Brand profile

Matter (product)

A royalty-free smart home connectivity standard launched in 2022, aiming for interoperability across devices and brands.

5 questions · 2 categories · As of Nov 12, 2026

Best category rank
#9
Home Lighting · of 285
Questions
5
2 categories
Answers naming it
15/30
Of the answers measured on this brand's questions

Visibility by category

CategoriesCategory rankQuestionsScore
Home Lighting#9of 285377.4
Smart Home Devices#12of 242263.5

Ranking by question

Named alongside in Home Lighting

Brands named in the same answers as Matter (product) in the last four weeks, counted in answers.

Named alongside in Home LightingBrands named in the same answers as Matter (product) in the last four weeks, counted in answers.Philips Hue: named in 21 answersPhilips HueAmazon Alexa: named in 18 answersAmazon AlexaIKEA: named in 17 answersIKEAApple HomeKit: named in 15 answersApple HomeKitGoogle Home: named in 13 answersGoogle HomeTP-Link Tapo L535E Smart Wi-Fi Light Bulb: named in 6 answersTP-Link Tapo L535E Smart Wi-Fi Light BulbHome Depot: named in 14 answersHome DepotGovee: named in 17 answersGoveeMatter (product): named in 9 answersMatter (product)Govee Strip Light 2 Pro: named in 4 answersGovee Strip Light 2 ProSmartThings: named in 8 answersSmartThingsHue Bridge: named in 7 answersHue BridgeTP-Link Kasa: named in 11 answersTP-Link KasaKichler Lighting (brand): named in 11 answersKichler Lighting (brand)Nanoleaf Essentials Matter Lightstrip: named in 4 answersWiZ: named in 7 answersWiZGovee Smart Bulb: named in 5 answersGovee Smart BulbNanoleaf: named in 7 answersNanoleafBrightech Sky LED Torchiere: named in 3 answersFlos (lighting brand): named in 8 answersFlos (lighting brand)LIFX Mini: named in 4 answersLIFX MiniLouis Poulsen: named in 7 answersLouis PoulsenGovee COB Strip Light 2 Pro: named in 4 answersGovee COB Strip Light 2 ProVisual Comfort & Co. (lighting brand): named in 8 answersTP-Link Tapo: named in 8 answersTP-Link TapoGovee M1: named in 3 answersGovee M1Wayfair: named in 5 answersWayfairArteriors Home: named in 8 answersArteriors HomeGoogle Assistant: named in 4 answersGoogle AssistantBrightech: named in 6 answersBrightech
  • Answers naming the brand
  • 3
  • 8
  • 21
  • Answers naming both
  • 1
  • 15
Named alongside in Home LightingBrands named in the same answers as Matter (product) in the last four weeks, counted in answers.Philips Hue: named in 21 answersPhilips HueAmazon Alexa: named in 18 answersAmazon AlexaIKEA: named in 17 answersIKEAApple HomeKit: named in 15 answersApple HomeKitGoogle Home: named in 13 answersGoogle HomeTP-Link Tapo L535E Smart Wi-Fi Light Bulb: named in 6 answersHome Depot: named in 14 answersHome DepotGovee: named in 17 answersGoveeMatter (product): named in 9 answersGovee Strip Light 2 Pro: named in 4 answersGovee Strip Light 2 ProSmartThings: named in 8 answersSmartThingsHue Bridge: named in 7 answersHue BridgeTP-Link Kasa: named in 11 answersKichler Lighting (brand): named in 11 answersNanoleaf Essentials Matter Lightstrip: named in 4 answersWiZ: named in 7 answersWiZGovee Smart Bulb: named in 5 answersNanoleaf: named in 7 answersNanoleafBrightech Sky LED Torchiere: named in 3 answersFlos (lighting brand): named in 8 answersLIFX Mini: named in 4 answersLIFX MiniLouis Poulsen: named in 7 answersGovee COB Strip Light 2 Pro: named in 4 answersGovee COB Strip Light 2 ProVisual Comfort & Co. (lighting brand): named in 8 answersTP-Link Tapo: named in 8 answersTP-Link TapoGovee M1: named in 3 answersWayfair: named in 5 answersWayfairArteriors Home: named in 8 answersGoogle Assistant: named in 4 answersBrightech: named in 6 answersBrightech
  • Answers naming the brand
  • 3
  • 8
  • 21
  • Answers naming both
  • 1
  • 15
  1. 117Apple HomeKit
  2. 216Amazon Alexa
  3. 313Google Home
  4. 410SmartThings
  5. 59Philips Hue
  6. 69Home Assistant
  7. 76Hue Bridge
  8. 85Thread
  9. 95Govee
  10. 104LIFX
  11. 114TP-Link Tapo
  12. 124TP-Link Tapo L535E Smart Wi-Fi Light Bulb
  13. 134Zigbee
  14. 144Lutron Caséta
  15. 154Nanoleaf
  16. 163Wyze
  17. 173Govee Smart Bulb
  18. 183TP-Link Kasa
  19. 192Ecobee
  20. 202Ecobee Smart Thermostat Premium
Named alongside
BrandAnswers naming the brandNamed alongside
Philips Hue21Amazon Alexa (15), Apple HomeKit (13), Govee (11)
Amazon Alexa18Apple HomeKit (15), Philips Hue (15), Google Home (13)
IKEA17Home Depot (11), Govee (8), Wayfair (5)
Apple HomeKit15Amazon Alexa (15), Philips Hue (13), Google Home (13)
Google Home13Apple HomeKit (13), Amazon Alexa (13), Philips Hue (11)
TP-Link Tapo L535E Smart Wi-Fi Light Bulb6Philips Hue (6), Amazon Alexa (5), Apple HomeKit (4)
Home Depot14IKEA (11), Govee (9), Wayfair (5)
Govee17Amazon Alexa (11), Philips Hue (11), Apple HomeKit (10)
Matter (product)9Amazon Alexa (8), Philips Hue (8), Apple HomeKit (7)
Govee Strip Light 2 Pro4Nanoleaf Essentials Matter Lightstrip (3), Govee COB Strip Light 2 Pro (3), Govee M1 (1)
SmartThings8Amazon Alexa (8), Apple HomeKit (7), Philips Hue (7)
Hue Bridge7Philips Hue (7), Apple HomeKit (6), Amazon Alexa (6)
TP-Link Kasa11Govee (9), Amazon Alexa (8), Apple HomeKit (7)
Kichler Lighting (brand)11Visual Comfort & Co. (lighting brand) (8), Flos (lighting brand) (8), Arteriors Home (7)
Nanoleaf Essentials Matter Lightstrip4Govee Strip Light 2 Pro (3), Govee COB Strip Light 2 Pro (3), Govee M1 (2)
WiZ7Govee (6), TP-Link Kasa (4), TP-Link Tapo (4)
Govee Smart Bulb5Apple HomeKit (5), Amazon Alexa (5), Philips Hue (5)
Nanoleaf7Apple HomeKit (7), Amazon Alexa (7), Philips Hue (7)
Brightech Sky LED Torchiere3SmartThings (1), Amazon Alexa (1), Matter (product) (1)
Flos (lighting brand)8Kichler Lighting (brand) (8), Louis Poulsen (6), Visual Comfort & Co. (lighting brand) (6)
LIFX Mini4Philips Hue (4), Apple HomeKit (3), Amazon Alexa (3)
Louis Poulsen7Kichler Lighting (brand) (6), Flos (lighting brand) (6), Arteriors Home (5)
Govee COB Strip Light 2 Pro4Govee Strip Light 2 Pro (3), Nanoleaf Essentials Matter Lightstrip (3), Govee M1 (2)
Visual Comfort & Co. (lighting brand)8Kichler Lighting (brand) (8), Flos (lighting brand) (6), Arteriors Home (5)
TP-Link Tapo8Govee (7), Amazon Alexa (7), Philips Hue (7)
Govee M13Philips Hue (2), Nanoleaf Essentials Matter Lightstrip (2), Govee COB Strip Light 2 Pro (2)
Wayfair5IKEA (5), Home Depot (5), Brightech (4)
Arteriors Home8Kichler Lighting (brand) (7), Louis Poulsen (5), Visual Comfort & Co. (lighting brand) (5)
Google Assistant4Amazon Alexa (4), Philips Hue (4), Govee (2)
Brightech6Wayfair (4), IKEA (4), Home Depot (4)

Sources cited when this brand is named

Sites the answers naming this brand cited in the last four weeks. Counts are citing answers.

Sources cited when this brand is named
RankSourceCiting answers
1techradar.commedia5
2security.org4
3pcmag.commedia3
4cnet.commedia3
5gearbrain.com3
6pcworld.com3
7matteralpha.com2
8smarthomeexplorer.com2
9technestdecor.net2
10the-ambient.com2

Named by surface, by question

For the brand's best questions: of each surface's 1 answers, how many named it.

Named by surface, by question
QuestionsGoogle AI OverviewsChatGPTClaudeGeminiGoogle AI ModeMicrosoft Copilot
1Which smart home ecosystems are the best?111111
2Which smart lighting products are best for a smart home?111111
3What are the best smart light bulbs?010000
4What are the best floor lamps?001000
5What are the best smart thermostats?001000