Brand profile

Optimum Nutrition

American sports nutrition company founded in 1986, known for its protein powders and dietary supplements.

5 questions · 3 categories · As of Nov 12, 2026

Best category rank
#1
Sports Nutrition · of 242
Questions
5
3 categories
Answers naming it
13/30
Of the answers measured on this brand's questions

Visibility by category

CategoriesCategory rankQuestionsScore
Sports Nutrition#1of 2423151.6
Vitamins & Supplements#119of 19018.4
Fitness & Training Services#472of 55216.8

Ranking by question

Named alongside in Sports Nutrition

Brands named in the same answers as Optimum Nutrition in the last four weeks, counted in answers.

Named alongside in Sports NutritionBrands named in the same answers as Optimum Nutrition in the last four weeks, counted in answers.Optimum Nutrition: named in 16 answersOptimum NutritionOptimum Nutrition Gold Standard 100% Whey: named in 19 answersOptimum Nutrition Gold Standard 100% WheyTransparent Labs: named in 14 answersTransparent LabsMaurten Gel 100: named in 9 answersMaurten Gel 100Barebells: named in 6 answersBarebellsOrgain Organic Protein: named in 8 answersOrgain Organic ProteinTransparent Labs Bulk Pre-Workout: named in 8 answersTransparent Labs Bulk Pre-WorkoutMyprotein: named in 11 answersMyproteinNutricost: named in 11 answersNutricostRxBar: named in 6 answersRxBarTransparent Labs Grass-Fed Whey Isolate: named in 5 answersTransparent Labs Grass-Fed Whey IsolateSkratch Labs Hydration Sport Drink Mix: named in 6 answersSkratch Labs Hydration Sport Drink MixLiquid I.V. Hydration Multiplier: named in 9 answersTruvani Plant-Based Protein: named in 5 answersTransparent Labs Organic Plant-Based: named in 8 answersTransparent Labs Organic Plant-BasedTransparent Labs Creatine HMB: named in 6 answersTransparent Labs Creatine HMBScience in Sport (SiS) GO Isotonic: named in 7 answersALOHA: named in 5 answersALOHABulkSupplements: named in 6 answersBulkSupplementsThorne Creatine: named in 7 answersThorne CreatineMomentous Whey Protein Isolate: named in 8 answersMomentous Whey Protein IsolateLMNT Electrolyte Drink Mix: named in 3 answersNOW Foods: named in 3 answersNOW FoodsThorne Whey Protein Isolate: named in 6 answersThorne Whey Protein IsolateDymatize: named in 4 answersDymatizeLMNT: named in 7 answersLMNTScience in Sport Beta Dual Source Energy Gels: named in 4 answersScience in Sport Beta Dual Source Energy GelsThorne: named in 7 answersThorneIQBAR: named in 4 answersIQBARGU Energy Gel: named in 6 answersGU Energy Gel
  • Answers naming the brand
  • 3
  • 7
  • 19
  • Answers naming both
  • 1
  • 9
Named alongside in Sports NutritionBrands named in the same answers as Optimum Nutrition in the last four weeks, counted in answers.Optimum Nutrition: named in 16 answersOptimum NutritionOptimum Nutrition Gold Standard 100% Whey: named in 19 answersTransparent Labs: named in 14 answersMaurten Gel 100: named in 9 answersMaurten Gel 100Barebells: named in 6 answersBarebellsOrgain Organic Protein: named in 8 answersTransparent Labs Bulk Pre-Workout: named in 8 answersMyprotein: named in 11 answersMyproteinNutricost: named in 11 answersNutricostRxBar: named in 6 answersRxBarTransparent Labs Grass-Fed Whey Isolate: named in 5 answersSkratch Labs Hydration Sport Drink Mix: named in 6 answersLiquid I.V. Hydration Multiplier: named in 9 answersTruvani Plant-Based Protein: named in 5 answersTransparent Labs Organic Plant-Based: named in 8 answersTransparent Labs Creatine HMB: named in 6 answersScience in Sport (SiS) GO Isotonic: named in 7 answersALOHA: named in 5 answersALOHABulkSupplements: named in 6 answersBulkSupplementsThorne Creatine: named in 7 answersThorne CreatineMomentous Whey Protein Isolate: named in 8 answersLMNT Electrolyte Drink Mix: named in 3 answersNOW Foods: named in 3 answersThorne Whey Protein Isolate: named in 6 answersThorne Whey Protein IsolateDymatize: named in 4 answersDymatizeLMNT: named in 7 answersLMNTScience in Sport Beta Dual Source Energy Gels: named in 4 answersThorne: named in 7 answersThorneIQBAR: named in 4 answersIQBARGU Energy Gel: named in 6 answersGU Energy Gel
  • Answers naming the brand
  • 3
  • 7
  • 19
  • Answers naming both
  • 1
  • 9
  1. 110Myprotein
  2. 28Transparent Labs
  3. 36Nutricost
  4. 46Thorne
  5. 56BulkSupplements
  6. 64Informed Choice
  7. 74Informed-Sport
  8. 84NSF Certified for Sport
  9. 93Momentous
  10. 103Dymatize
  11. 113NOW Foods
  12. 123Optimum Nutrition Gold Standard 100% Whey
  13. 132Bare Performance Nutrition
  14. 142BSN
  15. 152Jacked Factory
  16. 162Legion Whey+
  17. 172Life Extension
  18. 182LMNT
  19. 192NSF International
  20. 202Premier Protein
Named alongside
BrandAnswers naming the brandNamed alongside
Optimum Nutrition16Myprotein (9), Transparent Labs (8), Nutricost (5)
Optimum Nutrition Gold Standard 100% Whey19Momentous Whey Protein Isolate (7), Transparent Labs Organic Plant-Based (5), Transparent Labs Grass-Fed Whey Isolate (5)
Transparent Labs14Optimum Nutrition (8), Nutricost (4), Myprotein (4)
Maurten Gel 1009Science in Sport (SiS) GO Isotonic (6), GU Energy Gel (5), Science in Sport Beta Dual Source Energy Gels (3)
Barebells6RxBar (6), ALOHA (5), IQBAR (4)
Orgain Organic Protein8Transparent Labs Organic Plant-Based (4), Truvani Plant-Based Protein (4), Optimum Nutrition Gold Standard 100% Whey (3)
Transparent Labs Bulk Pre-Workout8Liquid I.V. Hydration Multiplier (3), GU Energy Gel (2), Science in Sport (SiS) GO Isotonic (2)
Myprotein11Optimum Nutrition (9), Nutricost (7), BulkSupplements (6)
Nutricost11Myprotein (7), Optimum Nutrition (5), BulkSupplements (4)
RxBar6Barebells (6), ALOHA (5), IQBAR (4)
Transparent Labs Grass-Fed Whey Isolate5Optimum Nutrition Gold Standard 100% Whey (5), Transparent Labs Organic Plant-Based (3), Momentous Whey Protein Isolate (2)
Skratch Labs Hydration Sport Drink Mix6Liquid I.V. Hydration Multiplier (4), LMNT (3), LMNT Electrolyte Drink Mix (2)
Liquid I.V. Hydration Multiplier9LMNT (4), Skratch Labs Hydration Sport Drink Mix (4), Transparent Labs Bulk Pre-Workout (3)
Truvani Plant-Based Protein5Orgain Organic Protein (4), Transparent Labs Organic Plant-Based (2)
Transparent Labs Organic Plant-Based8Optimum Nutrition Gold Standard 100% Whey (5), Orgain Organic Protein (4), Momentous Whey Protein Isolate (3)
Transparent Labs Creatine HMB6Thorne Creatine (4), Liquid I.V. Hydration Multiplier (2), Transparent Labs Bulk Pre-Workout (1)
Science in Sport (SiS) GO Isotonic7GU Energy Gel (6), Maurten Gel 100 (6), Science in Sport Beta Dual Source Energy Gels (3)
ALOHA5Barebells (5), RxBar (5), IQBAR (3)
BulkSupplements6Myprotein (6), Optimum Nutrition (5), Nutricost (4)
Thorne Creatine7Transparent Labs Creatine HMB (4), Maurten Gel 100 (2), Thorne Whey Protein Isolate (1)
Momentous Whey Protein Isolate8Optimum Nutrition Gold Standard 100% Whey (7), Transparent Labs Organic Plant-Based (3), Transparent Labs (3)
LMNT Electrolyte Drink Mix3Liquid I.V. Hydration Multiplier (3), Skratch Labs Hydration Sport Drink Mix (2), Thorne Whey Protein Isolate (1)
NOW Foods3Nutricost (2), Myprotein (2), Optimum Nutrition (2)
Thorne Whey Protein Isolate6Optimum Nutrition Gold Standard 100% Whey (5), Momentous Whey Protein Isolate (2), Maurten Gel 100 (2)
Dymatize4Transparent Labs (4), Optimum Nutrition (3), Thorne (3)
LMNT7Liquid I.V. Hydration Multiplier (4), Skratch Labs Hydration Sport Drink Mix (3), Nutricost (2)
Science in Sport Beta Dual Source Energy Gels4GU Energy Gel (3), Science in Sport (SiS) GO Isotonic (3), Maurten Gel 100 (3)
Thorne7Optimum Nutrition (5), Transparent Labs (4), Myprotein (3)
IQBAR4Barebells (4), RxBar (4), ALOHA (3)
GU Energy Gel6Science in Sport (SiS) GO Isotonic (6), Maurten Gel 100 (5), Science in Sport Beta Dual Source Energy Gels (3)

Sources cited when this brand is named

Sites the answers naming this brand cited in the last four weeks. Counts are citing answers.

Sources cited when this brand is named
RankSourceCiting answers
1forbes.commedia6
2garagegymreviews.com6
3youtube.comsocial5
4optimumnutrition.com3
5healthline.comreference3
6shopping.google.comshopping3
7tigerfitness.com3
8feastgood.com3
9us.myprotein.com3
10aarp.org2

Named by surface, by question

For the brand's best questions: of each surface's 1 answers, how many named it.

Named by surface, by question
QuestionsGoogle AI OverviewsChatGPTClaudeGeminiGoogle AI ModeMicrosoft Copilot
1Which protein supplement brands are best for building muscle?101110
2Which sports nutrition brands offer the best value?100111
3What are the best sports nutrition products?101001
4Which supplement brands offer the best value?000100
5Which fitness and training brands are the most trusted?000100