Brand profile

Lockton

The world's largest independent insurance broker, Lockton provides risk management, insurance, and employee benefits consulting globally.

3 questions · 2 categories · As of Nov 12, 2026

Best category rank
#25
Insurance Agencies · of 76
Questions
3
2 categories
Answers naming it
4/18
Of the answers measured on this brand's questions

Visibility by category

CategoriesCategory rankQuestionsScore
Insurance Agencies#25of 76222.9
Businesses & Companies#152of 20617.4

Ranking by question

Named alongside in Insurance Agencies

Brands named in the same answers as Lockton in the last four weeks, counted in answers.

Named alongside in Insurance AgenciesBrands named in the same answers as Lockton in the last four weeks, counted in answers.Insurify: named in 16 answersInsurifyCompare.com: named in 11 answersCompare.comThe Zebra: named in 10 answersThe ZebraAmica: named in 10 answersAmicaState Farm: named in 9 answersState FarmPolicygenius: named in 10 answersPolicygeniusUSAA: named in 9 answersUSAAAuto-Owners: named in 8 answersAuto-Ownershealthcare.gov: named in 5 answershealthcare.govErie: named in 7 answersErieProgressive: named in 6 answersProgressiveAllstate: named in 6 answersAllstateTravelers: named in 6 answersTravelersTrustedChoice: named in 4 answersTrustedChoiceNationwide: named in 5 answersNationwideJerry App: named in 4 answersJerry AppHub International: named in 4 answersHub InternationalGEICO: named in 3 answersGEICOFarmers: named in 4 answersFarmersGoosehead Insurance: named in 3 answersGoosehead InsuranceAcuity Insurance: named in 3 answersAcuity InsuranceSafeco: named in 3 answersSafecoJerry (insurance agency app): named in 2 answersJerry (insurance agency app)eHealth: named in 3 answerseHealthLockton: named in 3 answersLocktonLiberty Mutual: named in 2 answersLiberty MutualInsure Pacific: named in 1 answersInsure PacificAmerican Family: named in 2 answersAmerican FamilyBIG - Brock Insurance Group: named in 1 answersBIG - Brock Insurance GroupNorthwestern Mutual: named in 2 answers
  • Answers naming the brand
  • 1
  • 4
  • 16
  • Answers naming both
  • 1
  • 11
Named alongside in Insurance AgenciesBrands named in the same answers as Lockton in the last four weeks, counted in answers.Insurify: named in 16 answersInsurifyCompare.com: named in 11 answersCompare.comThe Zebra: named in 10 answersThe ZebraAmica: named in 10 answersAmicaState Farm: named in 9 answersPolicygenius: named in 10 answersPolicygeniusUSAA: named in 9 answersUSAAAuto-Owners: named in 8 answersAuto-Ownershealthcare.gov: named in 5 answershealthcare.govErie: named in 7 answersErieProgressive: named in 6 answersProgressiveAllstate: named in 6 answersAllstateTravelers: named in 6 answersTravelersTrustedChoice: named in 4 answersTrustedChoiceNationwide: named in 5 answersNationwideJerry App: named in 4 answersJerry AppHub International: named in 4 answersGEICO: named in 3 answersGEICOFarmers: named in 4 answersFarmersGoosehead Insurance: named in 3 answersAcuity Insurance: named in 3 answersSafeco: named in 3 answersSafecoJerry (insurance agency app): named in 2 answersJerry (insurance agency app)eHealth: named in 3 answerseHealthLockton: named in 3 answersLiberty Mutual: named in 2 answersInsure Pacific: named in 1 answersAmerican Family: named in 2 answersAmerican FamilyBIG - Brock Insurance Group: named in 1 answersNorthwestern Mutual: named in 2 answers
  • Answers naming the brand
  • 1
  • 4
  • 16
  • Answers naming both
  • 1
  • 11
  1. 13Hub International
  2. 22Acrisure
  3. 32Amica
  4. 42Erie
  5. 51A&O Shearman
  6. 61Acuity Insurance
  7. 71Adobe
  8. 81Aflac
  9. 91Airbnb
  10. 101Alera
  11. 111Alexion
  12. 121Alliant Insurance Services
  13. 131Allstate
  14. 141Apple
  15. 151Arthur J. Gallagher
  16. 161Atlassian
  17. 171Auto-Owners
  18. 181Bell & Hudson Insurance
  19. 191Calix
  20. 201CBIZ
Named alongside
BrandAnswers naming the brandNamed alongside
Insurify16Compare.com (11), The Zebra (10), Policygenius (8)
Compare.com11Insurify (11), The Zebra (7), Policygenius (5)
The Zebra10Insurify (10), Compare.com (7), Policygenius (6)
Amica10State Farm (8), USAA (8), Auto-Owners (6)
State Farm9USAA (8), Amica (8), Auto-Owners (6)
Policygenius10Insurify (8), The Zebra (6), Compare.com (5)
USAA9State Farm (8), Amica (8), Auto-Owners (6)
Auto-Owners8State Farm (6), USAA (6), Amica (6)
healthcare.gov5Insurify (5), Compare.com (4), Policygenius (4)
Erie7Amica (6), State Farm (5), USAA (5)
Progressive6State Farm (5), USAA (5), Amica (5)
Allstate6State Farm (6), USAA (5), Amica (5)
Travelers6USAA (6), Amica (6), State Farm (5)
TrustedChoice4The Zebra (2), Insurify (2), Goosehead Insurance (2)
Nationwide5State Farm (5), Allstate (4), USAA (4)
Jerry App4Compare.com (4), Insurify (4), The Zebra (3)
Hub International4Lockton (3), TrustedChoice (2), Amica (2)
GEICO3Travelers (3), USAA (3), Amica (3)
Farmers4State Farm (4), Allstate (4), Erie (4)
Goosehead Insurance3TrustedChoice (2), Policygenius (2), The Zebra (1)
Acuity Insurance3Amica (3), Erie (3), Travelers (2)
Safeco3State Farm (3), Progressive (3), Travelers (3)
Jerry (insurance agency app)2The Zebra (2), Insurify (2), Insure Pacific (1)
eHealth3Insurify (3), The Zebra (2), healthcare.gov (2)
Lockton3Hub International (3), Amica (2), Erie (2)
Liberty Mutual2State Farm (2), Farmers (2), Allstate (2)
Insure Pacific1The Zebra (1), Auto-Owners (1), Compare.com (1)
American Family2Auto-Owners (2), State Farm (2), USAA (2)
BIG - Brock Insurance Group1The Zebra (1), Insure Pacific (1), Auto-Owners (1)
Northwestern Mutual2Travelers (2), USAA (2), Amica (2)

Sources cited when this brand is named

Sites the answers naming this brand cited in the last four weeks. Counts are citing answers.

Sources cited when this brand is named
RankSourceCiting answers
1insurancejournal.com3
2bbb.org1
3forbes.commedia1
4insurance.com1
5insure.com1
6jdpower.com1
7quotes-next.goosehead.com1
8rankings.newsweek.com1
9tdi.texas.govpublic1
10tech.co1

Named by surface, by question

For the brand's best questions: of each surface's 1 answers, how many named it.

Named by surface, by question
QuestionsGoogle AI OverviewsChatGPTClaudeGeminiGoogle AI ModeMicrosoft Copilot
1Which independent insurance agencies are best for comparing quotes?010000
2Which insurance agencies are the best?000011
3Which companies offer the best employee benefits?001000