Brand profile

Baxter of California

American men's grooming brand founded in 1965, known for its skincare, haircare, and shaving products.

3 questions · 2 categories · As of Nov 12, 2026

Best category rank
#61
Shaving & Grooming · of 294
Questions
3
2 categories
Answers naming it
5/18
Of the answers measured on this brand's questions

Visibility by category

CategoriesCategory rankQuestionsScore
Shaving & Grooming#61of 294221.4
Men's Skincare#103of 194110.2

Ranking by question

Named alongside in Shaving & Grooming

Brands named in the same answers as Baxter of California in the last four weeks, counted in answers.

  1. 14Kiehl’s
  2. 23Jack Black
  3. 33Bevel (grooming brand)
  4. 43Dollar Shave Club
  5. 53Harry’s
  6. 62Aesop
  7. 72Malin+Goetz
  8. 82SkinCeuticals
  9. 92Mühle
  10. 101Acqua di Parma
  11. 111All Girl Shave Club
  12. 121Angel Shave Club
  13. 131Billie
  14. 141Blu Atlas
  15. 151Brickell
  16. 161Bulldog (grooming brand)
  17. 171Buly 1803
  18. 181CeraVe
  19. 191Creed
  20. 201Cremo

Sources cited when this brand is named

Sites the answers naming this brand cited in the last four weeks. Counts are citing answers.

Named by surface, by question

For the brand's best questions: of each surface's 1 answers, how many named it.

Named by surface, by question
QuestionsGoogle AI OverviewsChatGPTClaudeGeminiGoogle AI ModeMicrosoft Copilot
1Which shaving and grooming brands are the most trusted?000011
2What are the best skincare brands for men?010000
3Which men's grooming brands are the best?000101