Brand profile

Squishmallows

American brand of collectible plush toys launched in 2017 by Kellytoy, known for their super-soft, marshmallow-like texture.

2 questions · 2 categories · As of Nov 12, 2026

Best category rank
#17
Dolls & Action Figures · of 343
Questions
2
2 categories
Answers naming it
7/12
Of the answers measured on this brand's questions

Visibility by category

CategoriesCategory rankQuestionsScore
Dolls & Action Figures#17of 343169.1
Toys#267of 39316.9

Ranking by question

Named alongside in Dolls & Action Figures

Brands named in the same answers as Squishmallows in the last four weeks, counted in answers.

Named alongside in Dolls & Action FiguresBrands named in the same answers as Squishmallows in the last four weeks, counted in answers.Hot Toys: named in 17 answersHot ToysHasbro: named in 18 answersHasbroNECA: named in 17 answersNECAMcFarlane: named in 17 answersMcFarlaneMarvel Legends: named in 10 answersMarvel LegendsGood Smile Company: named in 6 answersGood Smile CompanyBarbie (doll brand): named in 9 answersBarbie (doll brand)Mattel: named in 10 answersMattelBarbie Dreamhouse (2026 edition): named in 6 answersBarbie Dreamhouse (2026 edition)Jellycat: named in 6 answersJellycatTransformers: named in 10 answersTransformersGorilla Playsets Outing III: named in 6 answersGorilla Playsets Outing IIIMezco Toyz (toy company): named in 10 answersAmerican Girl: named in 9 answersAmerican GirlBandai: named in 7 answersBandaiSteiff: named in 6 answersSteiffSquishmallows: named in 6 answersSquishmallowsMcFarlane DC Multiverse: named in 7 answersKidKraft Majestic Mansion: named in 4 answersKidKraft Majestic MansionGund: named in 5 answersGundAmerican Girl Bitty Baby: named in 5 answersDouglas Cuddle Toys: named in 6 answersDouglas Cuddle ToysMelissa & Doug Fold & Go Wooden Dollhouse: named in 4 answersMonster High: named in 7 answersMonster HighFunko: named in 6 answersFunkoBackyard Discovery Skyfort II: named in 4 answersLOL Surprise: named in 7 answersLOL SurpriseAurora World: named in 4 answersAurora WorldStar Wars: named in 4 answersStar WarsBarbie Fashionistas: named in 5 answersBarbie Fashionistas
  • Answers naming the brand
  • 4
  • 6
  • 18
  • Answers naming both
  • 1
  • 14
Named alongside in Dolls & Action FiguresBrands named in the same answers as Squishmallows in the last four weeks, counted in answers.Hot Toys: named in 17 answersHot ToysHasbro: named in 18 answersHasbroNECA: named in 17 answersNECAMcFarlane: named in 17 answersMcFarlaneMarvel Legends: named in 10 answersMarvel LegendsGood Smile Company: named in 6 answersGood Smile CompanyBarbie (doll brand): named in 9 answersBarbie (doll brand)Mattel: named in 10 answersMattelBarbie Dreamhouse (2026 edition): named in 6 answersJellycat: named in 6 answersJellycatTransformers: named in 10 answersTransformersGorilla Playsets Outing III: named in 6 answersMezco Toyz (toy company): named in 10 answersAmerican Girl: named in 9 answersAmerican GirlBandai: named in 7 answersBandaiSteiff: named in 6 answersSteiffSquishmallows: named in 6 answersMcFarlane DC Multiverse: named in 7 answersKidKraft Majestic Mansion: named in 4 answersGund: named in 5 answersGundAmerican Girl Bitty Baby: named in 5 answersDouglas Cuddle Toys: named in 6 answersMelissa & Doug Fold & Go Wooden Dollhouse: named in 4 answersMonster High: named in 7 answersMonster HighFunko: named in 6 answersFunkoBackyard Discovery Skyfort II: named in 4 answersLOL Surprise: named in 7 answersLOL SurpriseAurora World: named in 4 answersAurora WorldStar Wars: named in 4 answersStar WarsBarbie Fashionistas: named in 5 answers
  • Answers naming the brand
  • 4
  • 6
  • 18
  • Answers naming both
  • 1
  • 14
  1. 16Douglas Cuddle Toys
  2. 26Jellycat
  3. 36Steiff
  4. 45Gund
  5. 54Aurora World
  6. 64Wild Republic
  7. 73Build-A-Bear Workshop
  8. 82Bedtime Originals
  9. 92Chicco
  10. 102Hansa Creation
  11. 112KellyToy
  12. 122Lambs & Ivy
  13. 132Manhattan Toy
  14. 142Mary Meyer
  15. 152Vermont Teddy Bear
  16. 162Warmies
  17. 171Bears for Humanity
  18. 181Bluey’s Light & Surprise Heeler House
  19. 191Charlie Bears
  20. 201Connect 4 Frenzy
Named alongside
BrandAnswers naming the brandNamed alongside
Hot Toys17NECA (14), Hasbro (14), McFarlane (13)
Hasbro18NECA (14), McFarlane (14), Hot Toys (14)
NECA17McFarlane (14), Hot Toys (14), Hasbro (14)
McFarlane17NECA (14), Hasbro (14), Hot Toys (13)
Marvel Legends10Hot Toys (6), McFarlane DC Multiverse (6), Hasbro (4)
Good Smile Company6NECA (6), Hot Toys (6), Hasbro (6)
Barbie (doll brand)9Transformers (9), American Girl (7), LOL Surprise (7)
Mattel10Hasbro (10), McFarlane (8), Transformers (7)
Barbie Dreamhouse (2026 edition)6KidKraft Majestic Mansion (4), Melissa & Doug Fold & Go Wooden Dollhouse (4)
Jellycat6Squishmallows (6), Steiff (6), Douglas Cuddle Toys (6)
Transformers10Barbie (doll brand) (9), American Girl (7), LOL Surprise (7)
Gorilla Playsets Outing III6Backyard Discovery Skyfort II (4)
Mezco Toyz (toy company)10NECA (10), McFarlane (9), Hasbro (9)
American Girl9Transformers (7), Barbie (doll brand) (7), LOL Surprise (6)
Bandai7NECA (7), Mattel (7), Hasbro (7)
Steiff6Jellycat (6), Squishmallows (6), Douglas Cuddle Toys (6)
Squishmallows6Jellycat (6), Steiff (6), Douglas Cuddle Toys (6)
McFarlane DC Multiverse7Marvel Legends (6), Hot Toys (3), Barbie Fashionistas (2)
KidKraft Majestic Mansion4Barbie Dreamhouse (2026 edition) (4), Melissa & Doug Fold & Go Wooden Dollhouse (4)
Gund5Jellycat (5), Squishmallows (5), Steiff (5)
American Girl Bitty Baby5American Girl (2)
Douglas Cuddle Toys6Jellycat (6), Squishmallows (6), Steiff (6)
Melissa & Doug Fold & Go Wooden Dollhouse4Barbie Dreamhouse (2026 edition) (4), KidKraft Majestic Mansion (4)
Monster High7Transformers (6), American Girl (6), Barbie (doll brand) (6)
Funko6NECA (6), McFarlane (6), Hot Toys (6)
Backyard Discovery Skyfort II4Gorilla Playsets Outing III (4)
LOL Surprise7Transformers (7), Barbie (doll brand) (7), American Girl (6)
Aurora World4Jellycat (4), Squishmallows (4), Gund (4)
Star Wars4Transformers (4), American Girl (4), LOL Surprise (4)
Barbie Fashionistas5McFarlane DC Multiverse (2), Marvel Legends (2), Transformers (1)

Sources cited when this brand is named

Sites the answers naming this brand cited in the last four weeks. Counts are citing answers.

Sources cited when this brand is named
RankSourceCiting answers
1babylist.com2
2shopping.google.comshopping2
3toynk.com2
4auroragift.com1
5buildabear.com1
6busytoddler.com1
7centuryinshoes.com1
8corporate.steiff.com1
9douglascuddletoy.com1
10findthisbest.com1

Named by surface, by question

For the brand's best questions: of each surface's 1 answers, how many named it.

Named by surface, by question
QuestionsGoogle AI OverviewsChatGPTClaudeGeminiGoogle AI ModeMicrosoft Copilot
1Which stuffed animal brands are the best?111111
2What are the most popular toys this year?000100