Subcategory
Camping & Hiking Gear
This index adds up the scores of 10 questions. 379 brands are ranked.
- Edition
- Nov 12, 2026
- Methodology
- v5.0
- Panel
- 6 AI surfaces
AI Visibility Ranking
Brands across every question in this category, ordered by GenRank score.
#BrandScore
- 1MSR PocketRocket 2 / Deluxe104.6
- 2REI97.1
- 3Osprey95.5
- 4Coleman93.0
- 5Camp Chef Everest 2X89.0
- 6The North Face Wawona 689.0
- 7Osprey Talon 2283.5
- 8ALPS Mountaineering King Kong83.0
- 9YETI Roadie 4881.5
- 10Osprey Atmos AG 6578.4
Show all 50
- 11Kelty71.4
- 12Big Agnes65.3
- 13SOTO WindMaster64.7
- 14Nitecore NU25 UL63.3
- 15Patagonia (outdoor clothing company)61.9
- 16Decathlon60.5
- 17Western Mountaineering MegaLite58.2
- 18Black Diamond Spot 40057.1
- 19REI Siesta Hooded 2057.0
- 20Gas One GS-3400P52.9
- 21Helinox Chair One49.2
- 22Big Agnes Copper Spur HV UL2/UL349.2
- 23Darn Tough48.2
- 24REI Co-op Trailmade 2547.7
- 25MSR47.5
- 26Kelty Cosmic Down 2047.2
- 27Salomon46.6
- 28Arc'teryx45.4
- 29Spot 400-R44.0
- 30Merrell43.0
- 31Therm-a-Rest42.9
- 32NEMO41.7
- 33REI Co-op Trailmade 240.6
- 34BioLite Range 50039.8
- 35Petzl Actik Core39.3
- 36Exped Terra 1538.2
- 37Jetboil Flash38.0
- 38REI Co-op Magma 1537.8
- 39Outdoor Research37.6
- 40Therm-a-Rest NeoAir XLite NXT37.5
- 41Tempest 2236.9
- 42Coleman Cascade 3-in-136.6
- 43The North Face36.3
- 44Yeti Tundra 4536.1
- 45Hyperlite Mountain Gear Unbound 4035.5
- 46Quechua34.8
- 47Forclaz33.0
- 48REI Co-op Flash 5532.9
- 49Marmot32.4
- 50Osprey Atmos/Aura 5032.3
- 1MSR PocketRocket 2 / Deluxe104.6
- 2REI97.1
- 3Osprey95.5
- 4Coleman93.0
- 5Camp Chef Everest 2X89.0
- 6The North Face Wawona 689.0
- 7Osprey Talon 2283.5
- 8ALPS Mountaineering King Kong83.0
- 9YETI Roadie 4881.5
- 10Osprey Atmos AG 6578.4
- 11Kelty71.4
- 12Big Agnes65.3
- 13SOTO WindMaster64.7
- 14Nitecore NU25 UL63.3
- 15Patagonia (outdoor clothing company)61.9
- 16Decathlon60.5
- 17Western Mountaineering MegaLite58.2
- 18Black Diamond Spot 40057.1
- 19REI Siesta Hooded 2057.0
- 20Gas One GS-3400P52.9
- 21Helinox Chair One49.2
- 22Big Agnes Copper Spur HV UL2/UL349.2
- 23Darn Tough48.2
- 24REI Co-op Trailmade 2547.7
- 25MSR47.5
- 26Kelty Cosmic Down 2047.2
- 27Salomon46.6
- 28Arc'teryx45.4
- 29Spot 400-R44.0
- 30Merrell43.0
- 31Therm-a-Rest42.9
- 32NEMO41.7
- 33REI Co-op Trailmade 240.6
- 34BioLite Range 50039.8
- 35Petzl Actik Core39.3
- 36Exped Terra 1538.2
- 37Jetboil Flash38.0
- 38REI Co-op Magma 1537.8
- 39Outdoor Research37.6
- 40Therm-a-Rest NeoAir XLite NXT37.5
- 41Tempest 2236.9
- 42Coleman Cascade 3-in-136.6
- 43The North Face36.3
- 44Yeti Tundra 4536.1
- 45Hyperlite Mountain Gear Unbound 4035.5
- 46Quechua34.8
- 47Forclaz33.0
- 48REI Co-op Flash 5532.9
- 49Marmot32.4
- 50Osprey Atmos/Aura 5032.3
Top 50 of 379
The GenRank score sums each brand’s question-level visibility inside this category. Higher means AI names the brand more often and earlier. It is not bounded, so compare brands within one category, not across categories. Methodology
The questions behind this index
10Each question with its top three brands by GenRank score and how many brands its answers named.
Rank trend
Rank trends are drawn once two weekly editions under the same methodology exist. Only the first edition is in so far.
Named by surface
Each cell: of the surface's 10 answers, how many named the brand. Darker means named more often.
- Window
- Oct 18, 2026 ~ Nov 8, 2026
| Brand |  Google AI Overviews |  ChatGPT |  Claude |  Gemini | Google AI Mode |  Microsoft Copilot |
|---|---|---|---|---|---|---|
| 1MSR PocketRocket 2 / Deluxe | 2 | 1 | 2 | 2 | 2 | 0 |
| 2REI | 2 | 2 | 2 | 1 | 2 | 1 |
| 3Osprey | 1 | 1 | 1 | 1 | 2 | 1 |
| 4Coleman | 1 | 1 | 1 | 1 | 1 | 1 |
| 5Camp Chef Everest 2X | 1 | 1 | 1 | 1 | 0 | 1 |
| 6The North Face Wawona 6 | 1 | 1 | 1 | 1 | 0 | 1 |
| 7Osprey Talon 22 | 1 | 1 | 1 | 1 | 1 | 0 |
| 8ALPS Mountaineering King Kong | 1 | 1 | 0 | 1 | 1 | 1 |
| 9YETI Roadie 48 | 1 | 1 | 1 | 1 | 0 | 1 |
| 10Osprey Atmos AG 65 | 0 | 0 | 2 | 2 | 2 | 1 |
| 11Kelty | 1 | 2 | 2 | 0 | 2 | 1 |
| 12Big Agnes | 1 | 1 | 1 | 2 | 1 | 0 |
| 13SOTO WindMaster | 1 | 1 | 1 | 2 | 0 | 0 |
| 14Nitecore NU25 UL | 1 | 1 | 1 | 1 | 1 | 0 |
| 15Patagonia (outdoor clothing company) | 1 | 1 | 1 | 1 | 1 | 1 |
Named alongside
Brands named in the same answers in the last four weeks. Circle size: answers naming the brand. Line width: answers naming both.
- Answers naming the brand
- 2
- 7
- 16
- Answers naming both
- 1
- 9
- Answers naming the brand
- 2
- 7
- 16
- Answers naming both
- 1
- 9
| Brand | Answers naming the brand | Named alongside |
|---|---|---|
| MSR PocketRocket 2 / Deluxe | 10 | SOTO WindMaster (6), Camp Chef Everest 2X (4), Osprey Atmos AG 65 (4) |
| REI | 16 | Osprey (9), Kelty (9), Patagonia (outdoor clothing company) (8) |
| Osprey | 10 | REI (9), Patagonia (outdoor clothing company) (9), Merrell (8) |
| Coleman | 11 | Kelty (9), REI (8), Decathlon (8) |
| Camp Chef Everest 2X | 5 | SOTO WindMaster (4), Gas One GS-3400P (4), MSR PocketRocket 2 / Deluxe (4) |
| The North Face Wawona 6 | 5 | Big Agnes Copper Spur HV UL2/UL3 (3) |
| Osprey Talon 22 | 5 | Osprey Atmos AG 65 (3), Osprey (1), REI (1) |
| ALPS Mountaineering King Kong | 5 | Helinox Chair One (3) |
| YETI Roadie 48 | 5 | |
| Osprey Atmos AG 65 | 9 | Big Agnes Copper Spur HV UL2/UL3 (4), MSR PocketRocket 2 / Deluxe (4), Osprey Talon 22 (3) |
| Kelty | 12 | REI (9), Coleman (9), Decathlon (7) |
| Big Agnes | 9 | Osprey (8), Salomon (8), Patagonia (outdoor clothing company) (8) |
| SOTO WindMaster | 6 | MSR PocketRocket 2 / Deluxe (6), Camp Chef Everest 2X (4), Gas One GS-3400P (3) |
| Nitecore NU25 UL | 5 | Black Diamond Spot 400 (3), Spot 400-R (2), Osprey Atmos AG 65 (1) |
| Patagonia (outdoor clothing company) | 9 | Osprey (9), REI (8), Merrell (8) |
| Decathlon | 8 | Coleman (8), Kelty (7), REI (6) |
| Western Mountaineering MegaLite | 6 | REI Co-op Trailmade 25 (4), Kelty Cosmic Down 20 (4), REI Siesta Hooded 20 (3) |
| Black Diamond Spot 400 | 3 | Nitecore NU25 UL (3), Spot 400-R (2) |
| REI Siesta Hooded 20 | 4 | REI Co-op Trailmade 25 (4), Western Mountaineering MegaLite (3), Kelty Cosmic Down 20 (3) |
| Gas One GS-3400P | 4 | Camp Chef Everest 2X (4), SOTO WindMaster (3), MSR PocketRocket 2 / Deluxe (3) |
| Helinox Chair One | 4 | ALPS Mountaineering King Kong (3) |
| Big Agnes Copper Spur HV UL2/UL3 | 7 | Osprey Atmos AG 65 (4), The North Face Wawona 6 (3), MSR PocketRocket 2 / Deluxe (3) |
| Darn Tough | 7 | Osprey (6), Salomon (6), Patagonia (outdoor clothing company) (6) |
| REI Co-op Trailmade 25 | 5 | Western Mountaineering MegaLite (4), Kelty Cosmic Down 20 (4), REI Siesta Hooded 20 (4) |
| MSR | 7 | Osprey (7), REI (7), Salomon (7) |
| Kelty Cosmic Down 20 | 6 | Western Mountaineering MegaLite (4), REI Co-op Trailmade 25 (4), REI Siesta Hooded 20 (3) |
| Salomon | 8 | Osprey (8), Patagonia (outdoor clothing company) (8), Big Agnes (8) |
| Arc'teryx | 7 | Osprey (7), Patagonia (outdoor clothing company) (7), REI (6) |
| Spot 400-R | 2 | Nitecore NU25 UL (2), Black Diamond Spot 400 (2) |
| Merrell | 8 | Osprey (8), Patagonia (outdoor clothing company) (8), REI (7) |
Most cited sources
Sites cited by the answers to this category's questions and its subcategories'. Counts are citing answers. All of this week's questions. Earlier ranks appear once two weekly runs of the same methodology exist.
| Rank | Source | Citing answers |
|---|---|---|
| 1 | outdoorgearlab.com | 30 |
| 2 | cleverhiker.com | 23 |
| 3 | rei.com | 20 |
| 4 | switchbacktravel.com | 20 |
| 5 | treelinereview.com | 18 |
| 6 | shopping.google.com | 17 |
| 7 | gearjunkie.com | 17 |
| 8 | youtube.com | 12 |
| 9 | outdoorlife.com | 11 |
| 10 | bettertrail.com | 9 |
Sources and brands
Which cited sources appear in the answers that name each brand, counted in answers.
| Cited sources | Brand | Answers naming the brand |
|---|---|---|
| rei.com | REI | 6 |
| outdoorgearlab.com | REI | 6 |
| switchbacktravel.com | REI | 5 |
| switchbacktravel.com | Coleman | 5 |
| rei.com | Osprey | 5 |
| outdoorgearlab.com | Osprey | 4 |
| outdoorgearlab.com | ALPS Mountaineering King Kong | 4 |
| treelinereview.com | Camp Chef Everest 2X | 3 |
| shopping.google.com | REI | 3 |
| cleverhiker.com | Osprey | 3 |
| cleverhiker.com | REI | 3 |
| cleverhiker.com | MSR PocketRocket 2 / Deluxe | 3 |
| outdoorgearlab.com | Camp Chef Everest 2X | 3 |
| outdoorgearlab.com | The North Face Wawona 6 | 3 |
| youtube.com | ALPS Mountaineering King Kong | 3 |
| treelinereview.com | The North Face Wawona 6 | 3 |
| outdoorgearlab.com | MSR PocketRocket 2 / Deluxe | 3 |
| youtube.com | REI | 3 |
| rei.com | Coleman | 3 |
| cleverhiker.com | Camp Chef Everest 2X | 3 |
| cleverhiker.com | The North Face Wawona 6 | 3 |
| switchbacktravel.com | Camp Chef Everest 2X | 3 |
| shopping.google.com | MSR PocketRocket 2 / Deluxe | 3 |
| youtube.com | MSR PocketRocket 2 / Deluxe | 2 |
| bettertrail.com | Camp Chef Everest 2X | 2 |
| bettertrail.com | The North Face Wawona 6 | 2 |
| bettertrail.com | Osprey Talon 22 | 2 |
| bettertrail.com | REI | 2 |
| cleverhiker.com | ALPS Mountaineering King Kong | 2 |
| outdoorgearlab.com | Coleman | 2 |
| rei.com | ALPS Mountaineering King Kong | 2 |
| rei.com | The North Face Wawona 6 | 2 |
| rei.com | MSR PocketRocket 2 / Deluxe | 2 |
| shopping.google.com | ALPS Mountaineering King Kong | 2 |
| shopping.google.com | Osprey Talon 22 | 2 |
| shopping.google.com | Coleman | 2 |
| switchbacktravel.com | ALPS Mountaineering King Kong | 2 |
| switchbacktravel.com | Osprey | 2 |
| switchbacktravel.com | MSR PocketRocket 2 / Deluxe | 2 |
| treelinereview.com | ALPS Mountaineering King Kong | 2 |
| treelinereview.com | Osprey Talon 22 | 2 |
| treelinereview.com | MSR PocketRocket 2 / Deluxe | 2 |
| youtube.com | Osprey Talon 22 | 2 |
| youtube.com | Coleman | 2 |
| bettertrail.com | ALPS Mountaineering King Kong | 2 |
| youtube.com | Camp Chef Everest 2X | 1 |
| cleverhiker.com | Osprey Talon 22 | 1 |
| bettertrail.com | MSR PocketRocket 2 / Deluxe | 1 |
| bettertrail.com | Osprey | 1 |
| shopping.google.com | Osprey | 1 |
| treelinereview.com | Osprey | 1 |
| shopping.google.com | The North Face Wawona 6 | 1 |
| treelinereview.com | REI | 1 |
| shopping.google.com | Camp Chef Everest 2X | 1 |
| switchbacktravel.com | Osprey Talon 22 | 1 |
| youtube.com | Osprey | 1 |
| rei.com | Osprey Talon 22 | 1 |
| outdoorgearlab.com | Osprey Talon 22 | 1 |
| bettertrail.com | Coleman | 1 |
Citations by source type
How many citations in this edition point at each kind of source.
Other indexes in Sports & Outdoor Gear
The other indexes under the same parent, each with its top five brands.
Bicycles & Cycling Gear
Questions 9Top 5 of 389 brandsScore
Running Shoes & Gear
Questions 9Golf Equipment
Questions 10Water Sports Gear
Questions 7Ski & Snowboard Gear
Questions 8Top 5 of 333 brandsScore
Fishing Gear
Questions 8Team Sports Equipment
Questions 7Top 5 of 243 brandsScore