Brand profile

Blue Cross Blue Shield

A federation of 33 independent U.S. health insurance companies, providing healthcare coverage to over 107 million Americans.

6 questions · 4 categories · As of Nov 12, 2026

Best category rank
#8
Insurance · of 110
Questions
6
4 categories
Answers naming it
18/36
Of the answers measured on this brand's questions

Visibility by category

CategoriesCategory rankQuestionsScore
Insurance#8of 1103161.5
Opticians#34of 71113.6
Insurance Agencies#55of 7617.7
Health Services#199of 1,527133.8

Ranking by question

Named alongside in Insurance

Brands named in the same answers as Blue Cross Blue Shield in the last four weeks, counted in answers.

Named alongside in InsuranceBrands named in the same answers as Blue Cross Blue Shield in the last four weeks, counted in answers.USAA: named in 51 answersUSAAState Farm: named in 48 answersState FarmAmica: named in 35 answersAmicaTravelers: named in 32 answersTravelersErie: named in 31 answersErieNationwide: named in 32 answersNationwideKaiser Permanente: named in 19 answersKaiser PermanenteBlue Cross Blue Shield: named in 16 answersBlue Cross Blue ShieldProgressive: named in 21 answersProgressiveAuto-Owners: named in 22 answersAuto-OwnersChubb: named in 18 answersChubbGEICO: named in 17 answersGEICOThe Hartford: named in 11 answersThe HartfordNew York Life: named in 15 answersNew York LifeNorthwestern Mutual: named in 12 answersNorthwestern MutualAllstate: named in 16 answersAllstateAmerican Family Insurance: named in 7 answersAmerican Family InsuranceOscar: named in 12 answersOscarHumana: named in 9 answersHumanaLemonade: named in 8 answersLemonadeUnitedHealthcare: named in 10 answersUnitedHealthcareAllianz Travel Insurance: named in 5 answersAllianz Travel InsuranceMutual of Omaha: named in 10 answersMutual of OmahaMassMutual: named in 8 answersNext Insurance: named in 5 answersNext InsuranceBanner Life: named in 6 answersBanner LifeTravelex Insurance Services: named in 5 answersGuardian Life: named in 9 answersGuardian LifeHiscox: named in 5 answersHiscoxCigna: named in 5 answersCigna
  • Answers naming the brand
  • 5
  • 12
  • 51
  • Answers naming both
  • 1
  • 43
Named alongside in InsuranceBrands named in the same answers as Blue Cross Blue Shield in the last four weeks, counted in answers.USAA: named in 51 answersUSAAState Farm: named in 48 answersState FarmAmica: named in 35 answersAmicaTravelers: named in 32 answersTravelersErie: named in 31 answersErieNationwide: named in 32 answersNationwideKaiser Permanente: named in 19 answersKaiser PermanenteBlue Cross Blue Shield: named in 16 answersBlue Cross Blue ShieldProgressive: named in 21 answersProgressiveAuto-Owners: named in 22 answersAuto-OwnersChubb: named in 18 answersChubbGEICO: named in 17 answersGEICOThe Hartford: named in 11 answersThe HartfordNew York Life: named in 15 answersNew York LifeNorthwestern Mutual: named in 12 answersAllstate: named in 16 answersAllstateAmerican Family Insurance: named in 7 answersOscar: named in 12 answersOscarHumana: named in 9 answersHumanaLemonade: named in 8 answersLemonadeUnitedHealthcare: named in 10 answersUnitedHealthcareAllianz Travel Insurance: named in 5 answersAllianz Travel InsuranceMutual of Omaha: named in 10 answersMutual of OmahaMassMutual: named in 8 answersMassMutualNext Insurance: named in 5 answersBanner Life: named in 6 answersTravelex Insurance Services: named in 5 answersGuardian Life: named in 9 answersGuardian LifeHiscox: named in 5 answersHiscoxCigna: named in 5 answersCigna
  • Answers naming the brand
  • 5
  • 12
  • 51
  • Answers naming both
  • 1
  • 43
  1. 123Kaiser Permanente
  2. 216UnitedHealthcare
  3. 312Oscar
  4. 411Aetna
  5. 511Humana
  6. 67Ambetter
  7. 75Cigna
  8. 85Molina Healthcare
  9. 94Anthem
  10. 104State Farm
  11. 114USAA
  12. 124Cleveland Clinic
  13. 134Mayo
  14. 143Amica
  15. 153Erie
  16. 163Auto-Owners
  17. 173Mutual of Omaha
  18. 183New York Life
  19. 193Northwestern Mutual
  20. 203NYU Langone Hospitals
Named alongside
BrandAnswers naming the brandNamed alongside
USAA51State Farm (43), Amica (34), Erie (29)
State Farm48USAA (43), Amica (32), Travelers (27)
Amica35USAA (34), State Farm (32), Erie (24)
Travelers32State Farm (27), USAA (27), Progressive (18)
Erie31USAA (29), State Farm (27), Amica (24)
Nationwide32USAA (27), State Farm (26), Amica (21)
Kaiser Permanente19Blue Cross Blue Shield (16), Oscar (12), UnitedHealthcare (10)
Blue Cross Blue Shield16Kaiser Permanente (16), Oscar (12), UnitedHealthcare (10)
Progressive21State Farm (18), Travelers (18), USAA (17)
Auto-Owners22State Farm (21), USAA (21), Erie (18)
Chubb18State Farm (14), USAA (13), Nationwide (12)
GEICO17Travelers (16), USAA (16), State Farm (14)
The Hartford11Chubb (9), State Farm (7), Nationwide (7)
New York Life15USAA (13), Northwestern Mutual (12), State Farm (10)
Northwestern Mutual12New York Life (12), USAA (11), MassMutual (7)
Allstate16State Farm (15), USAA (14), Travelers (12)
American Family Insurance7USAA (7), State Farm (5), Travelers (5)
Oscar12Kaiser Permanente (12), Blue Cross Blue Shield (12), UnitedHealthcare (8)
Humana9Kaiser Permanente (7), USAA (5), Blue Cross Blue Shield (5)
Lemonade8State Farm (7), USAA (7), Nationwide (6)
UnitedHealthcare10Kaiser Permanente (10), Blue Cross Blue Shield (10), Oscar (8)
Allianz Travel Insurance5Travelex Insurance Services (4)
Mutual of Omaha10New York Life (9), State Farm (9), USAA (8)
MassMutual8New York Life (8), USAA (7), Northwestern Mutual (7)
Next Insurance5The Hartford (5), Chubb (5), Hiscox (4)
Banner Life6New York Life (6), MassMutual (6), USAA (5)
Travelex Insurance Services5Allianz Travel Insurance (4)
Guardian Life9New York Life (9), USAA (7), Northwestern Mutual (7)
Hiscox5The Hartford (5), Next Insurance (4), Chubb (4)
Cigna5Kaiser Permanente (5), Blue Cross Blue Shield (5), UnitedHealthcare (4)

Sources cited when this brand is named

Sites the answers naming this brand cited in the last four weeks. Counts are citing answers.

Sources cited when this brand is named
RankSourceCiting answers
1forbes.commedia12
2healthcare.govpublic8
3moneygeek.com6
4nerdwallet.com5
5jdpower.com4
6insurance.com4
7about.kaiserpermanente.org4
8lendingtree.com4
9imedclaims.com3
10money.com3

Named by surface, by question

For the brand's best questions: of each surface's 1 answers, how many named it.

Named by surface, by question
QuestionsGoogle AI OverviewsChatGPTClaudeGeminiGoogle AI ModeMicrosoft Copilot
1Which health insurance companies are best for the self-employed?111111
2Which insurers offer the best value for health coverage?101111
3What are the best healthcare service providers?100100
4What are the most trusted insurance companies?001100
5Which vision insurance plans are the best?001001
6Which insurance agencies are the best?000100