Which financial advisors are best for retirement planning?
AI Visibility Ranking
Brands ordered by GenRank score for this question.
DirectionalQuestion-level figures rest on at most 6 answers per brand, so treat them as direction, not a verdict; the category ranking is the number to judge by. Scores are for the week of 2026-11-08.
| Rank | Brand | Named by | Score |
|---|---|---|---|
| 1 | Mercer Advisors | 4/6 | 39.4 |
| 2 | Retirable | 3/6 | 38.0 |
| 3 | Facet | 3/6 | 23.8 |
| 4 | NAPFA | 2/6 | 22.7 |
| 5 | Edelman Financial Engines | 2/6 | 21.7 |
| 6 | SEC's IAPD database | 2/6 | 19.7 |
| 7 | FINRA’s BrokerCheck | 2/6 | 19.5 |
| 8 | Betterment | 2/6 | 16.4 |
| 9 | Empower | 1/6 | 16.0 |
| 10 | NAPFA’s “Find an Advisor” directory | 1/6 | 15.4 |
Sources these answers cited
The sites each surface's answer cited this week. The logos are the surfaces that cited the site.
| Source | Cited by |
|---|---|
| themadisonpartners.comBest Financial Advisor Companies for Retirees in 2026 |     4 surfaces |
| wsj.commedia · 5 of the Top Financial Advisor Companies for Retirees: Well-Known Fiduciary Firms to Consider | 3 surfaces |
| consumeraffairs.comThe Best Financial Advisors (2026 Guide) | 2 surfaces |
| finder.comBest Financial Advisors of 2026: Top Help for Investing | 2 surfaces |
| nerdwallet.comBest Financial Advisors for 2026 - NerdWallet | 2 surfaces |
| rankings.newsweek.comAmerica’s Top Financial Advisory Firms 2026 | 2 surfaces |
| adviserinfo.sec.govpublic · IAPD - Investment Adviser Public Disclosure - Homepage |  1 surfaces |
| bestguide.comBest Retirement Planning Services of 2026 | BestGuide | 1 surfaces |
| clark.comBest Financial Advisors in 2026 - Clark.com | 1 surfaces |
| fortune.comfortune.com | 1 surfaces |
| hr.umich.edupublic · Choosing a Financial Planner | Human Resources University of Michigan | 1 surfaces |
| incomelaboratory.comincomelaboratory.com | 1 surfaces |
8 more
Rank trend
Rank trends are drawn once two weekly editions under the same methodology exist. Only the first edition is in so far.