Subcategory
Business Books
This index adds up the scores of 8 questions. 208 brands are ranked.
- Edition
- Nov 12, 2026
- Methodology
- v5.0
- Panel
- 6 AI surfaces
AI Visibility Ranking
Brands across every question in this category, ordered by GenRank score.
#BrandScore
- 1The Lean Startup145.3
- 2The Hard Thing About Hard Things106.9
- 3Shoe Dog104.9
- 4High Output Management104.1
- 5Zero to One102.5
- 6The Mom Test97.9
- 7Good to Great96.0
- 8Influence80.9
- 9Steve Jobs70.5
- 10The Psychology of Money69.4
Show all 50
- 11The E-Myth Revisited62.9
- 12Radical Candor60.9
- 13Traction60.2
- 14The Five Dysfunctions of a Team59.2
- 15Never Split the Difference58.6
- 16Getting to Yes: Negotiating Agreement Without Giving In57.3
- 17The 7 Habits of Highly Effective People55.3
- 18Titan: The Life of John D. Rockefeller, Sr.52.8
- 19I Will Teach You to Be Rich (2nd ed.)50.3
- 20Morgan Housel49.7
- 21The Making of a Manager44.4
- 22This Is Marketing44.3
- 23Turn the Ship Around!44.2
- 24Extreme Ownership44.0
- 25Ramit Sethi42.1
- 26The Snowball: Warren Buffett and the Business of Life41.0
- 27How to Win Friends and Influence People40.7
- 28Dare to Lead39.1
- 29The Effective Executive38.9
- 30The Ride of a Lifetime37.4
- 31The Coaching Habit37.3
- 32Elon Musk (book)35.4
- 33SPIN Selling35.0
- 34The Challenger Sale: Taking Control of the Customer Conversation33.3
- 35Crossing the Chasm32.8
- 36The Everything Store: Jeff Bezos and the Age of Amazon32.2
- 37Difficult Conversations31.5
- 38Atomic Habits31.4
- 39The Startup Owner's Manual31.2
- 40The Simple Path to Wealth31.2
- 41Bad Blood: Secrets and Lies in a Silicon Valley Startup31.2
- 42JL Collins29.8
- 43The Total Money Makeover29.8
- 44Dave Ramsey29.2
- 45Hacking Growth28.2
- 46The Practice of Management28.0
- 47Product Launch Formula28.0
- 48High Growth Handbook27.1
- 49First, Break All the Rules26.0
- 50Leaders Eat Last25.8
- 1The Lean Startup145.3
- 2The Hard Thing About Hard Things106.9
- 3Shoe Dog104.9
- 4High Output Management104.1
- 5Zero to One102.5
- 6The Mom Test97.9
- 7Good to Great96.0
- 8Influence80.9
- 9Steve Jobs70.5
- 10The Psychology of Money69.4
- 11The E-Myth Revisited62.9
- 12Radical Candor60.9
- 13Traction60.2
- 14The Five Dysfunctions of a Team59.2
- 15Never Split the Difference58.6
- 16Getting to Yes: Negotiating Agreement Without Giving In57.3
- 17The 7 Habits of Highly Effective People55.3
- 18Titan: The Life of John D. Rockefeller, Sr.52.8
- 19I Will Teach You to Be Rich (2nd ed.)50.3
- 20Morgan Housel49.7
- 21The Making of a Manager44.4
- 22This Is Marketing44.3
- 23Turn the Ship Around!44.2
- 24Extreme Ownership44.0
- 25Ramit Sethi42.1
- 26The Snowball: Warren Buffett and the Business of Life41.0
- 27How to Win Friends and Influence People40.7
- 28Dare to Lead39.1
- 29The Effective Executive38.9
- 30The Ride of a Lifetime37.4
- 31The Coaching Habit37.3
- 32Elon Musk (book)35.4
- 33SPIN Selling35.0
- 34The Challenger Sale: Taking Control of the Customer Conversation33.3
- 35Crossing the Chasm32.8
- 36The Everything Store: Jeff Bezos and the Age of Amazon32.2
- 37Difficult Conversations31.5
- 38Atomic Habits31.4
- 39The Startup Owner's Manual31.2
- 40The Simple Path to Wealth31.2
- 41Bad Blood: Secrets and Lies in a Silicon Valley Startup31.2
- 42JL Collins29.8
- 43The Total Money Makeover29.8
- 44Dave Ramsey29.2
- 45Hacking Growth28.2
- 46The Practice of Management28.0
- 47Product Launch Formula28.0
- 48High Growth Handbook27.1
- 49First, Break All the Rules26.0
- 50Leaders Eat Last25.8
Top 50 of 208
The GenRank score sums each brand’s question-level visibility inside this category. Higher means AI names the brand more often and earlier. It is not bounded, so compare brands within one category, not across categories. Methodology
The questions behind this index
8Each question with its top three brands by GenRank score and how many brands its answers named.
Rank trend
Rank trends are drawn once two weekly editions under the same methodology exist. Only the first edition is in so far.
Named by surface
Each cell: of the surface's 8 answers, how many named the brand. Darker means named more often.
- Window
- Oct 18, 2026 ~ Nov 8, 2026
| Brand |  Google AI Overviews |  ChatGPT |  Claude |  Gemini | Google AI Mode |  Microsoft Copilot |
|---|---|---|---|---|---|---|
| 1The Lean Startup | 1 | 2 | 2 | 2 | 1 | 3 |
| 2The Hard Thing About Hard Things | 1 | 1 | 4 | 2 | 1 | 3 |
| 3Shoe Dog | 1 | 2 | 3 | 2 | 0 | 2 |
| 4High Output Management | 0 | 3 | 2 | 2 | 0 | 2 |
| 5Zero to One | 1 | 1 | 2 | 2 | 1 | 2 |
| 6The Mom Test | 0 | 2 | 2 | 2 | 1 | 1 |
| 7Good to Great | 1 | 0 | 3 | 3 | 0 | 2 |
| 8Influence | 0 | 1 | 2 | 3 | 0 | 2 |
| 9Steve Jobs | 1 | 1 | 1 | 1 | 0 | 2 |
| 10The Psychology of Money | 0 | 1 | 2 | 1 | 1 | 1 |
| 11The E-Myth Revisited | 1 | 1 | 1 | 1 | 0 | 1 |
| 12Radical Candor | 0 | 2 | 1 | 2 | 0 | 1 |
| 13Traction | 0 | 0 | 3 | 3 | 1 | 1 |
| 14The Five Dysfunctions of a Team | 0 | 1 | 2 | 1 | 0 | 2 |
| 15Never Split the Difference | 0 | 1 | 1 | 1 | 0 | 2 |
Named alongside
Brands named in the same answers in the last four weeks. Circle size: answers naming the brand. Line width: answers naming both.
- Answers naming the brand
- 2
- 7
- 20
- Answers naming both
- 1
- 16
- Answers naming the brand
- 2
- 7
- 20
- Answers naming both
- 1
- 16
| Brand | Answers naming the brand | Named alongside |
|---|---|---|
| The Lean Startup | 17 | The Hard Thing About Hard Things (16), Zero to One (15), The Mom Test (13) |
| The Hard Thing About Hard Things | 20 | The Lean Startup (16), Zero to One (15), The Mom Test (12) |
| Shoe Dog | 13 | The Lean Startup (8), The Hard Thing About Hard Things (8), Zero to One (8) |
| High Output Management | 14 | The Hard Thing About Hard Things (10), The Lean Startup (7), The Mom Test (6) |
| Zero to One | 15 | The Lean Startup (15), The Hard Thing About Hard Things (15), The Mom Test (12) |
| The Mom Test | 13 | The Lean Startup (13), The Hard Thing About Hard Things (12), Zero to One (12) |
| Good to Great | 12 | The Hard Thing About Hard Things (9), Extreme Ownership (6), High Output Management (6) |
| Influence | 9 | Traction (4), Never Split the Difference (3), This Is Marketing (3) |
| Steve Jobs | 6 | Shoe Dog (6), Titan: The Life of John D. Rockefeller, Sr. (4), The Snowball: Warren Buffett and the Business of Life (4) |
| The Psychology of Money | 7 | Morgan Housel (5), I Will Teach You to Be Rich (2nd ed.) (4), Ramit Sethi (4) |
| The E-Myth Revisited | 8 | The Lean Startup (8), The Hard Thing About Hard Things (8), Zero to One (8) |
| Radical Candor | 7 | High Output Management (6), The Five Dysfunctions of a Team (5), Turn the Ship Around! (5) |
| Traction | 13 | The Lean Startup (11), The Hard Thing About Hard Things (11), Zero to One (11) |
| The Five Dysfunctions of a Team | 7 | The 7 Habits of Highly Effective People (6), Extreme Ownership (5), Radical Candor (5) |
| Never Split the Difference | 5 | Getting to Yes: Negotiating Agreement Without Giving In (4), Influence (3), How to Win Friends and Influence People (2) |
| Getting to Yes: Negotiating Agreement Without Giving In | 4 | Never Split the Difference (4), Influence (3), How to Win Friends and Influence People (1) |
| The 7 Habits of Highly Effective People | 6 | The Five Dysfunctions of a Team (6), Extreme Ownership (5), Radical Candor (5) |
| Titan: The Life of John D. Rockefeller, Sr. | 4 | Steve Jobs (4), Shoe Dog (4), The Snowball: Warren Buffett and the Business of Life (4) |
| I Will Teach You to Be Rich (2nd ed.) | 4 | The Psychology of Money (4), Morgan Housel (4), Ramit Sethi (4) |
| Morgan Housel | 5 | The Psychology of Money (5), I Will Teach You to Be Rich (2nd ed.) (4), Ramit Sethi (4) |
| The Making of a Manager | 5 | Radical Candor (5), Turn the Ship Around! (4), High Output Management (4) |
| This Is Marketing | 3 | Influence (3), Traction (2) |
| Turn the Ship Around! | 5 | Radical Candor (5), The Making of a Manager (4), High Output Management (4) |
| Extreme Ownership | 7 | Good to Great (6), The Five Dysfunctions of a Team (5), The Hard Thing About Hard Things (5) |
| Ramit Sethi | 4 | The Psychology of Money (4), I Will Teach You to Be Rich (2nd ed.) (4), Morgan Housel (4) |
| The Snowball: Warren Buffett and the Business of Life | 4 | Titan: The Life of John D. Rockefeller, Sr. (4), Steve Jobs (4), Shoe Dog (4) |
| How to Win Friends and Influence People | 8 | The Hard Thing About Hard Things (4), Extreme Ownership (4), Good to Great (4) |
| Dare to Lead | 6 | The Five Dysfunctions of a Team (4), The 7 Habits of Highly Effective People (4), Good to Great (4) |
| The Effective Executive | 5 | High Output Management (4), The Hard Thing About Hard Things (3), Turn the Ship Around! (3) |
| The Ride of a Lifetime | 2 | Steve Jobs (2), Shoe Dog (2), Titan: The Life of John D. Rockefeller, Sr. (1) |
Most cited sources
Sites cited by the answers to this category's questions and its subcategories'. Counts are citing answers. All of this week's questions. Earlier ranks appear once two weekly runs of the same methodology exist.
| Rank | Source | Citing answers |
|---|---|---|
| 1 | shortform.com | 9 |
| 2 | bookauthority.org | 7 |
| 3 | shopping.google.com | 7 |
| 4 | goodreads.com | 6 |
| 5 | reddit.com | 5 |
| 6 | forbes.com | 4 |
| 7 | youtube.com | 4 |
| 8 | amazon.com | 3 |
| 9 | google.com | 3 |
| 10 | penguinrandomhouse.com | 3 |
Sources and brands
Which cited sources appear in the answers that name each brand, counted in answers.
| Cited sources | Brand | Answers naming the brand |
|---|---|---|
| shortform.com | The Hard Thing About Hard Things | 4 |
| uschamber.com | The Lean Startup | 3 |
| momtestbook.com | The Mom Test | 3 |
| shortform.com | High Output Management | 3 |
| momtestbook.com | The Lean Startup | 3 |
| shortform.com | Shoe Dog | 3 |
| uschamber.com | Zero to One | 3 |
| shortform.com | Good to Great | 3 |
| shortform.com | The Lean Startup | 3 |
| uschamber.com | The Hard Thing About Hard Things | 3 |
| bookauthority.org | Influence | 2 |
| bookauthority.org | High Output Management | 2 |
| goodreads.com | The Lean Startup | 2 |
| goodreads.com | The Mom Test | 2 |
| goodreads.com | The Hard Thing About Hard Things | 2 |
| goodreads.com | Zero to One | 2 |
| goodreads.com | Influence | 2 |
| uschamber.com | High Output Management | 2 |
| 1752.vc | The Mom Test | 2 |
| 1752.vc | The Hard Thing About Hard Things | 2 |
| 1752.vc | Zero to One | 2 |
| bentoakcapital.com | The Lean Startup | 2 |
| bentoakcapital.com | The Hard Thing About Hard Things | 2 |
| bentoakcapital.com | Zero to One | 2 |
| bentoakcapital.com | Good to Great | 2 |
| bookauthority.org | The Lean Startup | 2 |
| bookauthority.org | The Hard Thing About Hard Things | 2 |
| goodreads.com | High Output Management | 2 |
| momtestbook.com | The Hard Thing About Hard Things | 2 |
| momtestbook.com | Zero to One | 2 |
| shortform.com | Zero to One | 2 |
| shortform.com | Influence | 2 |
| uschamber.com | The Mom Test | 2 |
| 1752.vc | The Lean Startup | 2 |
| uschamber.com | Good to Great | 2 |
| zyner.io | The Lean Startup | 2 |
| zyner.io | The Mom Test | 2 |
| zyner.io | The Hard Thing About Hard Things | 2 |
| zyner.io | Zero to One | 2 |
| zyner.io | Shoe Dog | 2 |
| uschamber.com | Shoe Dog | 1 |
| bentoakcapital.com | High Output Management | 1 |
| bentoakcapital.com | Influence | 1 |
| bentoakcapital.com | The Mom Test | 1 |
| 1752.vc | Good to Great | 1 |
| goodreads.com | Shoe Dog | 1 |
| zyner.io | Good to Great | 1 |
| goodreads.com | Good to Great | 1 |
| bookauthority.org | Good to Great | 1 |
| bookauthority.org | Shoe Dog | 1 |
| 1752.vc | High Output Management | 1 |
| 1752.vc | Shoe Dog | 1 |
| momtestbook.com | Shoe Dog | 1 |
| momtestbook.com | High Output Management | 1 |
| bookauthority.org | Zero to One | 1 |
| shortform.com | The Mom Test | 1 |
| bookauthority.org | The Mom Test | 1 |
| uschamber.com | Influence | 1 |
Citations by source type
How many citations in this edition point at each kind of source.
Other indexes in Books & Literature
The other indexes under the same parent, each with its top five brands.