| # | Entity | Score |
|---|---|---|
| 01 | Up & Up | 87.0 |
| 02 | Walmart Parent’s Choice Dry & Gentle | 77.4 |
| 03 | Kirkland Signature | 58.7 |
| 04 | Amazon Mama Bear Gentle Touch | 35.2 |
| 05 | Luvs | 33.8 |
| 06 | Pampers Swaddlers | 20.0 |
| 07 | Cost-per-diaper | 20.0 |
| 08 | Amazon | 20.0 |
| 09 | Performance | 15.4 |
| 10 | Huggies Little Snugglers | 15.4 |
| 11 | Walmart | 15.4 |
| 12 | Costco | 15.4 |
| 13 | Target Circle | 15.4 |
| 14 | Target Up & Up Disposable Diapers | 15.0 |
| 15 | Target | 12.5 |
| 16 | Sensitive | 11.8 |
| 17 | Daytime | 11.2 |
| 18 | Aldi’s Little Journey | 8.8 |