Brand profile

Kirkland Signature Ultra Clean

Costco's private label brand of laundry detergent, offering a high-performance and cost-effective cleaning solution for everyday use.

3 questions · 1 categories · As of Nov 12, 2026

Best category rank
#8
Cleaning & Laundry Supplies · of 332
Questions
3
1 categories
Answers naming it
8/18
Of the answers measured on this brand's questions

Visibility by category

CategoriesCategory rankQuestionsScore
Cleaning & Laundry Supplies#8of 332382.5

Ranking by question

Named alongside in Cleaning & Laundry Supplies

Brands named in the same answers as Kirkland Signature Ultra Clean in the last four weeks, counted in answers.

Named alongside in Cleaning & Laundry SuppliesBrands named in the same answers as Kirkland Signature Ultra Clean in the last four weeks, counted in answers.Dawn: named in 12 answersDawnTide Free & Gentle Liquid Laundry Detergent: named in 13 answersTide Free & Gentle Liquid Laundry Detergentall Free Clear: named in 10 answersall Free ClearDr. Bronner’s Sal Suds: named in 9 answersDr. Bronner’s Sal SudsSimple Green: named in 8 answersSimple GreenOxiClean Max Force spray: named in 6 answersCascade Platinum Plus: named in 7 answersCascade Platinum PlusKirkland Signature Ultra Clean: named in 9 answersKirkland Signature Ultra CleanBar Keepers Friend: named in 13 answersBar Keepers FriendCascade Platinum ActionPacs: named in 5 answersSeventh Generation Free & Clear: named in 11 answersSeventh Generation Free & ClearCostco: named in 10 answersCostcoClorox Free & Clear Multi-Surface Spray Cleaner: named in 6 answersBranch Basics: named in 7 answersBranch BasicsMr. Clean Clean Freak Multipurpose Cleaner: named in 4 answersMr. Clean Clean Freak Multipurpose CleanerClorox Clean-Up Cleaner + Bleach: named in 6 answersOxiClean Versatile Stain Remover: named in 6 answersMiss Mouth’s Messy Eater Stain Treater: named in 3 answersTide: named in 5 answersTideHome Depot: named in 4 answersHome DepotBlueland: named in 6 answersBluelandMrs. Meyer’s Clean Day Multi-Surface Everyday Cleaner: named in 5 answersTide Original Liquid: named in 3 answersTide Original LiquidPersil: named in 4 answersPersilBon Ami: named in 5 answersBon AmiTide Ultra OXI Powder: named in 5 answersTide Ultra OXI PowderClorox Bathroom Ultra Foamer: named in 3 answersClorox Bathroom Ultra FoamerCLR Brilliant Bath: named in 5 answersCLR Brilliant BathPersil Free & Sensitive: named in 3 answersPersil Free & SensitiveClorox Disinfecting Bathroom Cleaner: named in 2 answers
  • Answers naming the brand
  • 2
  • 6
  • 13
  • Answers naming both
  • 1
  • 8
Named alongside in Cleaning & Laundry SuppliesBrands named in the same answers as Kirkland Signature Ultra Clean in the last four weeks, counted in answers.Dawn: named in 12 answersDawnTide Free & Gentle Liquid Laundry Detergent: named in 13 answersall Free Clear: named in 10 answersall Free ClearDr. Bronner’s Sal Suds: named in 9 answersDr. Bronner’s Sal SudsSimple Green: named in 8 answersOxiClean Max Force spray: named in 6 answersCascade Platinum Plus: named in 7 answersKirkland Signature Ultra Clean: named in 9 answersBar Keepers Friend: named in 13 answersCascade Platinum ActionPacs: named in 5 answersSeventh Generation Free & Clear: named in 11 answersSeventh Generation Free & ClearCostco: named in 10 answersCostcoClorox Free & Clear Multi-Surface Spray Cleaner: named in 6 answersBranch Basics: named in 7 answersBranch BasicsMr. Clean Clean Freak Multipurpose Cleaner: named in 4 answersClorox Clean-Up Cleaner + Bleach: named in 6 answersOxiClean Versatile Stain Remover: named in 6 answersMiss Mouth’s Messy Eater Stain Treater: named in 3 answersTide: named in 5 answersTideHome Depot: named in 4 answersHome DepotBlueland: named in 6 answersBluelandMrs. Meyer’s Clean Day Multi-Surface Everyday Cleaner: named in 5 answersTide Original Liquid: named in 3 answersPersil: named in 4 answersPersilBon Ami: named in 5 answersBon AmiTide Ultra OXI Powder: named in 5 answersClorox Bathroom Ultra Foamer: named in 3 answersClorox Bathroom Ultra FoamerCLR Brilliant Bath: named in 5 answersCLR Brilliant BathPersil Free & Sensitive: named in 3 answersClorox Disinfecting Bathroom Cleaner: named in 2 answers
  • Answers naming the brand
  • 2
  • 6
  • 13
  • Answers naming both
  • 1
  • 8
  1. 17Costco
  2. 25Bar Keepers Friend
  3. 35Dawn
  4. 43Bon Ami
  5. 53Pine-Sol
  6. 63Walmart Great Value
  7. 72Arm & Hammer Liquid Laundry Detergent
  8. 82Dirty Labs
  9. 92Tide Plus Ultra Stain Release
  10. 102Tide Ultra OXI Powder
  11. 112Arm & Hammer Super Washing Soda
  12. 122Dirty Labs Free & Clear
  13. 132Fabuloso Multi-Cleaner
  14. 142Fels-Naptha Laundry Bar
  15. 152Mr. Clean Magic Erasers
  16. 162OxiClean Versatile Stain Remover
  17. 172Simple Green
  18. 182Tide Original Liquid
  19. 191all Free Clear
  20. 201Angry Orange Stain Remover
Named alongside
BrandAnswers naming the brandNamed alongside
Dawn12Bar Keepers Friend (6), Kirkland Signature Ultra Clean (5), Costco (5)
Tide Free & Gentle Liquid Laundry Detergent13all Free Clear (8), Seventh Generation Free & Clear (7), Tide Ultra OXI Powder (3)
all Free Clear10Tide Free & Gentle Liquid Laundry Detergent (8), Seventh Generation Free & Clear (7), Persil Free & Sensitive (2)
Dr. Bronner’s Sal Suds9Simple Green (3), Branch Basics (3), Bon Ami (2)
Simple Green8Dr. Bronner’s Sal Suds (3), Costco (3), Clorox Free & Clear Multi-Surface Spray Cleaner (2)
OxiClean Max Force spray6OxiClean Versatile Stain Remover (4), Miss Mouth’s Messy Eater Stain Treater (3), Dawn (3)
Cascade Platinum Plus7Cascade Platinum ActionPacs (5), Bar Keepers Friend (1), Clorox Free & Clear Multi-Surface Spray Cleaner (1)
Kirkland Signature Ultra Clean9Costco (7), Bar Keepers Friend (5), Dawn (5)
Bar Keepers Friend13Dawn (6), Kirkland Signature Ultra Clean (5), Costco (4)
Cascade Platinum ActionPacs5Cascade Platinum Plus (5), Seventh Generation Free & Clear (1), Dawn (1)
Seventh Generation Free & Clear11Tide Free & Gentle Liquid Laundry Detergent (7), all Free Clear (7), Dawn (2)
Costco10Kirkland Signature Ultra Clean (7), Dawn (5), Bar Keepers Friend (4)
Clorox Free & Clear Multi-Surface Spray Cleaner6Bar Keepers Friend (3), Clorox Clean-Up Cleaner + Bleach (3), Mrs. Meyer’s Clean Day Multi-Surface Everyday Cleaner (3)
Branch Basics7Blueland (6), Dr. Bronner’s Sal Suds (3), Clorox Free & Clear Multi-Surface Spray Cleaner (2)
Mr. Clean Clean Freak Multipurpose Cleaner4Simple Green (2), Bar Keepers Friend (1), Clorox Free & Clear Multi-Surface Spray Cleaner (1)
Clorox Clean-Up Cleaner + Bleach6Clorox Free & Clear Multi-Surface Spray Cleaner (3), Mrs. Meyer’s Clean Day Multi-Surface Everyday Cleaner (3), Bar Keepers Friend (2)
OxiClean Versatile Stain Remover6OxiClean Max Force spray (4), Dawn (4), Bar Keepers Friend (2)
Miss Mouth’s Messy Eater Stain Treater3OxiClean Max Force spray (3), OxiClean Versatile Stain Remover (2), Tide Free & Gentle Liquid Laundry Detergent (1)
Tide5Persil (4), Simple Green (2), OxiClean Max Force spray (2)
Home Depot4Tide Free & Gentle Liquid Laundry Detergent (1), Bar Keepers Friend (1), Dr. Bronner’s Sal Suds (1)
Blueland6Branch Basics (6), Clorox Free & Clear Multi-Surface Spray Cleaner (2), Clorox Clean-Up Cleaner + Bleach (2)
Mrs. Meyer’s Clean Day Multi-Surface Everyday Cleaner5Bar Keepers Friend (3), Clorox Free & Clear Multi-Surface Spray Cleaner (3), Clorox Clean-Up Cleaner + Bleach (3)
Tide Original Liquid3Tide Free & Gentle Liquid Laundry Detergent (2), Kirkland Signature Ultra Clean (2), all Free Clear (1)
Persil4Tide (4), OxiClean Max Force spray (2), Dawn (2)
Bon Ami5Kirkland Signature Ultra Clean (3), Dawn (3), Costco (3)
Tide Ultra OXI Powder5Tide Free & Gentle Liquid Laundry Detergent (3), Bar Keepers Friend (2), OxiClean Versatile Stain Remover (2)
Clorox Bathroom Ultra Foamer3Clorox Clean-Up Cleaner + Bleach (1), CLR Brilliant Bath (1), Clorox Disinfecting Bathroom Cleaner (1)
CLR Brilliant Bath5Bar Keepers Friend (1), Clorox Clean-Up Cleaner + Bleach (1), Branch Basics (1)
Persil Free & Sensitive3Tide Free & Gentle Liquid Laundry Detergent (2), all Free Clear (2), Home Depot (1)
Clorox Disinfecting Bathroom Cleaner2Bar Keepers Friend (1), Clorox Clean-Up Cleaner + Bleach (1), Clorox Bathroom Ultra Foamer (1)

Sources cited when this brand is named

Sites the answers naming this brand cited in the last four weeks. Counts are citing answers.

Sources cited when this brand is named
RankSourceCiting answers
1consumerreports.org3
2youtube.comsocial3
3epa.govpublic2
4launderwise.com2
5reddit.comcommunity2
6shopping.google.comshopping2
7thekitchn.com2
8adebtfreestressfreelife.com1
9amazon.comshopping1
10apartmenttherapy.com1

Named by surface, by question

For the brand's best questions: of each surface's 1 answers, how many named it.

Named by surface, by question
QuestionsGoogle AI OverviewsChatGPTClaudeGeminiGoogle AI ModeMicrosoft Copilot
1What are the best budget-friendly cleaning and laundry supplies?111101
2What are the best laundry detergents?000110
3What are the best household cleaning products?010000