| # | Entity | Score |
|---|---|---|
| 01 | Band-Aid | 71.5 |
| 02 | Dawn Dish Soap | 70.0 |
| 03 | Dove | 54.1 |
| 04 | Kleenex | 46.5 |
| 05 | Apple | 39.8 |
| 06 | 34.5 | |
| 07 | Heinz Ketchup | 34.0 |
| 08 | Sony Group Corporation | 23.1 |
| 09 | PayPal | 21.5 |
| 10 | LEGO | 20.3 |
| 11 | The Weather Channel | 19.7 |
| 12 | UPS | 18.4 |
| 13 | Hershey’s | 17.9 |
| 14 | Amazon | 17.7 |
| 15 | Cheerios | 16.9 |
| 16 | Toyota | 16.1 |
| 17 | M&M's | 15.8 |
| 18 | Ziploc | 15.4 |
| 19 | YouGov | 14.7 |
| 20 | Axios Harris Poll 100 | 14.4 |
| 21 | The Harris Poll | 14.2 |
| 22 | Lysol | 11.8 |
| 23 | Tylenol | 11.2 |
| 24 | Microsoft | 10.5 |
| 25 | IBM | 10.2 |
| 26 | Lexus | 10.0 |
| 27 | Subaru | 10.0 |
| 28 | NVIDIA | 10.0 |
| 29 | Aldi | 9.6 |
| 30 | Levi's | 9.5 |