Subcategory

Furniture

This index adds up the scores of 12 questions. 306 brands are ranked.

Edition
Nov 12, 2026
Methodology
v5.0

AI Visibility Ranking

Brands across every question in this category, ordered by GenRank score.

#BrandScore

The GenRank score sums each brand’s question-level visibility inside this category. Higher means AI names the brand more often and earlier. It is not bounded, so compare brands within one category, not across categories. Methodology

The questions behind this index

12

Each question with its top three brands by GenRank score and how many brands its answers named.

Rank trend

Rank trends are drawn once two weekly editions under the same methodology exist. Only the first edition is in so far.

Named by surface

Each cell: of the surface's 12 answers, how many named the brand. Darker means named more often.

Window
Oct 18, 2026 ~ Nov 8, 2026
Named by surface
BrandGoogle AI OverviewsChatGPTClaudeGeminiGoogle AI ModeMicrosoft Copilot
1IKEA (home furnishings company)545532
2Article (furniture brand)446544
3Room & Board346441
4Stickley323232
5Castlery403434
6Crate & Barrel414321
7West Elm412412
8Burrow114424
9Maiden Home212323
10Pottery Barn401312
11Wayfair111412
12Arhaus300430
13Uplift V3 standing desk111111
14Flexsteel311201
15Albany Park202122

Named alongside

Brands named in the same answers in the last four weeks. Circle size: answers naming the brand. Line width: answers naming both.

Named alongsideBrands named in the same answers in the last four weeks. Circle size: answers naming the brand. Line width: answers naming both.IKEA (home furnishings company): named in 31 answersIKEA (home furnishings company)Article (furniture brand): named in 33 answersArticle (furniture brand)Room & Board: named in 30 answersRoom & BoardStickley: named in 20 answersStickleyCastlery: named in 23 answersCastleryCrate & Barrel: named in 17 answersCrate & BarrelWest Elm: named in 19 answersWest ElmBurrow: named in 19 answersBurrowMaiden Home: named in 13 answersMaiden HomePottery Barn: named in 11 answersPottery BarnWayfair: named in 12 answersWayfairArhaus: named in 11 answersArhausUplift V3 standing desk: named in 6 answersFlexsteel: named in 9 answersFlexsteelAlbany Park: named in 10 answersAlbany ParkHerman Miller Aeron: named in 5 answersHerman Miller: named in 10 answersHerman MillerBrown Jordan: named in 5 answersBrown JordanFlexiSpot E7 Pro: named in 6 answersFlexiSpot E7 ProPolywood: named in 7 answersPolywoodWest Elm Shelter Queen Sleeper: named in 5 answersWest Elm Shelter Queen SleeperThuma Classic Bed: named in 4 answersThuma Classic BedRestoration Hardware (RH): named in 6 answersRestoration Hardware (RH)Ethan Allen: named in 10 answersEthan AllenWest Elm Harris Leather Power Recliner: named in 5 answersWest Elm Harris Leather Power ReclinerLovesac: named in 8 answersLovesacFrontgate: named in 6 answersFrontgateAmerican Leather Comfort Sleeper: named in 4 answersGloster: named in 4 answersGlosterCB2: named in 10 answersCB2
  • Answers naming the brand
  • 4
  • 10
  • 33
  • Answers naming both
  • 1
  • 26
Named alongsideBrands named in the same answers in the last four weeks. Circle size: answers naming the brand. Line width: answers naming both.IKEA (home furnishings company): named in 31 answersIKEA (home furnishings company)Article (furniture brand): named in 33 answersRoom & Board: named in 30 answersRoom & BoardStickley: named in 20 answersStickleyCastlery: named in 23 answersCastleryCrate & Barrel: named in 17 answersCrate & BarrelWest Elm: named in 19 answersWest ElmBurrow: named in 19 answersBurrowMaiden Home: named in 13 answersMaiden HomePottery Barn: named in 11 answersPottery BarnWayfair: named in 12 answersWayfairArhaus: named in 11 answersArhausUplift V3 standing desk: named in 6 answersFlexsteel: named in 9 answersFlexsteelAlbany Park: named in 10 answersAlbany ParkHerman Miller Aeron: named in 5 answersHerman Miller: named in 10 answersHerman MillerBrown Jordan: named in 5 answersBrown JordanFlexiSpot E7 Pro: named in 6 answersPolywood: named in 7 answersPolywoodWest Elm Shelter Queen Sleeper: named in 5 answersWest Elm Shelter Queen SleeperThuma Classic Bed: named in 4 answersThuma Classic BedRestoration Hardware (RH): named in 6 answersRestoration Hardware (RH)Ethan Allen: named in 10 answersEthan AllenWest Elm Harris Leather Power Recliner: named in 5 answersLovesac: named in 8 answersLovesacFrontgate: named in 6 answersFrontgateAmerican Leather Comfort Sleeper: named in 4 answersGloster: named in 4 answersGlosterCB2: named in 10 answersCB2
  • Answers naming the brand
  • 4
  • 10
  • 33
  • Answers naming both
  • 1
  • 26
Named alongside
BrandAnswers naming the brandNamed alongside
IKEA (home furnishings company)31Article (furniture brand) (26), Castlery (19), Room & Board (18)
Article (furniture brand)33IKEA (home furnishings company) (26), Room & Board (19), Castlery (17)
Room & Board30Article (furniture brand) (19), IKEA (home furnishings company) (18), Stickley (15)
Stickley20Room & Board (15), Ethan Allen (9), Article (furniture brand) (9)
Castlery23IKEA (home furnishings company) (19), Article (furniture brand) (17), West Elm (11)
Crate & Barrel17Article (furniture brand) (14), Room & Board (11), IKEA (home furnishings company) (10)
West Elm19Article (furniture brand) (16), IKEA (home furnishings company) (16), Castlery (11)
Burrow19IKEA (home furnishings company) (15), Article (furniture brand) (14), Castlery (11)
Maiden Home13Room & Board (9), Stickley (8), Article (furniture brand) (8)
Pottery Barn11Article (furniture brand) (8), Crate & Barrel (6), Arhaus (6)
Wayfair12Article (furniture brand) (11), IKEA (home furnishings company) (11), West Elm (9)
Arhaus11Crate & Barrel (7), Room & Board (7), Article (furniture brand) (7)
Uplift V3 standing desk6FlexiSpot E7 Pro (6), Herman Miller (1), IKEA (home furnishings company) (1)
Flexsteel9Room & Board (7), Stickley (5), Maiden Home (4)
Albany Park10Article (furniture brand) (8), IKEA (home furnishings company) (7), West Elm (6)
Herman Miller Aeron5
Herman Miller10Stickley (8), Arhaus (5), Room & Board (5)
Brown Jordan5Polywood (5), Frontgate (4), West Elm (3)
FlexiSpot E7 Pro6Uplift V3 standing desk (6), Herman Miller (1), IKEA (home furnishings company) (1)
Polywood7Brown Jordan (5), Frontgate (5), West Elm (4)
West Elm Shelter Queen Sleeper5American Leather Comfort Sleeper (3)
Thuma Classic Bed4
Restoration Hardware (RH)6Crate & Barrel (5), Burrow (5), Room & Board (5)
Ethan Allen10Room & Board (10), Stickley (9), Arhaus (5)
West Elm Harris Leather Power Recliner5Stickley (1)
Lovesac8Room & Board (6), Arhaus (5), Burrow (5)
Frontgate6Polywood (5), Brown Jordan (4), West Elm (3)
American Leather Comfort Sleeper4West Elm Shelter Queen Sleeper (3)
Gloster4West Elm (4), Polywood (4), Brown Jordan (3)
CB210West Elm (8), Article (furniture brand) (8), IKEA (home furnishings company) (8)

Most cited sources

Sites cited by the answers to this category's questions and its subcategories'. Counts are citing answers. All of this week's questions. Earlier ranks appear once two weekly runs of the same methodology exist.

Most cited sources
RankSourceCiting answers
1forbes.commedia20
2shopping.google.comshopping15
3reddit.comcommunity13
4youtube.comsocial13
5bobvila.com11
6furniturefair.net10
7architecturaldigest.com7
8nytimes.commedia6
9apartmenttherapy.com6
10livingcozy.com5

Sources and brands

Which cited sources appear in the answers that name each brand, counted in answers.

Sources and brandsWhich cited sources appear in the answers that name each brand, counted in answers.reddit.com cited in 9 answers naming Article (furniture brand)reddit.com cited in 8 answers naming IKEA (home furnishings company)bobvila.com cited in 7 answers naming Article (furniture brand)reddit.com cited in 7 answers naming Castleryreddit.com cited in 7 answers naming West Elmfurniturefair.net cited in 7 answers naming Article (furniture brand)bobvila.com cited in 6 answers naming Castleryreddit.com cited in 6 answers naming Room & Boardforbes.com cited in 6 answers naming Article (furniture brand)furniturefair.net cited in 6 answers naming IKEA (home furnishings company)bobvila.com cited in 6 answers naming IKEA (home furnishings company)roomandboard.com cited in 6 answers naming Room & Boardyoutube.com cited in 6 answers naming IKEA (home furnishings company)apartmenttherapy.com cited in 5 answers naming IKEA (home furnishings company)apartmenttherapy.com cited in 5 answers naming Article (furniture brand)bobvila.com cited in 5 answers naming Room & Boardfurniturefair.net cited in 5 answers naming Crate & Barrelfurniturefair.net cited in 5 answers naming Castleryreddit.com cited in 5 answers naming Crate & Barrelreddit.com cited in 5 answers naming Stickleyroomandboard.com cited in 5 answers naming Article (furniture brand)warmcazza.com cited in 4 answers naming Room & Boardfurniturefair.net cited in 4 answers naming Stickleyfurniturefair.net cited in 4 answers naming Burrowfurniturefair.net cited in 4 answers naming Room & Boardbobvila.com cited in 4 answers naming Stickleyyoutube.com cited in 4 answers naming Article (furniture brand)youtube.com cited in 4 answers naming Castleryreddit.com cited in 4 answers naming Burrowapartmenttherapy.com cited in 4 answers naming Castleryroomandboard.com cited in 4 answers naming IKEA (home furnishings company)warmcazza.com cited in 4 answers naming Article (furniture brand)warmcazza.com cited in 4 answers naming Castlerywarmcazza.com cited in 4 answers naming IKEA (home furnishings company)forbes.com cited in 4 answers naming Room & Boardyoutube.com cited in 3 answers naming West Elmapartmenttherapy.com cited in 3 answers naming West Elmyoutube.com cited in 3 answers naming Crate & Barrelapartmenttherapy.com cited in 3 answers naming Room & Boardroomandboard.com cited in 3 answers naming Crate & Barrelroomandboard.com cited in 3 answers naming Stickleyforbes.com cited in 3 answers naming IKEA (home furnishings company)furniturefair.net cited in 3 answers naming West Elmbobvila.com cited in 3 answers naming Burrowforbes.com cited in 3 answers naming Crate & Barrelbobvila.com cited in 3 answers naming West Elmforbes.com cited in 3 answers naming Burrowforbes.com cited in 2 answers naming West Elmwarmcazza.com cited in 2 answers naming Crate & Barrelforbes.com cited in 2 answers naming Castleryyoutube.com cited in 2 answers naming Room & Boardyoutube.com cited in 2 answers naming Stickleywarmcazza.com cited in 2 answers naming Stickleyapartmenttherapy.com cited in 2 answers naming Burrowroomandboard.com cited in 2 answers naming West Elmapartmenttherapy.com cited in 1 answers naming Crate & Barrelwarmcazza.com cited in 1 answers naming West Elmroomandboard.com cited in 1 answers naming Castlerywarmcazza.com cited in 1 answers naming Burrowforbes.com cited in 1 answers naming Stickleybobvila.com cited in 1 answers naming Crate & Barrelroomandboard.com cited in 1 answers naming Burrowapartmenttherapy.com cited in 1 answers naming Stickleyreddit.com, community: 51reddit.comfurniturefair.net: 38furniturefair.netbobvila.com: 35bobvila.comroomandboard.com: 25roomandboard.comapartmenttherapy.com: 24apartmenttherapy.comforbes.com, media: 24forbes.comyoutube.com, social: 24youtube.comwarmcazza.com: 22warmcazza.comIKEA (home furnishings company) #1: 42IKEA (home furnishin… #1Article (furniture brand) #2: 47Article (furniture br… #2Room & Board #3: 34Room & Board #3Stickley #4: 22Stickley #4Castlery #5: 33Castlery #5Crate & Barrel #6: 23Crate & Barrel #6West Elm #7: 24West Elm #7Burrow #8: 18Burrow #8
Sources and brandsWhich cited sources appear in the answers that name each brand, counted in answers.reddit.com cited in 9 answers naming Article (furniture brand)reddit.com cited in 8 answers naming IKEA (home furnishings company)bobvila.com cited in 7 answers naming Article (furniture brand)reddit.com cited in 7 answers naming Castleryreddit.com cited in 7 answers naming West Elmfurniturefair.net cited in 7 answers naming Article (furniture brand)bobvila.com cited in 6 answers naming Castleryreddit.com cited in 6 answers naming Room & Boardforbes.com cited in 6 answers naming Article (furniture brand)furniturefair.net cited in 6 answers naming IKEA (home furnishings company)bobvila.com cited in 6 answers naming IKEA (home furnishings company)roomandboard.com cited in 6 answers naming Room & Boardyoutube.com cited in 6 answers naming IKEA (home furnishings company)apartmenttherapy.com cited in 5 answers naming IKEA (home furnishings company)apartmenttherapy.com cited in 5 answers naming Article (furniture brand)bobvila.com cited in 5 answers naming Room & Boardfurniturefair.net cited in 5 answers naming Crate & Barrelfurniturefair.net cited in 5 answers naming Castleryreddit.com cited in 5 answers naming Crate & Barrelreddit.com cited in 5 answers naming Stickleyroomandboard.com cited in 5 answers naming Article (furniture brand)warmcazza.com cited in 4 answers naming Room & Boardfurniturefair.net cited in 4 answers naming Stickleyfurniturefair.net cited in 4 answers naming Burrowfurniturefair.net cited in 4 answers naming Room & Boardbobvila.com cited in 4 answers naming Stickleyyoutube.com cited in 4 answers naming Article (furniture brand)youtube.com cited in 4 answers naming Castleryreddit.com cited in 4 answers naming Burrowapartmenttherapy.com cited in 4 answers naming Castleryroomandboard.com cited in 4 answers naming IKEA (home furnishings company)warmcazza.com cited in 4 answers naming Article (furniture brand)warmcazza.com cited in 4 answers naming Castlerywarmcazza.com cited in 4 answers naming IKEA (home furnishings company)forbes.com cited in 4 answers naming Room & Boardyoutube.com cited in 3 answers naming West Elmapartmenttherapy.com cited in 3 answers naming West Elmyoutube.com cited in 3 answers naming Crate & Barrelapartmenttherapy.com cited in 3 answers naming Room & Boardroomandboard.com cited in 3 answers naming Crate & Barrelroomandboard.com cited in 3 answers naming Stickleyforbes.com cited in 3 answers naming IKEA (home furnishings company)furniturefair.net cited in 3 answers naming West Elmbobvila.com cited in 3 answers naming Burrowforbes.com cited in 3 answers naming Crate & Barrelbobvila.com cited in 3 answers naming West Elmforbes.com cited in 3 answers naming Burrowforbes.com cited in 2 answers naming West Elmwarmcazza.com cited in 2 answers naming Crate & Barrelforbes.com cited in 2 answers naming Castleryyoutube.com cited in 2 answers naming Room & Boardyoutube.com cited in 2 answers naming Stickleywarmcazza.com cited in 2 answers naming Stickleyapartmenttherapy.com cited in 2 answers naming Burrowroomandboard.com cited in 2 answers naming West Elmapartmenttherapy.com cited in 1 answers naming Crate & Barrelwarmcazza.com cited in 1 answers naming West Elmroomandboard.com cited in 1 answers naming Castlerywarmcazza.com cited in 1 answers naming Burrowforbes.com cited in 1 answers naming Stickleybobvila.com cited in 1 answers naming Crate & Barrelroomandboard.com cited in 1 answers naming Burrowapartmenttherapy.com cited in 1 answers naming Stickleyreddit.com, community: 51reddit.comfurniturefair.net: 38furniturefair.netbobvila.com: 35bobvila.comroomandboard.com: 25roomandboard.comapartmenttherapy.com: 24apartmenttherapy…forbes.com, media: 24forbes.comyoutube.com, social: 24youtube.comwarmcazza.com: 22warmcazza.comIKEA (home furnishings company) #1: 42IKEA (home fu… #1Article (furniture brand) #2: 47Article (furn… #2Room & Board #3: 34Room & Board #3Stickley #4: 22Stickley #4Castlery #5: 33Castlery #5Crate & Barrel #6: 23Crate & Barrel #6West Elm #7: 24West Elm #7Burrow #8: 18Burrow #8
Sources and brands
Cited sourcesBrandAnswers naming the brand
reddit.comArticle (furniture brand)9
reddit.comIKEA (home furnishings company)8
bobvila.comArticle (furniture brand)7
reddit.comCastlery7
reddit.comWest Elm7
furniturefair.netArticle (furniture brand)7
bobvila.comCastlery6
reddit.comRoom & Board6
forbes.comArticle (furniture brand)6
furniturefair.netIKEA (home furnishings company)6
bobvila.comIKEA (home furnishings company)6
roomandboard.comRoom & Board6
youtube.comIKEA (home furnishings company)6
apartmenttherapy.comIKEA (home furnishings company)5
apartmenttherapy.comArticle (furniture brand)5
bobvila.comRoom & Board5
furniturefair.netCrate & Barrel5
furniturefair.netCastlery5
reddit.comCrate & Barrel5
reddit.comStickley5
roomandboard.comArticle (furniture brand)5
warmcazza.comRoom & Board4
furniturefair.netStickley4
furniturefair.netBurrow4
furniturefair.netRoom & Board4
bobvila.comStickley4
youtube.comArticle (furniture brand)4
youtube.comCastlery4
reddit.comBurrow4
apartmenttherapy.comCastlery4
roomandboard.comIKEA (home furnishings company)4
warmcazza.comArticle (furniture brand)4
warmcazza.comCastlery4
warmcazza.comIKEA (home furnishings company)4
forbes.comRoom & Board4
youtube.comWest Elm3
apartmenttherapy.comWest Elm3
youtube.comCrate & Barrel3
apartmenttherapy.comRoom & Board3
roomandboard.comCrate & Barrel3
roomandboard.comStickley3
forbes.comIKEA (home furnishings company)3
furniturefair.netWest Elm3
bobvila.comBurrow3
forbes.comCrate & Barrel3
bobvila.comWest Elm3
forbes.comBurrow3
forbes.comWest Elm2
warmcazza.comCrate & Barrel2
forbes.comCastlery2
youtube.comRoom & Board2
youtube.comStickley2
warmcazza.comStickley2
apartmenttherapy.comBurrow2
roomandboard.comWest Elm2
apartmenttherapy.comCrate & Barrel1
warmcazza.comWest Elm1
roomandboard.comCastlery1
warmcazza.comBurrow1
forbes.comStickley1
bobvila.comCrate & Barrel1
roomandboard.comBurrow1
apartmenttherapy.comStickley1

Citations by source type

How many citations in this edition point at each kind of source.

  1. media51
  2. social16
  3. community16
  4. shopping15
  5. reference2
  6. portal1
  7. Other246

Other indexes in Home & Living

The other indexes under the same parent, each with its top five brands.