What are the best web and product analytics tools?
Web & Product Analytics ToolsNamed in 1 of 3 answers
#20
13.4
Rank by surface
Claude#17
Brand profile
An enterprise suite of marketing and analytics products from Google, launched in 2018, designed to help businesses plan, execute, and measure digital marketing campaigns.
1 questions · 1 categories · As of Nov 1, 2026
| Categories | Category rank | Questions | Score |
|---|---|---|---|
| Web & Product Analytics Tools | #28of 28 | 1 | 13.4 |
Brands named in the same answers as Google Marketing Platform in the last four weeks, counted in answers.
| Brand | Answers naming the brand | Named alongside |
|---|---|---|
| Google Analytics 4 | 17 | Mixpanel (7), Matomo (6), Microsoft Clarity (6) |
| Mixpanel | 12 | PostHog (8), Google Analytics 4 (7), Amplitude (7) |
| PostHog | 19 | Mixpanel (8), Amplitude (7), Google Analytics 4 (6) |
| Amplitude | 10 | Mixpanel (7), PostHog (7), Google Analytics 4 (5) |
| Matomo | 15 | Google Analytics 4 (6), Mixpanel (6), Microsoft Clarity (6) |
| Plausible | 15 | Matomo (5), Google Analytics 4 (5), Mixpanel (5) |
| Microsoft Clarity | 8 | Matomo (6), Google Analytics 4 (6), Mixpanel (6) |
| Heap | 5 | Mixpanel (5), Amplitude (5), PostHog (5) |
| Fathom Analytics | 14 | Matomo (5), Google Analytics 4 (5), Mixpanel (5) |
| Pendo | 4 | Google Analytics 4 (4), Mixpanel (4), Amplitude (4) |
| Adobe Analytics | 3 | Matomo (3), Google Analytics 4 (3), Mixpanel (3) |
| FullStory | 4 | Matomo (3), Google Analytics 4 (3), Pendo (3) |
| Umami | 10 | Matomo (2), Google Analytics 4 (2), Mixpanel (2) |
| Hotjar | 4 | Matomo (3), Google Analytics 4 (3), Mixpanel (3) |
| LogRocket | 2 | Matomo (2), Google Analytics 4 (2), FullStory (2) |
| Customer Journey Analytics | 1 | Matomo (1), Google Analytics 4 (1), FullStory (1) |
| Clicky | 1 | Statsig (1), Matomo (1), Google Analytics 4 (1) |
| Userpilot | 1 | Google Analytics 4 (1), Pendo (1), Mixpanel (1) |
| June.so | 1 | Mixpanel (1), Amplitude (1), PostHog (1) |
| Simple Analytics | 6 | Matomo (1), Cloudflare Web Analytics (1), Google Analytics 4 (1) |
| Pirsch | 5 | Matomo (1), Google Analytics 4 (1), Umami (1) |
| Statsig | 6 | Matomo (1), Google Analytics 4 (1), SE Ranking (1) |
| Cloudflare Web Analytics | 5 | Matomo (1), Google Analytics 4 (1), FullStory (1) |
| HubSpot (analytics platform) | 1 | Statsig (1), Matomo (1), Google Analytics 4 (1) |
| Piwik PRO | 1 | Matomo (1), Google Analytics 4 (1), FullStory (1) |
| SE Ranking | 1 | Statsig (1), Matomo (1), Google Analytics 4 (1) |
| Adobe Experience Cloud | 1 | Matomo (1), Cloudflare Web Analytics (1), Google Analytics 4 (1) |
| Google Marketing Platform | 1 | Matomo (1), Cloudflare Web Analytics (1), Google Analytics 4 (1) |
Sites the answers naming this brand cited in the last four weeks. Counts are citing answers.
The answers that named this brand cited no sources in the last four weeks.
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