Brand profile

Substack

An American online platform launched in 2017 enabling writers to publish newsletters and podcasts.

13 questions · 8 categories · As of Nov 12, 2026

Best category rank
#1
Online & Digital Content · of 149
Questions
13
8 categories
Answers naming it
38/78
Of the answers measured on this brand's questions

Visibility by category

CategoriesCategory rankQuestionsScore
Online & Digital Content#1of 1495218.0
Email Marketing Platforms#13of 31163.8
Website Builders#20of 51130.4
Social Media Platforms#24of 87241.6
Freelance & Gig Platforms#78of 11517.7
Media & Entertainment#149of 17015.0
Entertainment & Media Apps#179of 348116.2
Music#1599of 1,98416.6

Ranking by question

Named alongside in Online & Digital Content

Brands named in the same answers as Substack in the last four weeks, counted in answers.

Named alongside in Online & Digital ContentBrands named in the same answers as Substack in the last four weeks, counted in answers.Substack: named in 22 answersSubstackYouTube: named in 17 answersYouTubePatreon: named in 16 answersPatreonKajabi: named in 15 answersKajabiGhost: named in 14 answersGhostBeehiiv: named in 11 answersBeehiivTikTok: named in 12 answersTikTokLongreads.com: named in 9 answersLongreads.comMighty Networks: named in 9 answersMighty NetworksKhan Academy: named in 9 answersKhan AcademyCoursera: named in 9 answersCourseraInstagram: named in 11 answersInstagramTwitch: named in 8 answersTwitchCircle: named in 7 answersCircleedX: named in 9 answersedXSkool: named in 8 answersSkoolKit (formerly ConvertKit): named in 6 answersKit (formerly ConvertKit)aeon.co: named in 8 answersaeon.coProPublica: named in 8 answersProPublicatheatlantic.com: named in 8 answerstheatlantic.comUdemy: named in 7 answersUdemyGumroad: named in 6 answersGumroadThe New Yorker: named in 7 answersThe New YorkerMIT OpenCourseWare: named in 6 answersMIT OpenCourseWareLinkedIn: named in 7 answersLinkedInSkillshare: named in 7 answersSkillshareTeachable: named in 6 answersTeachableButtondown: named in 4 answersButtondownMailerLite: named in 3 answersPodia: named in 4 answersPodia
  • Answers naming the brand
  • 3
  • 8
  • 22
  • Answers naming both
  • 1
  • 13
Named alongside in Online & Digital ContentBrands named in the same answers as Substack in the last four weeks, counted in answers.Substack: named in 22 answersSubstackYouTube: named in 17 answersYouTubePatreon: named in 16 answersPatreonKajabi: named in 15 answersKajabiGhost: named in 14 answersGhostBeehiiv: named in 11 answersBeehiivTikTok: named in 12 answersTikTokLongreads.com: named in 9 answersLongreads.comMighty Networks: named in 9 answersMighty NetworksKhan Academy: named in 9 answersCoursera: named in 9 answersCourseraInstagram: named in 11 answersInstagramTwitch: named in 8 answersTwitchCircle: named in 7 answersCircleedX: named in 9 answersedXSkool: named in 8 answersSkoolKit (formerly ConvertKit): named in 6 answersaeon.co: named in 8 answersaeon.coProPublica: named in 8 answersProPublicatheatlantic.com: named in 8 answerstheatlantic.comUdemy: named in 7 answersUdemyGumroad: named in 6 answersGumroadThe New Yorker: named in 7 answersThe New YorkerMIT OpenCourseWare: named in 6 answersLinkedIn: named in 7 answersLinkedInSkillshare: named in 7 answersSkillshareTeachable: named in 6 answersTeachableButtondown: named in 4 answersMailerLite: named in 3 answersPodia: named in 4 answersPodia
  • Answers naming the brand
  • 3
  • 8
  • 22
  • Answers naming both
  • 1
  • 13
  1. 121Beehiiv
  2. 220Ghost
  3. 318YouTube
  4. 417TikTok
  5. 516Instagram
  6. 615Kit (formerly ConvertKit)
  7. 714LinkedIn
  8. 813Patreon
  9. 912Medium
  10. 1011Kajabi
  11. 1111MailerLite
  12. 129Twitch
  13. 138X
  14. 147Pinterest
  15. 157Buttondown
  16. 166Facebook
  17. 175Circle
  18. 185Discord
  19. 195Mighty Networks
  20. 205Reddit
Named alongside
BrandAnswers naming the brandNamed alongside
Substack22Ghost (13), Patreon (13), Beehiiv (11)
YouTube17TikTok (12), Substack (11), Patreon (10)
Patreon16Kajabi (13), Substack (13), YouTube (10)
Kajabi15Patreon (13), Substack (11), YouTube (8)
Ghost14Substack (13), Beehiiv (9), YouTube (6)
Beehiiv11Substack (11), Ghost (9), Kit (formerly ConvertKit) (6)
TikTok12YouTube (12), Substack (11), Patreon (10)
Longreads.com9theatlantic.com (8), aeon.co (8), ProPublica (8)
Mighty Networks9Kajabi (7), Patreon (7), Circle (6)
Khan Academy9Coursera (9), edX (9), MIT OpenCourseWare (6)
Coursera9edX (9), Khan Academy (9), MIT OpenCourseWare (6)
Instagram11YouTube (10), TikTok (10), Substack (9)
Twitch8YouTube (8), TikTok (8), Patreon (8)
Circle7Skool (7), Kajabi (6), Mighty Networks (6)
edX9Coursera (9), Khan Academy (9), MIT OpenCourseWare (6)
Skool8Circle (7), Kajabi (7), Patreon (7)
Kit (formerly ConvertKit)6Beehiiv (6), Ghost (6), Substack (6)
aeon.co8Longreads.com (8), theatlantic.com (7), ProPublica (7)
ProPublica8Longreads.com (8), theatlantic.com (7), aeon.co (7)
theatlantic.com8Longreads.com (8), aeon.co (7), ProPublica (7)
Udemy7Coursera (6), edX (6), Khan Academy (6)
Gumroad6Kajabi (6), Substack (5), Patreon (5)
The New Yorker7Longreads.com (7), ProPublica (7), theatlantic.com (6)
MIT OpenCourseWare6Coursera (6), edX (6), Khan Academy (6)
LinkedIn7YouTube (7), TikTok (7), Instagram (7)
Skillshare7Coursera (5), edX (5), Khan Academy (5)
Teachable6YouTube (6), Kajabi (6), TikTok (6)
Buttondown4Beehiiv (4), Kit (formerly ConvertKit) (4), Ghost (4)
MailerLite3Beehiiv (3), Kit (formerly ConvertKit) (3), Ghost (3)
Podia4Kajabi (4), Patreon (4), Circle (3)

Sources cited when this brand is named

Sites the answers naming this brand cited in the last four weeks. Counts are citing answers.

Sources cited when this brand is named
RankSourceCiting answers
1circle.so10
2beehiiv.com9
3reddit.comcommunity5
4support.substack.comportal5
5socialengine.com5
6influee.co4
7kit.com4
8thatmarketingbuddy.com4
9facebook.comsocial3
10thecmo.com3

Named by surface, by question

For the brand's best questions: of each surface's 1 answers, how many named it.

Named by surface, by question
QuestionsGoogle AI OverviewsChatGPTClaudeGeminiGoogle AI ModeMicrosoft Copilot
1What are the best newsletter platforms for writers?111111
2Which email marketing platforms are best for newsletter creators?111110
3Which platforms are best for creators to earn money?011111
4What are the best online content platforms?011110
5Which website builders are best for blogs?101001
6What are the best platforms for paid memberships and communities?100110
7Which social media platforms are best for creators building an audience?001111
8What are the best apps for discovering new content?000110