Brand profile

TurboTax

A popular American tax preparation software product developed by Intuit, offering various versions for individual and small business tax filing.

9 questions · 2 categories · As of Nov 12, 2026

Best category rank
#2
Tax Preparation Software · of 66
Questions
9
2 categories
Answers naming it
36/54
Of the answers measured on this brand's questions

Visibility by category

CategoriesCategory rankQuestionsScore
Tax Preparation Software#2of 667375.0
Accounting & Tax Services#15of 90293.8

Ranking by question

Named alongside in Tax Preparation Software

Brands named in the same answers as TurboTax in the last four weeks, counted in answers.

Named alongside in Tax Preparation SoftwareBrands named in the same answers as TurboTax in the last four weeks, counted in answers.FreeTaxUSA: named in 49 answersFreeTaxUSATurboTax: named in 32 answersTurboTaxH&R Block: named in 30 answersH&R BlockCash App Taxes: named in 29 answersCash App TaxesTaxSlayer: named in 20 answersTaxSlayerTaxAct: named in 17 answersTaxActTurboTax Premium: named in 11 answersTurboTax PremiumIRS Free File: named in 13 answersIRS Free FileKeeper Tax: named in 7 answersKeeper TaxH&R Block Premium: named in 6 answersH&R Block PremiumH&R Block Self-Employed: named in 7 answersH&R Block Self-EmployedTaxAct Business: named in 5 answersTaxAct BusinessTurboTax Business: named in 4 answersTurboTax BusinessTurboTax Self-Employed: named in 3 answersTurboTax Self-EmployedH&R Block Premium & Business: named in 5 answersH&R Block Premium & BusinessH&R Block Free Online: named in 4 answersH&R Block Free OnlineTurboTax Free Edition: named in 4 answersTurboTax Free EditionTaxSlayer Self-Employed: named in 8 answersTaxSlayer Self-EmployedH&R Block Self-Employed Online: named in 3 answersH&R Block Self-Employed OnlineTaxfyle: named in 4 answersTaxfyleTurboTax Home & Business: named in 1 answersTurboTax Home & BusinessTaxAct Self-Employed: named in 3 answersTaxAct Self-EmployedTaxAct Premier: named in 2 answersTaxAct PremierJackson Hewitt: named in 3 answersJackson HewittBlock Advisors: named in 2 answersBlock AdvisorsTradeLog: named in 2 answersTradeLog1-800Accountant: named in 2 answers1-800AccountantTaxhub: named in 2 answersTaxhubFinaloop: named in 1 answersFinaloopQuickBooks Online Lite: named in 1 answersQuickBooks Online Lite
  • Answers naming the brand
  • 1
  • 4
  • 49
  • Answers naming both
  • 1
  • 27
Named alongside in Tax Preparation SoftwareBrands named in the same answers as TurboTax in the last four weeks, counted in answers.FreeTaxUSA: named in 49 answersFreeTaxUSATurboTax: named in 32 answersTurboTaxH&R Block: named in 30 answersH&R BlockCash App Taxes: named in 29 answersCash App TaxesTaxSlayer: named in 20 answersTaxSlayerTaxAct: named in 17 answersTaxActTurboTax Premium: named in 11 answersTurboTax PremiumIRS Free File: named in 13 answersIRS Free FileKeeper Tax: named in 7 answersKeeper TaxH&R Block Premium: named in 6 answersH&R Block PremiumH&R Block Self-Employed: named in 7 answersTaxAct Business: named in 5 answersTurboTax Business: named in 4 answersTurboTax Self-Employed: named in 3 answersTurboTax Self-EmployedH&R Block Premium & Business: named in 5 answersH&R Block Free Online: named in 4 answersTurboTax Free Edition: named in 4 answersTaxSlayer Self-Employed: named in 8 answersH&R Block Self-Employed Online: named in 3 answersTaxfyle: named in 4 answersTaxfyleTurboTax Home & Business: named in 1 answersTurboTax Home & BusinessTaxAct Self-Employed: named in 3 answersTaxAct Premier: named in 2 answersJackson Hewitt: named in 3 answersBlock Advisors: named in 2 answersBlock AdvisorsTradeLog: named in 2 answersTradeLog1-800Accountant: named in 2 answers1-800AccountantTaxhub: named in 2 answersTaxhubFinaloop: named in 1 answersFinaloopQuickBooks Online Lite: named in 1 answers
  • Answers naming the brand
  • 1
  • 4
  • 49
  • Answers naming both
  • 1
  • 27
  1. 136H&R Block
  2. 234FreeTaxUSA
  3. 325Cash App Taxes
  4. 421TaxSlayer
  5. 519TaxAct
  6. 68IRS Free File
  7. 77Jackson Hewitt
  8. 85H&R Block Premium
  9. 95TurboTax Premium
  10. 104Liberty Tax
  11. 113Block Advisors
  12. 123Taxfyle
  13. 132FreshBooks
  14. 142H&R Block Self-Employed
  15. 152Keeper Tax
  16. 162Coinbase
  17. 172CoinLedger
  18. 182Drake Tax
  19. 192H&R Block Premium & Business
  20. 202Koinly
Named alongside
BrandAnswers naming the brandNamed alongside
FreeTaxUSA49Cash App Taxes (27), TurboTax (26), H&R Block (24)
TurboTax32FreeTaxUSA (26), H&R Block (25), Cash App Taxes (16)
H&R Block30TurboTax (25), FreeTaxUSA (24), Cash App Taxes (18)
Cash App Taxes29FreeTaxUSA (27), H&R Block (18), TurboTax (16)
TaxSlayer20FreeTaxUSA (17), H&R Block (14), TurboTax (13)
TaxAct17FreeTaxUSA (14), TurboTax (13), H&R Block (12)
TurboTax Premium11FreeTaxUSA (7), H&R Block Premium (6), TurboTax (5)
IRS Free File13FreeTaxUSA (13), Cash App Taxes (12), TurboTax (4)
Keeper Tax7FreeTaxUSA (5), H&R Block Self-Employed (4), TaxSlayer Self-Employed (4)
H&R Block Premium6TurboTax Premium (6), TurboTax (5), H&R Block (3)
H&R Block Self-Employed7FreeTaxUSA (7), Keeper Tax (4), TaxSlayer Self-Employed (4)
TaxAct Business5FreeTaxUSA (5), TurboTax Business (4), H&R Block Premium & Business (4)
TurboTax Business4FreeTaxUSA (4), TaxAct Business (4), H&R Block Premium & Business (4)
TurboTax Self-Employed3FreeTaxUSA (3), H&R Block Self-Employed (2), Keeper Tax (2)
H&R Block Premium & Business5TurboTax Business (4), FreeTaxUSA (4), TaxAct Business (4)
H&R Block Free Online4Cash App Taxes (4), TurboTax Free Edition (4), IRS Free File (4)
TurboTax Free Edition4Cash App Taxes (4), IRS Free File (4), FreeTaxUSA (4)
TaxSlayer Self-Employed8FreeTaxUSA (7), TurboTax Premium (4), H&R Block Self-Employed (4)
H&R Block Self-Employed Online3TurboTax Premium (2), FreeTaxUSA (2), Cash App Taxes (1)
Taxfyle4TurboTax (3), H&R Block (3), TaxAct (3)
TurboTax Home & Business1TurboTax Business (1), QuickBooks Online Lite (1), H&R Block Self-Employed Online (1)
TaxAct Self-Employed3TurboTax Premium (2), FreeTaxUSA (2), H&R Block Self-Employed (2)
TaxAct Premier2TurboTax Premium (2), TurboTax (2), H&R Block Premium (2)
Jackson Hewitt3H&R Block (3), TurboTax (2), TaxSlayer (2)
Block Advisors2TurboTax (2), FreeTaxUSA (2), Taxhub (1)
TradeLog2TurboTax Premium (2), TurboTax (2), H&R Block Premium (2)
1-800Accountant2Taxfyle (2), Taxhub (1), Jackson Hewitt (1)
Taxhub2TurboTax (2), TaxAct (2), Taxfyle (2)
Finaloop1TurboTax (1), H&R Block (1), TaxAct (1)
QuickBooks Online Lite1TurboTax Business (1), H&R Block Self-Employed Online (1), TurboTax Home & Business (1)

Sources cited when this brand is named

Sites the answers naming this brand cited in the last four weeks. Counts are citing answers.

Sources cited when this brand is named
RankSourceCiting answers
1cnbc.commedia19
2freetaxusa.com14
3hrblock.com8
4turbotax.intuit.com8
5irs.govpublic6
6nerdwallet.com6
7thecollegeinvestor.com6
8reddit.comcommunity6
9taxact.com6
10kiplinger.com5

Named by surface, by question

For the brand's best questions: of each surface's 1 answers, how many named it.

Named by surface, by question
QuestionsGoogle AI OverviewsChatGPTClaudeGeminiGoogle AI ModeMicrosoft Copilot
1Which tax software is easiest to use?111110
2Which online tax services offer help from a CPA?111110
3What is the best tax preparation software?101111
4Which tax services offer the best value for the money?101111
5Which tax software is best for investors?011111
6Which tax preparation chains are the best?101110
7Which tax software is best for small business owners?011010
8Which tax software is best for freelancers and the self-employed?011000