sources and brandsWhich cited sources appear in the answers that name each brand, counted in answers.nbcnews.com cited in 4 answers naming Nativeshopping.google.com cited in 4 answers naming Salt & Stoneshopping.google.com cited in 4 answers naming Nativeconsumerreports.org cited in 3 answers naming Bath & Body Worksreddit.com cited in 3 answers naming La Roche-Posay Lipikar Triple Repair AP+M Moisturizing Creamcerave.com cited in 3 answers naming CeraVe Moisturizing Creamnbcnews.com cited in 3 answers naming Salt & Stoneshopping.google.com cited in 3 answers naming La Roche-Posay Lipikar Triple Repair AP+M Moisturizing Creamaad.org cited in 3 answers naming CeraVe Moisturizing Creamyoutube.com cited in 2 answers naming Bath & Body Worksallure.com cited in 2 answers naming KP Bump Eraser Body Scrubnbcnews.com cited in 2 answers naming CeraVe Moisturizing Creamallure.com cited in 2 answers naming Doveconsumerreports.org cited in 2 answers naming Doveconsumerreports.org cited in 2 answers naming Nativereddit.com cited in 2 answers naming L’Occitane 20% Shea Butter Hand Creamreddit.com cited in 2 answers naming Salt & Stoneshopping.google.com cited in 2 answers naming L’Occitane 20% Shea Butter Hand Creamshopping.google.com cited in 2 answers naming KP Bump Eraser Body Scruballure.com cited in 2 answers naming Bath & Body Worksyoutube.com cited in 1 answers naming L’Occitane 20% Shea Butter Hand Creamyoutube.com cited in 1 answers naming KP Bump Eraser Body Scrubyoutube.com cited in 1 answers naming CeraVe Moisturizing Creamaad.org cited in 1 answers naming Doveyoutube.com cited in 1 answers naming Salt & Stoneaad.org cited in 1 answers naming L’Occitane 20% Shea Butter Hand Creamaad.org cited in 1 answers naming KP Bump Eraser Body Scrubaad.org cited in 1 answers naming La Roche-Posay Lipikar Triple Repair AP+M Moisturizing Creamallure.com cited in 1 answers naming L’Occitane 20% Shea Butter Hand Creamallure.com cited in 1 answers naming Salt & Stoneallure.com cited in 1 answers naming La Roche-Posay Lipikar Triple Repair AP+M Moisturizing Creamcerave.com cited in 1 answers naming Dovecerave.com cited in 1 answers naming Bath & Body Workscerave.com cited in 1 answers naming Salt & Stoneconsumerreports.org cited in 1 answers naming CeraVe Moisturizing Creamconsumerreports.org cited in 1 answers naming Salt & Stonenbcnews.com cited in 1 answers naming Dovenbcnews.com cited in 1 answers naming L’Occitane 20% Shea Butter Hand Creamnbcnews.com cited in 1 answers naming La Roche-Posay Lipikar Triple Repair AP+M Moisturizing Creamreddit.com cited in 1 answers naming Nativereddit.com cited in 1 answers naming Bath & Body Worksreddit.com cited in 1 answers naming CeraVe Moisturizing Creamshopping.google.com cited in 1 answers naming CeraVe Moisturizing Creamyoutube.com cited in 1 answers naming Doveshopping.google.com · shopping: 16shopping.google.comnbcnews.com: 12nbcnews.comreddit.com · community: 10reddit.comallure.com: 9allure.comconsumerreports.org: 9consumerreports.orgaad.org: 7aad.orgyoutube.com · social: 7youtube.comcerave.com: 6cerave.comNative #1: 11Native #1CeraVe Moisturizing Cream #2: 12CeraVe Moisturizing… #2Dove #3: 8Dove #3La Roche-Posay Lipikar Triple Repair AP+M Moisturizing Cream #4: 9La Roche-Posay Lipik… #4Salt & Stone #5: 13Salt & Stone #5Bath & Body Works #6: 9Bath & Body Works #6L’Occitane 20% Shea Butter Hand Cream #7: 8L’Occitane 20% Shea… #7KP Bump Eraser Body Scrub #8: 6KP Bump Eraser Body… #8
Sources and brandsWhich cited sources appear in the answers that name each brand, counted in answers.nbcnews.com cited in 4 answers naming Nativeshopping.google.com cited in 4 answers naming Salt & Stoneshopping.google.com cited in 4 answers naming Nativeconsumerreports.org cited in 3 answers naming Bath & Body Worksreddit.com cited in 3 answers naming La Roche-Posay Lipikar Triple Repair AP+M Moisturizing Creamcerave.com cited in 3 answers naming CeraVe Moisturizing Creamnbcnews.com cited in 3 answers naming Salt & Stoneshopping.google.com cited in 3 answers naming La Roche-Posay Lipikar Triple Repair AP+M Moisturizing Creamaad.org cited in 3 answers naming CeraVe Moisturizing Creamyoutube.com cited in 2 answers naming Bath & Body Worksallure.com cited in 2 answers naming KP Bump Eraser Body Scrubnbcnews.com cited in 2 answers naming CeraVe Moisturizing Creamallure.com cited in 2 answers naming Doveconsumerreports.org cited in 2 answers naming Doveconsumerreports.org cited in 2 answers naming Nativereddit.com cited in 2 answers naming L’Occitane 20% Shea Butter Hand Creamreddit.com cited in 2 answers naming Salt & Stoneshopping.google.com cited in 2 answers naming L’Occitane 20% Shea Butter Hand Creamshopping.google.com cited in 2 answers naming KP Bump Eraser Body Scruballure.com cited in 2 answers naming Bath & Body Worksyoutube.com cited in 1 answers naming L’Occitane 20% Shea Butter Hand Creamyoutube.com cited in 1 answers naming KP Bump Eraser Body Scrubyoutube.com cited in 1 answers naming CeraVe Moisturizing Creamaad.org cited in 1 answers naming Doveyoutube.com cited in 1 answers naming Salt & Stoneaad.org cited in 1 answers naming L’Occitane 20% Shea Butter Hand Creamaad.org cited in 1 answers naming KP Bump Eraser Body Scrubaad.org cited in 1 answers naming La Roche-Posay Lipikar Triple Repair AP+M Moisturizing Creamallure.com cited in 1 answers naming L’Occitane 20% Shea Butter Hand Creamallure.com cited in 1 answers naming Salt & Stoneallure.com cited in 1 answers naming La Roche-Posay Lipikar Triple Repair AP+M Moisturizing Creamcerave.com cited in 1 answers naming Dovecerave.com cited in 1 answers naming Bath & Body Workscerave.com cited in 1 answers naming Salt & Stoneconsumerreports.org cited in 1 answers naming CeraVe Moisturizing Creamconsumerreports.org cited in 1 answers naming Salt & Stonenbcnews.com cited in 1 answers naming Dovenbcnews.com cited in 1 answers naming L’Occitane 20% Shea Butter Hand Creamnbcnews.com cited in 1 answers naming La Roche-Posay Lipikar Triple Repair AP+M Moisturizing Creamreddit.com cited in 1 answers naming Nativereddit.com cited in 1 answers naming Bath & Body Worksreddit.com cited in 1 answers naming CeraVe Moisturizing Creamshopping.google.com cited in 1 answers naming CeraVe Moisturizing Creamyoutube.com cited in 1 answers naming Doveshopping.google.com · shopping: 16shopping.google.…nbcnews.com: 12nbcnews.comreddit.com · community: 10reddit.comallure.com: 9allure.comconsumerreports.org: 9consumerreports.…aad.org: 7aad.orgyoutube.com · social: 7youtube.comcerave.com: 6cerave.comNative #1: 11Native #1CeraVe Moisturizing Cream #2: 12CeraVe Moistu… #2Dove #3: 8Dove #3La Roche-Posay Lipikar Triple Repair AP+M Moisturizing Cream #4: 9La Roche-Posa… #4Salt & Stone #5: 13Salt & Stone #5Bath & Body Works #6: 9Bath & Body Wo… #6L’Occitane 20% Shea Butter Hand Cream #7: 8L’Occitane 20… #7KP Bump Eraser Body Scrub #8: 6KP Bump Erase… #8
Sources and brands
Cited sourcesBrandAnswers naming the brand
nbcnews.comNative4
shopping.google.comSalt & Stone4
shopping.google.comNative4
consumerreports.orgBath & Body Works3
reddit.comLa Roche-Posay Lipikar Triple Repair AP+M Moisturizing Cream3
cerave.comCeraVe Moisturizing Cream3
nbcnews.comSalt & Stone3
shopping.google.comLa Roche-Posay Lipikar Triple Repair AP+M Moisturizing Cream3
aad.orgCeraVe Moisturizing Cream3
youtube.comBath & Body Works2
allure.comKP Bump Eraser Body Scrub2
nbcnews.comCeraVe Moisturizing Cream2
allure.comDove2
consumerreports.orgDove2
consumerreports.orgNative2
reddit.comL’Occitane 20% Shea Butter Hand Cream2
reddit.comSalt & Stone2
shopping.google.comL’Occitane 20% Shea Butter Hand Cream2
shopping.google.comKP Bump Eraser Body Scrub2
allure.comBath & Body Works2
youtube.comL’Occitane 20% Shea Butter Hand Cream1
youtube.comKP Bump Eraser Body Scrub1
youtube.comCeraVe Moisturizing Cream1
aad.orgDove1
youtube.comSalt & Stone1
aad.orgL’Occitane 20% Shea Butter Hand Cream1
aad.orgKP Bump Eraser Body Scrub1
aad.orgLa Roche-Posay Lipikar Triple Repair AP+M Moisturizing Cream1
allure.comL’Occitane 20% Shea Butter Hand Cream1
allure.comSalt & Stone1
allure.comLa Roche-Posay Lipikar Triple Repair AP+M Moisturizing Cream1
cerave.comDove1
cerave.comBath & Body Works1
cerave.comSalt & Stone1
consumerreports.orgCeraVe Moisturizing Cream1
consumerreports.orgSalt & Stone1
nbcnews.comDove1
nbcnews.comL’Occitane 20% Shea Butter Hand Cream1
nbcnews.comLa Roche-Posay Lipikar Triple Repair AP+M Moisturizing Cream1
reddit.comNative1
reddit.comBath & Body Works1
reddit.comCeraVe Moisturizing Cream1
shopping.google.comCeraVe Moisturizing Cream1
youtube.comDove1

Citations by source type

How many citations in this edition point at each kind of source.

  1. shopping22
  2. media9
  3. social8
  4. community7
  5. reference4
  6. portal4
  7. review and listing sites2
  8. Other184

Other indexes in Beauty & Personal Care

The other indexes under the same parent, each with its top five brands.