| # | Entity | Score |
|---|---|---|
| 01 | JCPenney Portraits | 100.0 |
| 02 | local mall studios | 45.3 |
| 03 | Independent portrait studios | 44.4 |
| 04 | Boutique/Creative Firms | 35.0 |
| 05 | Lifestyle/documentary photographers | 33.4 |
| 06 | jcpportraits.com | 31.5 |
| 07 | Picture People | 27.8 |
| 08 | Shoott | 19.6 |
| 09 | Snappr | 18.1 |
| 10 | Flytographer | 17.1 |
| 11 | Professional Photographers of America (PPA) | 15.2 |
| 12 | Find a Photographer | 14.8 |
| 13 | 14.5 | |
| 14 | Google Maps | 14.2 |