Brand profile

Mutual of Omaha

American Fortune 500 mutual insurance and financial services company founded in 1909, specializing in life insurance and health products.

6 questions, 4 categoriesAs of Nov 12, 2026

Best category rank
#23
Insurance, of 110
Questions
6
4 categories
Answers naming it
11/36
Of the answers measured on this brand's questions

Visibility by category

CategoriesCategory rankQuestionsScore
Insurance#23of 110376.9
Funeral Services#46of 6617.5
Insurance Agencies#51of 7618.0
Services#730of 11,598117.0

Ranking by question

Named alongside in Insurance

Brands named in the same answers as Mutual of Omaha in the last four weeks, counted in answers.

Named alongside in InsuranceBrands named in the same answers as Mutual of Omaha in the last four weeks, counted in answers.USAA: named in 51 answersUSAAState Farm: named in 48 answersState FarmAmica: named in 35 answersAmicaTravelers: named in 32 answersTravelersErie: named in 31 answersErieNationwide: named in 32 answersNationwideKaiser Permanente: named in 19 answersKaiser PermanenteBlue Cross Blue Shield: named in 16 answersBlue Cross Blue ShieldProgressive: named in 21 answersProgressiveAuto-Owners: named in 22 answersAuto-OwnersChubb: named in 18 answersChubbGEICO: named in 17 answersGEICOThe Hartford: named in 11 answersThe HartfordNew York Life: named in 15 answersNew York LifeNorthwestern Mutual: named in 12 answersNorthwestern MutualAllstate: named in 16 answersAllstateAmerican Family Insurance: named in 7 answersAmerican Family InsuranceOscar: named in 12 answersOscarHumana: named in 9 answersHumanaLemonade: named in 8 answersLemonadeUnitedHealthcare: named in 10 answersUnitedHealthcareAllianz Travel Insurance: named in 5 answersAllianz Travel InsuranceMutual of Omaha: named in 10 answersMutual of OmahaMassMutual: named in 8 answersNext Insurance: named in 5 answersNext InsuranceBanner Life: named in 6 answersBanner LifeTravelex Insurance Services: named in 5 answersGuardian Life: named in 9 answersGuardian LifeHiscox: named in 5 answersHiscoxCigna: named in 5 answersCigna
  • Answers naming the brand
  • 5
  • 12
  • 51
  • Answers naming both
  • 1
  • 43
Named alongside in InsuranceBrands named in the same answers as Mutual of Omaha in the last four weeks, counted in answers.USAA: named in 51 answersUSAAState Farm: named in 48 answersState FarmAmica: named in 35 answersAmicaTravelers: named in 32 answersTravelersErie: named in 31 answersErieNationwide: named in 32 answersNationwideKaiser Permanente: named in 19 answersKaiser PermanenteBlue Cross Blue Shield: named in 16 answersBlue Cross Blue ShieldProgressive: named in 21 answersProgressiveAuto-Owners: named in 22 answersAuto-OwnersChubb: named in 18 answersChubbGEICO: named in 17 answersGEICOThe Hartford: named in 11 answersThe HartfordNew York Life: named in 15 answersNew York LifeNorthwestern Mutual: named in 12 answersAllstate: named in 16 answersAllstateAmerican Family Insurance: named in 7 answersOscar: named in 12 answersOscarHumana: named in 9 answersHumanaLemonade: named in 8 answersLemonadeUnitedHealthcare: named in 10 answersUnitedHealthcareAllianz Travel Insurance: named in 5 answersAllianz Travel InsuranceMutual of Omaha: named in 10 answersMutual of OmahaMassMutual: named in 8 answersMassMutualNext Insurance: named in 5 answersBanner Life: named in 6 answersTravelex Insurance Services: named in 5 answersGuardian Life: named in 9 answersGuardian LifeHiscox: named in 5 answersHiscoxCigna: named in 5 answersCigna
  • Answers naming the brand
  • 5
  • 12
  • 51
  • Answers naming both
  • 1
  • 43
  1. 112State Farm
  2. 211New York Life
  3. 39USAA
  4. 48Northwestern Mutual
  5. 56Nationwide
  6. 66Amica
  7. 76Erie
  8. 85Chubb
  9. 95Allstate
  10. 105Guardian Life
  11. 115Kaiser Permanente
  12. 125Travelers
  13. 134GEICO
  14. 144Auto-Owners
  15. 154Humana
  16. 163Blue Cross Blue Shield
  17. 173MassMutual
  18. 183Progressive
  19. 192The Hartford
  20. 202UnitedHealthcare
Named alongside
BrandAnswers naming the brandNamed alongside
USAA51State Farm (43), Amica (34), Erie (29)
State Farm48USAA (43), Amica (32), Travelers (27)
Amica35USAA (34), State Farm (32), Erie (24)
Travelers32State Farm (27), USAA (27), Progressive (18)
Erie31USAA (29), State Farm (27), Amica (24)
Nationwide32USAA (27), State Farm (26), Amica (21)
Kaiser Permanente19Blue Cross Blue Shield (16), Oscar (12), UnitedHealthcare (10)
Blue Cross Blue Shield16Kaiser Permanente (16), Oscar (12), UnitedHealthcare (10)
Progressive21State Farm (18), Travelers (18), USAA (17)
Auto-Owners22State Farm (21), USAA (21), Erie (18)
Chubb18State Farm (14), USAA (13), Nationwide (12)
GEICO17Travelers (16), USAA (16), State Farm (14)
The Hartford11Chubb (9), State Farm (7), Nationwide (7)
New York Life15USAA (13), Northwestern Mutual (12), State Farm (10)
Northwestern Mutual12New York Life (12), USAA (11), MassMutual (7)
Allstate16State Farm (15), USAA (14), Travelers (12)
American Family Insurance7USAA (7), State Farm (5), Travelers (5)
Oscar12Kaiser Permanente (12), Blue Cross Blue Shield (12), UnitedHealthcare (8)
Humana9Kaiser Permanente (7), USAA (5), Blue Cross Blue Shield (5)
Lemonade8State Farm (7), USAA (7), Nationwide (6)
UnitedHealthcare10Kaiser Permanente (10), Blue Cross Blue Shield (10), Oscar (8)
Allianz Travel Insurance5Travelex Insurance Services (4)
Mutual of Omaha10New York Life (9), State Farm (9), USAA (8)
MassMutual8New York Life (8), USAA (7), Northwestern Mutual (7)
Next Insurance5The Hartford (5), Chubb (5), Hiscox (4)
Banner Life6New York Life (6), MassMutual (6), USAA (5)
Travelex Insurance Services5Allianz Travel Insurance (4)
Guardian Life9New York Life (9), USAA (7), Northwestern Mutual (7)
Hiscox5The Hartford (5), Next Insurance (4), Chubb (4)
Cigna5Kaiser Permanente (5), Blue Cross Blue Shield (5), UnitedHealthcare (4)

Sources cited when this brand is named

Sites the answers naming this brand cited in the last four weeks. Counts are citing answers.

Sources cited when this brand is named
RankSourceCiting answers
1insurance.com6
2nerdwallet.com4
3forbes.commedia4
4cnbc.commedia3
5jdpower.com3
6insuranceandestates.com3
7insure.com3
8amica.com2
9theacsi.com2
10wallethub.com2

Named by surface, by question

For the brand's best questions: of each surface's 1 answers, how many named it.

Named by surface, by question
QuestionsGoogle AI OverviewsChatGPTClaudeGeminiGoogle AI ModeMicrosoft Copilot
1What are the most trusted insurance companies?111101
2Which life insurance companies are the best?001100
3What are the best service providers across major industries?001000
4Which insurance companies have the best customer service?000100
5Which insurance agencies are the best?000100
6Which funeral companies are best for pre-planned arrangements?000010

Where it is ranked

Best rank of the brand or its branches in each region.

United States and Canada

New York City: #11Dallas, TX: #35
  1. #11New York City
  2. #35Dallas, TX