Brand profile

Mixpanel

Mixpanel is a product analytics tool founded in 2009, focused on tracking user interactions within applications and websites for product improvement.

5 questions · 2 categories · As of Nov 12, 2026

Best category rank
#3
Web & Product Analytics Tools · of 84
Questions
5
2 categories
Answers naming it
21/30
Of the answers measured on this brand's questions

Visibility by category

CategoriesCategory rankQuestionsScore
Web & Product Analytics Tools#3of 843179.6
Data & Analytics Software#7of 323253.2

Ranking by question

Named alongside in Web & Product Analytics Tools

Brands named in the same answers as Mixpanel in the last four weeks, counted in answers.

Named alongside in Web & Product Analytics ToolsBrands named in the same answers as Mixpanel in the last four weeks, counted in answers.PostHog: named in 35 answersPostHogGoogle Analytics 4: named in 24 answersGoogle Analytics 4Mixpanel: named in 24 answersMixpanelAmplitude: named in 23 answersAmplitudePlausible: named in 19 answersPlausibleMatomo: named in 20 answersMatomoMicrosoft Clarity: named in 17 answersMicrosoft ClarityFathom Analytics: named in 16 answersFathom AnalyticsHotjar: named in 14 answersHotjarStatsig: named in 9 answersStatsigUmami: named in 11 answersUmamiHeap: named in 13 answersHeapVWO: named in 5 answersVWOOptimizely: named in 5 answersOptimizelyFullStory: named in 11 answersFullStorySimple Analytics: named in 7 answersSimple AnalyticsGrowthBook: named in 5 answersGrowthBookLogRocket: named in 8 answersLogRocketGoogle Ads: named in 4 answersGoogle AdsKameleoon: named in 5 answersKameleoonContentsquare: named in 6 answersContentsquareMouseflow: named in 5 answersMouseflowConvert Experiences: named in 3 answersConvert ExperiencesPendo: named in 8 answersPendoPirsch: named in 5 answersPirschCloudflare Web Analytics: named in 5 answersAdobe Analytics: named in 6 answersAdobe AnalyticsAB Tasty: named in 4 answersAB TastyUnbounce: named in 3 answersUnbounceGoogle Optimize: named in 2 answersGoogle Optimize
  • Answers naming the brand
  • 2
  • 8
  • 35
  • Answers naming both
  • 1
  • 21
Named alongside in Web & Product Analytics ToolsBrands named in the same answers as Mixpanel in the last four weeks, counted in answers.PostHog: named in 35 answersPostHogGoogle Analytics 4: named in 24 answersGoogle Analytics 4Mixpanel: named in 24 answersMixpanelAmplitude: named in 23 answersAmplitudePlausible: named in 19 answersPlausibleMatomo: named in 20 answersMatomoMicrosoft Clarity: named in 17 answersMicrosoft ClarityFathom Analytics: named in 16 answersFathom AnalyticsHotjar: named in 14 answersHotjarStatsig: named in 9 answersStatsigUmami: named in 11 answersUmamiHeap: named in 13 answersHeapVWO: named in 5 answersVWOOptimizely: named in 5 answersOptimizelyFullStory: named in 11 answersFullStorySimple Analytics: named in 7 answersSimple AnalyticsGrowthBook: named in 5 answersGrowthBookLogRocket: named in 8 answersLogRocketGoogle Ads: named in 4 answersGoogle AdsKameleoon: named in 5 answersKameleoonContentsquare: named in 6 answersContentsquareMouseflow: named in 5 answersMouseflowConvert Experiences: named in 3 answersConvert ExperiencesPendo: named in 8 answersPendoPirsch: named in 5 answersPirschCloudflare Web Analytics: named in 5 answersAdobe Analytics: named in 6 answersAB Tasty: named in 4 answersAB TastyUnbounce: named in 3 answersGoogle Optimize: named in 2 answers
  • Answers naming the brand
  • 2
  • 8
  • 35
  • Answers naming both
  • 1
  • 21
  1. 126Amplitude
  2. 222Google Analytics 4
  3. 322PostHog
  4. 414Heap
  5. 514Matomo
  6. 611Microsoft Clarity
  7. 711Plausible
  8. 89Hotjar
  9. 99Fathom Analytics
  10. 108Pendo
  11. 117FullStory
  12. 127Power BI
  13. 136Adobe Analytics
  14. 146BigQuery
  15. 156Looker
  16. 166Tableau
  17. 175Databricks
  18. 185Snowflake
  19. 194Statsig
  20. 204Metabase
Named alongside
BrandAnswers naming the brandNamed alongside
PostHog35Mixpanel (21), Amplitude (20), Google Analytics 4 (18)
Google Analytics 424Matomo (19), Plausible (18), PostHog (18)
Mixpanel24Amplitude (21), PostHog (21), Google Analytics 4 (17)
Amplitude23Mixpanel (21), PostHog (20), Google Analytics 4 (14)
Plausible19Google Analytics 4 (18), Matomo (17), Fathom Analytics (15)
Matomo20Google Analytics 4 (19), Plausible (17), PostHog (15)
Microsoft Clarity17PostHog (15), Google Analytics 4 (12), Matomo (11)
Fathom Analytics16Google Analytics 4 (15), Plausible (15), Matomo (14)
Hotjar14PostHog (12), Amplitude (10), Microsoft Clarity (10)
Statsig9PostHog (8), VWO (5), Optimizely (5)
Umami11Matomo (11), Plausible (11), Google Analytics 4 (10)
Heap13Mixpanel (13), Amplitude (13), PostHog (13)
VWO5Statsig (5), Optimizely (5), GrowthBook (5)
Optimizely5Statsig (5), VWO (5), GrowthBook (5)
FullStory11PostHog (10), Hotjar (8), Amplitude (8)
Simple Analytics7Matomo (7), Plausible (7), Fathom Analytics (7)
GrowthBook5Statsig (5), VWO (5), Optimizely (5)
LogRocket8Microsoft Clarity (8), PostHog (8), Hotjar (7)
Google Ads4Google Analytics 4 (4), Plausible (3), Fathom Analytics (3)
Kameleoon5Statsig (4), VWO (4), AB Tasty (4)
Contentsquare6Hotjar (6), PostHog (6), Microsoft Clarity (5)
Mouseflow5PostHog (5), FullStory (4), Hotjar (4)
Convert Experiences3Kameleoon (3), Statsig (2), VWO (2)
Pendo8Mixpanel (8), Amplitude (8), PostHog (8)
Pirsch5Matomo (5), Google Analytics 4 (5), Umami (5)
Cloudflare Web Analytics5Matomo (5), Google Analytics 4 (5), Plausible (5)
Adobe Analytics6Matomo (6), Google Analytics 4 (6), Mixpanel (6)
AB Tasty4Kameleoon (4), Statsig (3), VWO (3)
Unbounce3Statsig (3), VWO (3), Optimizely (3)
Google Optimize2Statsig (2), VWO (2), Optimizely (2)

Sources cited when this brand is named

Sites the answers naming this brand cited in the last four weeks. Counts are citing answers.

Sources cited when this brand is named
RankSourceCiting answers
1amplitude.com12
2mixpanel.com10
3posthog.com10
4heap.io5
5gainsight.com4
6matomo.org4
7plausible.io4
8wpmailsmtp.com4
9guideflow.com3
10toolradar.com3

Named by surface, by question

For the brand's best questions: of each surface's 1 answers, how many named it.

Named by surface, by question
QuestionsGoogle AI OverviewsChatGPTClaudeGeminiGoogle AI ModeMicrosoft Copilot
1Which product analytics tools are best for startups?111111
2What are the best web and product analytics tools?111111
3What are the best data and analytics software tools?111101
4Which web analytics tools offer the best value for money?100101
5Which data and analytics tools are best for non-technical users?010000