In Insurance
What are the most trusted insurance companies?
AI Visibility Ranking
Brands ordered by GenRank score for this question.
DirectionalQuestion-level figures rest on at most 6 answers per brand, so treat them as direction, not a verdict; the category ranking is the number to judge by. Scores are for the week of 2026-11-08.
| Rank | Brand | Named by | Score |
|---|---|---|---|
| 1 | State Farm | 6/6 | 73.3 |
| 2 | USAA | 5/6 | 68.9 |
| 3 | New York Life | 5/6 | 52.1 |
| 4 | Mutual of Omaha | 5/6 | 50.1 |
| 5 | Northwestern Mutual | 3/6 | 42.0 |
| 6 | Kaiser Permanente | 3/6 | 39.1 |
| 7 | Travelers | 3/6 | 35.1 |
| 8 | AAA Insurance | 2/6 | 28.0 |
| 9 | Allstate | 3/6 | 25.6 |
| 10 | Erie | 3/6 | 23.7 |
Sources these answers cited
The sites each surface's answer cited this week. The logos are the surfaces that cited the site.
| Source | Cited by |
|---|---|
| insurance.comJ.D. Power’s best and worst auto insurance companies for 2026 |    3 surfaces |
| content.naic.orgNational Association of Insurance Commissioners |  2 surfaces |
| forbes.commedia · Forbes America's Best Insurance Companies 2027 | 2 surfaces |
| insuranceandestates.comTop 25 Highest Rated Life Insurance Companies in 2026 | COMDEX ... | 2 surfaces |
| insure.comThe Best Insurance Companies of 2026 - Insure.com | 2 surfaces |
| jdpower.comjdpower.com |  2 surfaces |
| newsroom.acg.aaa.comAAA Insurance Ranked America's Most Trusted Insurance Brand for 2026 | 2 surfaces |
| thezebra.comthezebra.com | 2 surfaces |
| about.kaiserpermanente.orgNamed Best Health Insurance Company of 2026 | 1 surfaces |
| answerfinancial.comanswerfinancial.com | 1 surfaces |
| cnbc.commedia · cnbc.com | 1 surfaces |
| insurancegeek.comBest Life Insurance Companies of 2026 | 1 surfaces |
9 more
Rank trend
Rank trends are drawn once two weekly editions under the same methodology exist. Only the first edition is in so far.