Brand profile

H&M Kids

Swedish multinational clothing-retail company H&M's line for children, offering trendy and affordable apparel.

3 questions · 1 categories · As of Nov 12, 2026

Best category rank
#12
Baby & Kids Clothing · of 226
Questions
3
1 categories
Answers naming it
6/18
Of the answers measured on this brand's questions

Visibility by category

CategoriesCategory rankQuestionsScore
Baby & Kids Clothing#12of 226363.0

Ranking by question

Named alongside in Baby & Kids Clothing

Brands named in the same answers as H&M Kids in the last four weeks, counted in answers.

Named alongside in Baby & Kids ClothingBrands named in the same answers as H&M Kids in the last four weeks, counted in answers.Old Navy: named in 23 answersOld NavyCarter’s: named in 23 answersCarter’sBurt’s Bees Baby: named in 25 answersBurt’s Bees BabyHanna Andersson: named in 31 answersHanna AnderssonPrimary (product): named in 23 answersPrimary (product)Target – Cat & Jack: named in 20 answersTarget – Cat & JackMonica + Andy: named in 18 answersMonica + AndyMini Boden: named in 13 answersMini BodenTarget: named in 9 answersTargetLittle Sleepies: named in 9 answersLittle SleepiesColored Organics: named in 14 answersColored OrganicsH&M Kids: named in 8 answersH&M KidsKyte Baby: named in 9 answersKyte BabyQuince: named in 6 answersQuinceSwim Zip: named in 4 answersSwim ZipTen Little First Walkers: named in 5 answersTen Little First WalkersCarter’s (Little Planet): named in 7 answersCarter’s (Little Planet)L’ovedbaby: named in 10 answersL’ovedbabyLands' End: named in 4 answersLands' EndNike: named in 5 answersNikeHollister: named in 5 answersHollisterchildrensplace.com (The Children's Place): named in 6 answersPehr: named in 9 answersPehrAmerican Eagle: named in 4 answersAmerican EagleAbercrombie: named in 4 answersAbercrombieUnder the Nile: named in 8 answersUnder the NileSimple Joys by Carter's: named in 4 answersSimple Joys by Carter'sFinn + Emma: named in 6 answersFinn + EmmaGap Kids: named in 7 answersGap KidsRobeez: named in 3 answersRobeez
  • Answers naming the brand
  • 3
  • 8
  • 31
  • Answers naming both
  • 1
  • 23
Named alongside in Baby & Kids ClothingBrands named in the same answers as H&M Kids in the last four weeks, counted in answers.Old Navy: named in 23 answersOld NavyCarter’s: named in 23 answersCarter’sBurt’s Bees Baby: named in 25 answersHanna Andersson: named in 31 answersPrimary (product): named in 23 answersTarget – Cat & Jack: named in 20 answersTarget – Cat & JackMonica + Andy: named in 18 answersMonica + AndyMini Boden: named in 13 answersTarget: named in 9 answersTargetLittle Sleepies: named in 9 answersColored Organics: named in 14 answersColored OrganicsH&M Kids: named in 8 answersH&M KidsKyte Baby: named in 9 answersQuince: named in 6 answersQuinceSwim Zip: named in 4 answersSwim ZipTen Little First Walkers: named in 5 answersCarter’s (Little Planet): named in 7 answersL’ovedbaby: named in 10 answersL’ovedbabyLands' End: named in 4 answersLands' EndNike: named in 5 answersNikeHollister: named in 5 answersHollisterchildrensplace.com (The Children's Place): named in 6 answersPehr: named in 9 answersPehrAmerican Eagle: named in 4 answersAmerican EagleAbercrombie: named in 4 answersAbercrombieUnder the Nile: named in 8 answersUnder the NileSimple Joys by Carter's: named in 4 answersFinn + Emma: named in 6 answersGap Kids: named in 7 answersGap KidsRobeez: named in 3 answersRobeez
  • Answers naming the brand
  • 3
  • 8
  • 31
  • Answers naming both
  • 1
  • 23
  1. 18Old Navy
  2. 27Target – Cat & Jack
  3. 36Hanna Andersson
  4. 46Primary (product)
  5. 56Carter’s
  6. 65Gap Kids
  7. 74Mini Boden
  8. 84Uniqlo Kids
  9. 93Patagonia Kids
  10. 102Burt’s Bees Baby
  11. 112childrensplace.com (The Children's Place)
  12. 122Hollister
  13. 132Kidizen
  14. 142Lululemon
  15. 152OshKosh
  16. 162Patagonia (outdoor clothing company)
  17. 172Poshmark
  18. 182Simple Joys by Carter's
  19. 192ThredUp
  20. 201Abercrombie
Named alongside
BrandAnswers naming the brandNamed alongside
Old Navy23Carter’s (19), Hanna Andersson (17), Target – Cat & Jack (17)
Carter’s23Old Navy (19), Hanna Andersson (16), Primary (product) (15)
Burt’s Bees Baby25Hanna Andersson (23), Monica + Andy (17), Carter’s (14)
Hanna Andersson31Burt’s Bees Baby (23), Primary (product) (20), Old Navy (17)
Primary (product)23Hanna Andersson (20), Old Navy (16), Carter’s (15)
Target – Cat & Jack20Old Navy (17), Hanna Andersson (16), Primary (product) (15)
Monica + Andy18Burt’s Bees Baby (17), Hanna Andersson (16), L’ovedbaby (10)
Mini Boden13Hanna Andersson (11), Primary (product) (11), Old Navy (10)
Target9Old Navy (6), Target – Cat & Jack (6), American Eagle (4)
Little Sleepies9Burt’s Bees Baby (7), Kyte Baby (7), Monica + Andy (5)
Colored Organics14Hanna Andersson (14), Burt’s Bees Baby (13), Monica + Andy (10)
H&M Kids8Old Navy (8), Target – Cat & Jack (7), Carter’s (6)
Kyte Baby9Burt’s Bees Baby (8), Little Sleepies (7), Monica + Andy (7)
Quince6Primary (product) (4), Colored Organics (3), Hanna Andersson (3)
Swim Zip4Mini Boden (3), Hanna Andersson (3), Target – Cat & Jack (3)
Ten Little First Walkers5Robeez (2), Carter’s (1)
Carter’s (Little Planet)7Burt’s Bees Baby (7), Hanna Andersson (7), Colored Organics (5)
L’ovedbaby10Burt’s Bees Baby (10), Monica + Andy (10), Hanna Andersson (9)
Lands' End4Target (3), American Eagle (3), Old Navy (3)
Nike5Target (4), Old Navy (4), American Eagle (3)
Hollister5Old Navy (5), Target (4), American Eagle (4)
childrensplace.com (The Children's Place)6Old Navy (6), Carter’s (4), Target – Cat & Jack (4)
Pehr9Burt’s Bees Baby (9), Hanna Andersson (9), Monica + Andy (8)
American Eagle4Target (4), Old Navy (4), Abercrombie (4)
Abercrombie4Target (4), American Eagle (4), Old Navy (4)
Under the Nile8Burt’s Bees Baby (8), Monica + Andy (8), Hanna Andersson (8)
Simple Joys by Carter's4Old Navy (3), Burt’s Bees Baby (3), Carter’s (3)
Finn + Emma6Burt’s Bees Baby (6), Monica + Andy (6), Hanna Andersson (6)
Gap Kids7Old Navy (6), Hanna Andersson (6), Target – Cat & Jack (6)
Robeez3Ten Little First Walkers (2), Carter’s (1), Nike (1)

Sources cited when this brand is named

Sites the answers naming this brand cited in the last four weeks. Counts are citing answers.

Sources cited when this brand is named
RankSourceCiting answers
1siukid.com4
2hapagarments.com2
3ringly.io2
4thegoodtrade.com2
5theloyalbrand.com2
6trustedbuyerreport.com2
7bouncemkt.com2
8akukulufamily.com1
9beekee.co1
10christinachun.substack.com1

Named by surface, by question

For the brand's best questions: of each surface's 1 answers, how many named it.

Named by surface, by question
QuestionsGoogle AI OverviewsChatGPTClaudeGeminiGoogle AI ModeMicrosoft Copilot
1Which kids clothing brands offer the best value for money?101100
2Which brands are best for back-to-school clothes?001100
3Which baby and kids clothing brands are the best?001000