Brand profile

American Family Insurance

An American private mutual insurance company founded in 1927, offering auto, home, life, and business insurance.

3 questions, 1 categoriesAs of Nov 12, 2026

Best category rank
#17
Insurance, of 110
Questions
3
1 categories
Answers naming it
7/18
Of the answers measured on this brand's questions

Visibility by category

CategoriesCategory rankQuestionsScore
Insurance#17of 110391.4

Ranking by question

Named alongside in Insurance

Brands named in the same answers as American Family Insurance in the last four weeks, counted in answers.

Named alongside in InsuranceBrands named in the same answers as American Family Insurance in the last four weeks, counted in answers.USAA: named in 51 answersUSAAState Farm: named in 48 answersState FarmAmica: named in 35 answersAmicaTravelers: named in 32 answersTravelersErie: named in 31 answersErieNationwide: named in 32 answersNationwideKaiser Permanente: named in 19 answersKaiser PermanenteBlue Cross Blue Shield: named in 16 answersBlue Cross Blue ShieldProgressive: named in 21 answersProgressiveAuto-Owners: named in 22 answersAuto-OwnersChubb: named in 18 answersChubbGEICO: named in 17 answersGEICOThe Hartford: named in 11 answersThe HartfordNew York Life: named in 15 answersNew York LifeNorthwestern Mutual: named in 12 answersNorthwestern MutualAllstate: named in 16 answersAllstateAmerican Family Insurance: named in 7 answersAmerican Family InsuranceOscar: named in 12 answersOscarHumana: named in 9 answersHumanaLemonade: named in 8 answersLemonadeUnitedHealthcare: named in 10 answersUnitedHealthcareAllianz Travel Insurance: named in 5 answersAllianz Travel InsuranceMutual of Omaha: named in 10 answersMutual of OmahaMassMutual: named in 8 answersNext Insurance: named in 5 answersNext InsuranceBanner Life: named in 6 answersBanner LifeTravelex Insurance Services: named in 5 answersGuardian Life: named in 9 answersGuardian LifeHiscox: named in 5 answersHiscoxCigna: named in 5 answersCigna
  • Answers naming the brand
  • 5
  • 12
  • 51
  • Answers naming both
  • 1
  • 43
Named alongside in InsuranceBrands named in the same answers as American Family Insurance in the last four weeks, counted in answers.USAA: named in 51 answersUSAAState Farm: named in 48 answersState FarmAmica: named in 35 answersAmicaTravelers: named in 32 answersTravelersErie: named in 31 answersErieNationwide: named in 32 answersNationwideKaiser Permanente: named in 19 answersKaiser PermanenteBlue Cross Blue Shield: named in 16 answersBlue Cross Blue ShieldProgressive: named in 21 answersProgressiveAuto-Owners: named in 22 answersAuto-OwnersChubb: named in 18 answersChubbGEICO: named in 17 answersGEICOThe Hartford: named in 11 answersThe HartfordNew York Life: named in 15 answersNew York LifeNorthwestern Mutual: named in 12 answersAllstate: named in 16 answersAllstateAmerican Family Insurance: named in 7 answersOscar: named in 12 answersOscarHumana: named in 9 answersHumanaLemonade: named in 8 answersLemonadeUnitedHealthcare: named in 10 answersUnitedHealthcareAllianz Travel Insurance: named in 5 answersAllianz Travel InsuranceMutual of Omaha: named in 10 answersMutual of OmahaMassMutual: named in 8 answersMassMutualNext Insurance: named in 5 answersBanner Life: named in 6 answersTravelex Insurance Services: named in 5 answersGuardian Life: named in 9 answersGuardian LifeHiscox: named in 5 answersHiscoxCigna: named in 5 answersCigna
  • Answers naming the brand
  • 5
  • 12
  • 51
  • Answers naming both
  • 1
  • 43
  1. 17USAA
  2. 25State Farm
  3. 35Travelers
  4. 44Amica
  5. 54Erie
  6. 63GEICO
  7. 73Nationwide
  8. 82Allstate
  9. 92Auto-Owners
  10. 102Automobile Club of Southern California
  11. 111Acuity
  12. 121Chubb
  13. 131Country Financial
  14. 141Farmers
  15. 151Farmers Alliance
  16. 161Guardian Life
  17. 171Humana
  18. 181Liberty Mutual
  19. 191MAPFRE
  20. 201New York Life
Named alongside
BrandAnswers naming the brandNamed alongside
USAA51State Farm (43), Amica (34), Erie (29)
State Farm48USAA (43), Amica (32), Travelers (27)
Amica35USAA (34), State Farm (32), Erie (24)
Travelers32State Farm (27), USAA (27), Progressive (18)
Erie31USAA (29), State Farm (27), Amica (24)
Nationwide32USAA (27), State Farm (26), Amica (21)
Kaiser Permanente19Blue Cross Blue Shield (16), Oscar (12), UnitedHealthcare (10)
Blue Cross Blue Shield16Kaiser Permanente (16), Oscar (12), UnitedHealthcare (10)
Progressive21State Farm (18), Travelers (18), USAA (17)
Auto-Owners22State Farm (21), USAA (21), Erie (18)
Chubb18State Farm (14), USAA (13), Nationwide (12)
GEICO17Travelers (16), USAA (16), State Farm (14)
The Hartford11Chubb (9), State Farm (7), Nationwide (7)
New York Life15USAA (13), Northwestern Mutual (12), State Farm (10)
Northwestern Mutual12New York Life (12), USAA (11), MassMutual (7)
Allstate16State Farm (15), USAA (14), Travelers (12)
American Family Insurance7USAA (7), State Farm (5), Travelers (5)
Oscar12Kaiser Permanente (12), Blue Cross Blue Shield (12), UnitedHealthcare (8)
Humana9Kaiser Permanente (7), USAA (5), Blue Cross Blue Shield (5)
Lemonade8State Farm (7), USAA (7), Nationwide (6)
UnitedHealthcare10Kaiser Permanente (10), Blue Cross Blue Shield (10), Oscar (8)
Allianz Travel Insurance5Travelex Insurance Services (4)
Mutual of Omaha10New York Life (9), State Farm (9), USAA (8)
MassMutual8New York Life (8), USAA (7), Northwestern Mutual (7)
Next Insurance5The Hartford (5), Chubb (5), Hiscox (4)
Banner Life6New York Life (6), MassMutual (6), USAA (5)
Travelex Insurance Services5Allianz Travel Insurance (4)
Guardian Life9New York Life (9), USAA (7), Northwestern Mutual (7)
Hiscox5The Hartford (5), Next Insurance (4), Chubb (4)
Cigna5Kaiser Permanente (5), Blue Cross Blue Shield (5), UnitedHealthcare (4)

Sources cited when this brand is named

Sites the answers naming this brand cited in the last four weeks. Counts are citing answers.

Sources cited when this brand is named
RankSourceCiting answers
1insurance.com4
2usnews.com4
3insurify.com3
4lendingtree.com3
5nerdwallet.com3
6thezebra.com3
7cnbc.commedia2
8forbes.commedia2
9youtube.comsocial2
10autoinsurance.org2

Named by surface, by question

For the brand's best questions: of each surface's 1 answers, how many named it.

Named by surface, by question
QuestionsGoogle AI OverviewsChatGPTClaudeGeminiGoogle AI ModeMicrosoft Copilot
1Which insurance companies have the best customer service?101001
2Which insurers are best for bundling home and auto?101000
3Which car insurance companies are the cheapest?101000