In Real Estate Agents & Brokerages
Which real estate brokerages are the most trusted?
AI Visibility Ranking
Brands ordered by GenRank score for this question.
DirectionalQuestion-level figures rest on at most 6 answers per brand, so treat them as direction, not a verdict; the category ranking is the number to judge by. Scores are for the week of 2026-11-08.
| Rank | Brand | Named by | Score |
|---|---|---|---|
| 1 | Berkshire Hathaway HomeServices | 4/6 | 61.0 |
| 2 | Compass | 5/6 | 60.8 |
| 3 | Sotheby’s International Realty | 4/6 | 45.4 |
| 4 | Douglas Elliman | 4/6 | 40.4 |
| 5 | eXp Realty | 4/6 | 39.3 |
| 6 | Coldwell Banker | 4/6 | 37.6 |
| 7 | United Real Estate | 3/6 | 30.5 |
| 8 | Anywhere Advisors | 2/6 | 30.0 |
| 9 | Home Smart | 3/6 | 24.5 |
| 10 | HomeServices of America | 1/6 | 17.5 |
Sources these answers cited
The sites each surface's answer cited this week. The logos are the surfaces that cited the site.
| Source | Cited by |
|---|---|
| lifestoryresearch.com2026 America’s Most Trusted® Real Estate Brokerage | Lifestory Research ... |     4 surfaces |
| realtrends.com2026 Top Performing Real Estate Brokerages | RealTrends Verified |  4 surfaces |
| housingwire.comRealTrends Verified launches 2026 top brokerage rankings | 2 surfaces |
| mogul-realestate.com8 Top Real Estate Brokerages Reviewed for 2026 | 2 surfaces |
| smartagentalliance.com12 Real Estate Brokerages Ranked by Agent Reviews | 2 surfaces |
| usrealtytraining.com10 Best Real Estate Brokerages for New Agents in 2026 | 2 surfaces |
| agentmarketingessentials.com10 Best Real Estate Brokerages to Work For in 2026 | 1 surfaces |
| commercialsearch.com2026 Top CRE Brokerage Firms - Commercial Property Executive | 1 surfaces |
| creegangroup.comcreegangroup.com | 1 surfaces |
| datamaelumat.comdatamaelumat.com | 1 surfaces |
| dhesirealestate.caWhat is the big 4 in real estate? - Mandeep Dhesi | 1 surfaces |
| einpresswire.comeinpresswire.com | 1 surfaces |
11 more
Rank trend
Rank trends are drawn once two weekly editions under the same methodology exist. Only the first edition is in so far.