Brand profile

Eton

Swedish luxury shirtmaker founded in 1928, known for high-quality, wrinkle-resistant dress shirts.

2 questions · 2 categories · As of Nov 12, 2026

Best category rank
#22
Suits & Dress Shirts · of 117
Questions
2
2 categories
Answers naming it
8/12
Of the answers measured on this brand's questions

Visibility by category

CategoriesCategory rankQuestionsScore
Suits & Dress Shirts#22of 117133.8
Fashion Accessories#46of 323130.8

Ranking by question

Named alongside in Suits & Dress Shirts

Brands named in the same answers as Eton in the last four weeks, counted in answers.

Named alongside in Suits & Dress ShirtsBrands named in the same answers as Eton in the last four weeks, counted in answers.Suitsupply: named in 20 answersSuitsupplyIndochino: named in 17 answersIndochinoSpier & Mackay: named in 12 answersSpier & MackayProper Cloth: named in 15 answersProper ClothCharles Tyrwhitt: named in 12 answersCharles TyrwhittBrooks Brothers: named in 13 answersBrooks BrothersHockerty: named in 10 answersHockertyBlack Lapel: named in 8 answersBlack LapelThe Black Tux: named in 5 answersThe Black TuxZegna (Ermenegildo Zegna): named in 7 answersZegna (Ermenegildo Zegna)Men’s Wearhouse: named in 5 answersMen’s WearhouseGeneration Tux: named in 5 answersGeneration TuxJ.Crew: named in 7 answersJ.CrewOliver Wicks: named in 7 answersOliver WicksJos. A. Bank: named in 5 answersJos. A. BankTom Ford: named in 6 answersTom FordCanali: named in 6 answersCanaliHawes & Curtis: named in 4 answersHawes & CurtisMenguin: named in 4 answersMenguinMizzen+Main: named in 3 answersMizzen+MainBrioni: named in 5 answersBrioniEton: named in 4 answersEtonCharvet: named in 3 answersTurnbull & Asser: named in 3 answersTurnbull & AsserUniqlo: named in 3 answersUniqloOxxford Clothes: named in 3 answersOxxford ClothesGieves & Hawkes: named in 3 answersGieves & HawkesTodd Snyder: named in 3 answersTodd SnyderSuitShop: named in 3 answersSuitShopHangrr: named in 3 answersHangrr
  • Answers naming the brand
  • 3
  • 5
  • 20
  • Answers naming both
  • 1
  • 15
Named alongside in Suits & Dress ShirtsBrands named in the same answers as Eton in the last four weeks, counted in answers.Suitsupply: named in 20 answersSuitsupplyIndochino: named in 17 answersIndochinoSpier & Mackay: named in 12 answersProper Cloth: named in 15 answersProper ClothCharles Tyrwhitt: named in 12 answersCharles TyrwhittBrooks Brothers: named in 13 answersHockerty: named in 10 answersHockertyBlack Lapel: named in 8 answersBlack LapelThe Black Tux: named in 5 answersThe Black TuxZegna (Ermenegildo Zegna): named in 7 answersMen’s Wearhouse: named in 5 answersGeneration Tux: named in 5 answersJ.Crew: named in 7 answersJ.CrewOliver Wicks: named in 7 answersOliver WicksJos. A. Bank: named in 5 answersTom Ford: named in 6 answersTom FordCanali: named in 6 answersCanaliHawes & Curtis: named in 4 answersHawes & CurtisMenguin: named in 4 answersMizzen+Main: named in 3 answersMizzen+MainBrioni: named in 5 answersBrioniEton: named in 4 answersEtonCharvet: named in 3 answersCharvetTurnbull & Asser: named in 3 answersTurnbull & AsserUniqlo: named in 3 answersUniqloOxxford Clothes: named in 3 answersGieves & Hawkes: named in 3 answersGieves & HawkesTodd Snyder: named in 3 answersTodd SnyderSuitShop: named in 3 answersSuitShopHangrr: named in 3 answersHangrr
  • Answers naming the brand
  • 3
  • 5
  • 20
  • Answers naming both
  • 1
  • 15
  1. 16Brooks Brothers
  2. 26Charles Tyrwhitt
  3. 36Charvet
  4. 45Drake’s
  5. 55Tom Ford
  6. 65Turnbull & Asser
  7. 74Brioni
  8. 84Hermès (fashion house)
  9. 93Hawes & Curtis
  10. 103The Tie Bar
  11. 112J.Crew
  12. 122Ralph Lauren
  13. 132Todd Snyder
  14. 142Brunello Cucinelli
  15. 152Gucci
  16. 162Kiton
  17. 172Mizzen+Main
  18. 182Proper Cloth
  19. 192Robert Talbott
  20. 202Shibumi Firenze
Named alongside
BrandAnswers naming the brandNamed alongside
Suitsupply20Indochino (15), Proper Cloth (11), Spier & Mackay (10)
Indochino17Suitsupply (15), Proper Cloth (11), Black Lapel (8)
Spier & Mackay12Suitsupply (10), Charles Tyrwhitt (6), Brooks Brothers (6)
Proper Cloth15Suitsupply (11), Indochino (11), Brooks Brothers (7)
Charles Tyrwhitt12Brooks Brothers (9), Spier & Mackay (6), Suitsupply (6)
Brooks Brothers13Charles Tyrwhitt (9), Suitsupply (7), Proper Cloth (7)
Hockerty10Suitsupply (8), Indochino (8), Proper Cloth (5)
Black Lapel8Suitsupply (8), Indochino (8), Proper Cloth (7)
The Black Tux5Generation Tux (5), Men’s Wearhouse (5), Menguin (4)
Zegna (Ermenegildo Zegna)7Suitsupply (7), Spier & Mackay (5), Tom Ford (5)
Men’s Wearhouse5The Black Tux (5), Generation Tux (5), Menguin (4)
Generation Tux5The Black Tux (5), Men’s Wearhouse (5), Menguin (4)
J.Crew7Brooks Brothers (5), Charles Tyrwhitt (4), Suitsupply (3)
Oliver Wicks7Suitsupply (7), Proper Cloth (6), Indochino (6)
Jos. A. Bank5The Black Tux (3), Generation Tux (3), Men’s Wearhouse (3)
Tom Ford6Suitsupply (5), Zegna (Ermenegildo Zegna) (5), Brooks Brothers (5)
Canali6Suitsupply (5), Brooks Brothers (5), Tom Ford (4)
Hawes & Curtis4Charles Tyrwhitt (3), Eton (2), Brooks Brothers (2)
Menguin4The Black Tux (4), Generation Tux (4), Men’s Wearhouse (4)
Mizzen+Main3Charles Tyrwhitt (3), Brooks Brothers (3), Eton (2)
Brioni5Tom Ford (5), Brooks Brothers (5), Suitsupply (4)
Eton4Charles Tyrwhitt (4), Brooks Brothers (4), Turnbull & Asser (3)
Charvet3Charles Tyrwhitt (3), Brooks Brothers (3), Eton (2)
Turnbull & Asser3Eton (3), Charles Tyrwhitt (3), Brooks Brothers (3)
Uniqlo3Charles Tyrwhitt (3), Brooks Brothers (3), J.Crew (2)
Oxxford Clothes3Suitsupply (3), Hockerty (3), Tom Ford (2)
Gieves & Hawkes3Tom Ford (3), Suitsupply (3), Zegna (Ermenegildo Zegna) (3)
Todd Snyder3Charles Tyrwhitt (3), Brooks Brothers (3), J.Crew (2)
SuitShop3Suitsupply (2), Proper Cloth (2), Oliver Wicks (2)
Hangrr3Indochino (3), Hockerty (3), Suitsupply (2)

Sources cited when this brand is named

Sites the answers naming this brand cited in the last four weeks. Counts are citing answers.

Sources cited when this brand is named
RankSourceCiting answers
1shopping.google.comshopping3
2bespokeunit.com3
3brooksbrothers.com2
4fashionbeans.com2
5forbes.commedia2
6youtube.comsocial2
7gq.com2
8hewore.com2
9apetogentleman.com1
10bloomingdales.com1

Named by surface, by question

For the brand's best questions: of each surface's 1 answers, how many named it.

Named by surface, by question
QuestionsGoogle AI OverviewsChatGPTClaudeGeminiGoogle AI ModeMicrosoft Copilot
1Which brands make the best dress shirts?100111
2Which brands make the best ties and pocket squares?101011