Brand profile

Norton

A brand of cybersecurity software products, including antivirus and security suites, developed and distributed by NortonLifeLock (formerly Symantec Corporation).

5 questions · 3 categories · As of Nov 12, 2026

Best category rank
#19
Antivirus & Endpoint Protection · of 125
Questions
5
3 categories
Answers naming it
9/30
Of the answers measured on this brand's questions

Visibility by category

CategoriesCategory rankQuestionsScore
Antivirus & Endpoint Protection#19of 125361.1
Security & Privacy#67of 460115.2
Lifestyle & Utility#586of 61113.9

Ranking by question

Named alongside in Antivirus & Endpoint Protection

Brands named in the same answers as Norton in the last four weeks, counted in answers.

Named alongside in Antivirus & Endpoint ProtectionBrands named in the same answers as Norton in the last four weeks, counted in answers.Windows Security (Microsoft Defender): named in 25 answersBitdefender Total Security: named in 16 answersBitdefender Total SecurityBitdefender: named in 17 answersBitdefenderNorton 360: named in 17 answersNorton 360Bitdefender Antivirus Plus: named in 10 answersBitdefender Antivirus PlusNorton 360 (Deluxe/Plus): named in 12 answersBitdefender Antivirus Free: named in 8 answersBitdefender Antivirus FreeIntego ONE: named in 6 answersIntego ONEBitdefender Mobile Security: named in 5 answersBitdefender Mobile SecuritySentinelOne Singularity: named in 12 answersSentinelOne SingularityAvast Free Antivirus: named in 7 answersAvast Free AntivirusBitdefender GravityZone: named in 14 answersBitdefender GravityZoneTotalAV: named in 8 answersTotalAVAvast One: named in 7 answersAvast OneMicrosoft Defender for Endpoint: named in 10 answersMicrosoft Defender for EndpointMalwarebytes: named in 6 answersMalwarebytesMicrosoft Defender for Business: named in 8 answersMicrosoft Defender for BusinessBitdefender Family Pack: named in 4 answersNorton: named in 8 answersNortonCrowdStrike Falcon: named in 8 answersCrowdStrike FalconSophos: named in 8 answersSophosNorton Antivirus Plus: named in 4 answersBitdefender GravityZone Business Security: named in 5 answersSophos Intercept X: named in 10 answersSophos Intercept XAVG Free: named in 7 answersAVG FreeMicrosoft 365: named in 8 answersMicrosoft 365Bitdefender Antivirus for Mac: named in 3 answersMicrosoft 365 Business Premium: named in 6 answersMicrosoft 365 Business PremiumMcAfee+: named in 5 answersMcAfee+Avast Mobile Security / Avast Antivirus & Security: named in 3 answers
  • Answers naming the brand
  • 3
  • 8
  • 25
  • Answers naming both
  • 1
  • 10
Named alongside in Antivirus & Endpoint ProtectionBrands named in the same answers as Norton in the last four weeks, counted in answers.Windows Security (Microsoft Defender): named in 25 answersBitdefender Total Security: named in 16 answersBitdefender: named in 17 answersBitdefenderNorton 360: named in 17 answersNorton 360Bitdefender Antivirus Plus: named in 10 answersNorton 360 (Deluxe/Plus): named in 12 answersBitdefender Antivirus Free: named in 8 answersIntego ONE: named in 6 answersIntego ONEBitdefender Mobile Security: named in 5 answersBitdefender Mobile SecuritySentinelOne Singularity: named in 12 answersAvast Free Antivirus: named in 7 answersAvast Free AntivirusBitdefender GravityZone: named in 14 answersBitdefender GravityZoneTotalAV: named in 8 answersTotalAVAvast One: named in 7 answersAvast OneMicrosoft Defender for Endpoint: named in 10 answersMalwarebytes: named in 6 answersMicrosoft Defender for Business: named in 8 answersBitdefender Family Pack: named in 4 answersNorton: named in 8 answersNortonCrowdStrike Falcon: named in 8 answersSophos: named in 8 answersSophosNorton Antivirus Plus: named in 4 answersBitdefender GravityZone Business Security: named in 5 answersSophos Intercept X: named in 10 answersSophos Intercept XAVG Free: named in 7 answersAVG FreeMicrosoft 365: named in 8 answersMicrosoft 365Bitdefender Antivirus for Mac: named in 3 answersMicrosoft 365 Business Premium: named in 6 answersMcAfee+: named in 5 answersMcAfee+Avast Mobile Security / Avast Antivirus & Security: named in 3 answers
  • Answers naming the brand
  • 3
  • 8
  • 25
  • Answers naming both
  • 1
  • 10
  1. 17Bitdefender
  2. 24Avast
  3. 34McAfee
  4. 44Norton 360 (Deluxe/Plus)
  5. 54TotalAV
  6. 63Aura
  7. 72AVG
  8. 82Bitwarden
  9. 92Dropbox
  10. 102ESET
  11. 112Evernote
  12. 122Kaspersky
  13. 132Norton 360
  14. 142Trend Micro
  15. 152Windows Security (Microsoft Defender)
  16. 162Bitdefender Antivirus Plus
  17. 172Bitdefender Family Pack
  18. 182Bitdefender Total Security
  19. 192Equifax
  20. 202Experian
Named alongside
BrandAnswers naming the brandNamed alongside
Windows Security (Microsoft Defender)25Bitdefender Total Security (10), Bitdefender Antivirus Plus (8), Norton 360 (7)
Bitdefender Total Security16Windows Security (Microsoft Defender) (10), Norton 360 (Deluxe/Plus) (7), Bitdefender GravityZone (7)
Bitdefender17Norton 360 (8), Norton 360 (Deluxe/Plus) (7), Norton (7)
Norton 36017Bitdefender (8), Windows Security (Microsoft Defender) (7), TotalAV (5)
Bitdefender Antivirus Plus10Windows Security (Microsoft Defender) (8), Bitdefender Total Security (5), Norton 360 (4)
Norton 360 (Deluxe/Plus)12Bitdefender Total Security (7), Bitdefender (7), McAfee+ (5)
Bitdefender Antivirus Free8Windows Security (Microsoft Defender) (7), AVG Free (5), Avast Free Antivirus (4)
Intego ONE6Norton 360 (3), Bitdefender Antivirus for Mac (3), Malwarebytes (1)
Bitdefender Mobile Security5Avast Mobile Security / Avast Antivirus & Security (3), Norton 360 (3), TotalAV (2)
SentinelOne Singularity12Bitdefender GravityZone (10), Microsoft Defender for Endpoint (9), Sophos Intercept X (8)
Avast Free Antivirus7Windows Security (Microsoft Defender) (6), Norton 360 (4), AVG Free (4)
Bitdefender GravityZone14SentinelOne Singularity (10), Microsoft Defender for Endpoint (9), CrowdStrike Falcon (8)
TotalAV8Norton 360 (5), Norton (4), Bitdefender (4)
Avast One7Norton 360 (5), Bitdefender (4), Bitdefender Total Security (3)
Microsoft Defender for Endpoint10Bitdefender GravityZone (9), SentinelOne Singularity (9), CrowdStrike Falcon (8)
Malwarebytes6Norton 360 (4), Windows Security (Microsoft Defender) (4), Bitdefender Antivirus Plus (4)
Microsoft Defender for Business8Bitdefender GravityZone (6), Sophos (6), Sophos Intercept X (5)
Bitdefender Family Pack4Norton 360 (Deluxe/Plus) (4), Bitdefender (4), McAfee+ (3)
Norton8Bitdefender (7), Norton 360 (Deluxe/Plus) (4), TotalAV (4)
CrowdStrike Falcon8Microsoft Defender for Endpoint (8), Bitdefender GravityZone (8), SentinelOne Singularity (8)
Sophos8Microsoft Defender for Business (6), Bitdefender GravityZone (5), SentinelOne Singularity (5)
Norton Antivirus Plus4Bitdefender Antivirus Plus (4), Windows Security (Microsoft Defender) (3), Norton 360 (2)
Bitdefender GravityZone Business Security5Microsoft 365 (5), Microsoft Defender for Business (4), Sophos (4)
Sophos Intercept X10SentinelOne Singularity (8), Bitdefender GravityZone (7), Microsoft Defender for Endpoint (5)
AVG Free7Windows Security (Microsoft Defender) (6), Bitdefender Antivirus Free (5), Avast Free Antivirus (4)
Microsoft 3658Sophos Intercept X (5), Microsoft Defender for Business (5), Sophos (5)
Bitdefender Antivirus for Mac3Intego ONE (3), Norton 360 (1), Malwarebytes (1)
Microsoft 365 Business Premium6Microsoft 365 (5), Sophos Intercept X (4), Microsoft Defender for Business (4)
McAfee+5Norton 360 (Deluxe/Plus) (5), Bitdefender (5), Bitdefender Family Pack (3)
Avast Mobile Security / Avast Antivirus & Security3Bitdefender Mobile Security (3), Norton 360 (2), TotalAV (2)

Sources cited when this brand is named

Sites the answers naming this brand cited in the last four weeks. Counts are citing answers.

Sources cited when this brand is named
RankSourceCiting answers
1cybernews.com4
2techradar.commedia4
3allaboutcookies.org2
4gizmodo.commedia2
5pcmag.commedia2
6nerdwallet.com2
7safetydetectives.com2
8security.org2
9alphonsolabs.com1
10androidpolice.com1

Named by surface, by question

For the brand's best questions: of each surface's 1 answers, how many named it.

Named by surface, by question
QuestionsGoogle AI OverviewsChatGPTClaudeGeminiGoogle AI ModeMicrosoft Copilot
1What are the best internet security suites for families?011100
2Which antivirus software offers the best protection for the price?001001
3Which identity theft protection services are the best?000110
4What is the best antivirus for Android?001000
5Which utility apps are most useful on smartphones?000001